From Corporate Burnout to Her Dream Business: Creating Your Brand with Elizabeth Ruscitto

Have you ever felt like your industry’s best kept secret? 

In this episode of the Creative Magic Club podcast, I sit down with career pivot and executive coach, and my client, Elizabeth Ruscitto, who spent 20 years in Silicon Valley and Boston tech leadership managing $100 million in product and building international communities of over 4 million members before burnout pushed her to finally make the leap into entrepreneurship.

Elizabeth shares the exact journey that took her from a multi-six-figure corporate career to building a dream coaching business, and why learning to name and own your value is the most powerful career move you can make, whether you're climbing the corporate ladder or launching your own business.

In this episode we cover:

• Elizabeth's secret networking strategy to open doors to high-level relationships
• Her framework for telling your story powerfully to land higher paychecks
• How personal branding helps you stand out in today's competitive market
• Why nervous system regulation is essential for any major career transition
• How Elizabeth went from earning $25K to over $300K by learning to articulate her value
• The mindset shifts that help high-achieving women stop playing small and start asking for what they deserve
• The work we did together that resulted in a $27k month in her business 
• Her astrology chart and how that translated into her unique success blueprint in business

This one is for all the high-performers who know they should be earning more and want to gain tangible insights on exactly how to communicate your value with power, by overcoming the mind gremlins that make it feel confusing or out of reach. 

Connect with Elizabeth Ruscitto:

• Website: 2122coaching.com
• Instagram: @2122coaching
• LinkedIn: Elizabeth Ruscitto

When you book my Cosmic Sales Intensive, You’ll walk away with a full, clear, compelling, sales page for your high ticket offer that will attract ready to buy clients and that you can continue to make sales with for years to come. https://withsarahmac.com/cosmic-private-intensive/

Transcript

Sarah Mac 0:12

What's up? This is Sarah Mac and welcome to Creative Magic Club. Together we'll discover inspirational stories of creative entrepreneurs living out their dreams, doing the work they are most passionate about, and building wealth in magical and fun ways. While building a six-figure income as a writer and coach, helping other women to launch their dream businesses. I've connected with so many incredible people and seen it proven again and again that you can thrive financially doing whatever it is you are passionate about. I am here to share life-changing strategies for mindset, making money, and reaching more people with your work in a business and life filled with creativity, freedom, and fun.

Elizabeth Ruscitto 0:58

Hi everyone, welcome to the Creative Magic Club podcast. I'm so excited to introduce my guest today. We have with us Elizabeth Ruscitto And she spent 20 years in Silicon Valley and Boston Tech Leadership managing $100 million in product and building communities of over 4 million members across 180 countries. She eventually left corporate when the cost of staying outweighed everything the title and salary promised. Now, as a career pivot and executive coach specializing in nervous system regulation, she helps high-performing professionals do the same: build a visible professional brand, translate their experience, and become a top candidate in any industry. Elizabeth is also a client of mine, so I know her and her work intimately. I cannot wait for you to get to know her. She is a genius. Elizabeth, thank you so much for joining us.

Speaker 2 1:46

Thank you for having me so much, Sarah.

Speaker 1:48

It's a pleasure to be here. I'm so excited to dive in. So tell us your story. How did you get to having this business and doing this work that you do today? Absolutely.

Speaker 2 1:57

So, as you said, I've been I was working at tech for over 20 years. Um, and along the way, I just loved

Welcome And Guest Introduction

Speaker 2 2:03

working with people and communities, helping them build their businesses on the platforms and tools that we were building. And I love developing my team members around me, helping them grow into their fields and with their experience and really see what was next for them. And it wasn't till 2020 when, you know, everyone in the world decided, hey, this is a really great time to take stock and think about what's next for myself. And I had been facing burnout for the second time and said, you know, I really want to take a break and do meaningful, fulfilling work. I'd been doing that, but I knew there was another stage, another calling ahead for me. And so I thought back over my career and said, what is the thing that I actually was always gravitating towards, but maybe didn't realize what I was doing.

Speaker 2:51

And so for me, that was coaching. Tell us about that transition because I'm sure, you know, there's a lot of people listening who have like been through something similar or who were thinking about going through something similar. And, you know, as someone who like I never had a corporate career, I was always freelanced. So I know that like making that leap from a corporate paycheck, a steady salary to entrepreneurship, like that's a big leap. Um, and yeah, and I noticed certain patterns in people's stories. So I'm always curious to hear that. Like, how did that pan out for you to really like take that leap into entrepreneurship? And what was that transition like?

Speaker 2 3:27

Yeah, it was it was funny. People would always ask me about my career because I worked with startups and a tech, like, when are you going to do something? When are you gonna start your own thing? Like, what does it mean? And I said, you know, I've never found something that I want to work on for 10 years, or would ask like a family member and pay them to work with me on until I came to that idea. But I'll have to say, really making that leap, it's it's

Burnout Sparks A Career Pivot

Speaker 2 3:48

a hard thing. Entrepreneurship, you don't realize, makes you face all the stories you didn't realize you were carrying. Um, I it wasn't a safe thing for me at all being able to leave a six-figure plus career, uh, you know, um, and do I have the safety net? Whether that's financial security, whether it's stability, could I still honor all of my commitments, right? Um, but was I also going to be fulfilled and, you know, was I going to be energized and lit up by everything that I wanted to do? It was really hard toward the end there. I loved everything I was doing, but it got harder to wake up every day with the same energy and go into work, you know, when you're burnt out. So was it the burnout that like pushed you to leave? Yeah, it really was. I definitely realized that I needed to take some time to regroup and figure out like what is the next evolution? Where could I serve in the world? I'd always done volunteering through what I was doing. And so I didn't quite know what was next, but I took some time to start volunteering. And that's actually a lot of what I tell my clients to do because I was able to make amazing connections in so many places and really high-level people. And because I wasn't trying to meet them for a job or to get something out of them, right? I was able to form these great relationships. And I ended up uh teaching college for a little while on business and how to start a startup. And I was actually really coaching those kids over time, I realized. And I just had so much fun helping them develop their vision, step into their power, figure out their story, figure out their narrative, how to talk about themselves confidently, carry that into what they were doing, that um I realized that this was something that I was called to do. And being stepped like stepping into this next evolution was a really important thing. But wow, thinking about visibility, you know, being someone who was in tech and had this high-level career, like what were people going to think about me next? What were all my people on LinkedIn going to be like, what is she doing now? Right. And so I we are always our first client, right? So having to work on the stories, having to work on visibility, having to work on nervous system regulation and figure out, okay, how do I transfer from burnout into this grounded, confident self that I really wanted to come back to and return to?

Speaker 6:06

Yeah, and I think that's so relatable. I think anyone who's ever stepped into coaching has had that epiphany of like, oh, this is just kind of who I am and this is what I'm naturally really good at. But yeah, closing that gap from like, oh, I love to do this, and I would do this for free, and I have been doing this for free, to how do I monetize this and turn this into a business and really, you know, stand behind this skill, which is obviously such a powerful skill. And yeah, Elizabeth has a Taurus 11th house stellium, and

Volunteering As A Career Strategy

Speaker 6:41

that's something that, you know, we've talked a lot about as like a major part of her story. Like this volunteer work and being very community-oriented and humanitarian driven is like really that's one of your gifts and something that you were very naturally drawn towards, which just did open so many doors for you and kind of became it's more of an unconventional career strategy for people in corporate who are like looking to create new opportunities for themselves. And I'm sure there's a lot of crossover with that because I obviously I know the work that you do with your clients, you really help them to go through that process of identifying their own value and their own skills, many of which maybe they've struggled to identify, struggled to articulate. So whether you're an entrepreneur or whether you're in corporate, this is such a key skill to be able to open those next level opportunities. And I think personal branding has become more important in corporate now, like more than ever, right? Like tell me about how you've kind of seen the shift around that and the parallels you see with entrepreneurship.

Speaker 2 7:44

Absolutely. So I spent 20 years in tech, and though I was at different companies, I still was in a very deep career arc working on developer programs, app store ecosystems, really building APIs and things that other developers built on. And so I worried, would my skills even translate? Could I do something else? How would I make that narrative shift? Did that make sense to anyone? And I see that with a lot of my clients too. They are usually their company's best kept secret. So, like many of us, right? We've got a LinkedIn profile, we connect with people, but if I didn't know you and you weren't in my immediate network, I might not know your opinion on something or how you thought about AI or, you know, something that you were really incredibly passionate about or were an advocate for, like I am for people with executives and professionals with chronic illness, right? And putting that out there. And so really being able to not only tell your story, but know your superpowers. I love helping people discover that, right? And connect to that and own that. And so that really helps them feel confident in what they're speaking about and what they're sharing. And it's just so important because you're not going to stand out from a sea of thousands of candidates now, right now, with what's going on in the job market. If people aren't able to tell what your opinion is, your personality, and your value in your brand. I like to say your title is borrowed, your experience is not. You own your experience regardless of where you are. And I actually created a framework called Rio to help my clients with that. So revenue, influence, impact, and outcome. So just a super quick story of a client that I work with. She's amazing. I I love working with her. She's in her mid-30s, she's a VP at a Fortune 500, but she'd been at her company her entire career. She started there after undergrad, and she's still there today.

Visibility Fears And Self Regulation

Speaker 2 9:36

And she came to me and she's like, I don't know if what I've been doing will allow me to ever go anywhere else if anything were to happen in this job market. Or, you know, I don't know if I can do anything else. I said, So tell me about something that really went well recently. And she said, Well, I presented in front of an entire town hall. And afterwards, my boss came up to me and said I did a really good job. And, you know, people we kept the conversation going. And I said, you know, tell me a little more. I know there's more here. Well, it turns out two of her C-level executives stood up on stage, recognized her. The way she told that story, she got buy-in from everyone. We figured out her superpower was helping people realize the impossible. And so something that was really abstract or maybe far away was much, much easier for them to say, okay, we can work towards that. She got buy-in. She used her influence to build relationships to tell that story. And she got a $12,000 bonus plus extra stock because she did so well in that conversation, right? And she's been using that framework also in her storytelling at work and in her volunteer work as well as a leader. And so really being able to own your experience, that's how it can be so powerful in someone's story.

Speaker 10:47

Yeah, that's amazing. I love that. And it's just, yeah, such a that common thread, whether you're an entrepreneur, whether you're in corporate, no matter where it is that you're trying to make more impact or trying to, you know, like move up the ladder, make more income, have more influence, grow your visibility, it all comes down to being able to

Personal Branding In A Tough Job Market

Speaker 11:10

recognize and articulate and communicate effectively your value and also to be able to ask for what it is that you want. It's like these core skills that I think, yeah, women are very often missing and that we all need help with too, right? Like it's so hard to see ourselves. I'm so curious to hear like your own transformation with that. You know, what did it look like before you had kind of built that capacity? And then what would what did it take? And then what difference did that make after you had really focused on building those skills?

Speaker 2 11:47

Yeah, um, that's such a great question. And I agree with women, it's so hard. And that's why I love the work that we did together when we did our before and after stories. Like that really helps you be able to make those through line transitions so easy and like just be like, okay, here, here. And this is like what I what it was for me and before, which we're about to go into. But um I think it's also figuring out how do you do it with integrity and alignment, not only your values, but using, you know, your birth chart as well, your natal chart to help you figure out like what is for me, what isn't for me, and then you can do it in a way that doesn't feel salesy. It actually um I didn't realize this till I was looking back kind of the retrospective of my career in 2020, but um a story arc for me is that I was actually my first job was a startup at 22 and I was making 25k. I brought in $500,000 of annual recurring revenue in 18 months. Like I killed it there. I can say that objectively now. I wouldn't have been able to say that back then. But when I asked for a raise, they gave me $2,000. And I realized then that no company would ever care about me as much as I cared about it. And so I always knew there was entrepreneurship on the horizon. I just wasn't curious when. But I realized that I needed to be able to really advocate for myself. It wasn't until actually I left that job that I was able to say that so clearly. This was the work that I did, and here was the outcome and the impact of it. And so I really honed that in over as I went for my job. So by the time that I was 31, you know, just well, over eight years, I was making over 300K because I was able to own my story, own my skills, and say, this is what I can deliver. And even if I

The RIO Framework For Storytelling

Speaker 2 13:33

didn't have direct experience or outcome, say, you know, I have this and I really think it could help, and I'm a fast learner, so it could do A, B, and C in this instance, right? And I think that actually translates to working with clients too, you know, as entrepreneurs and building relationships through authenticity and what matters to you and your values, and being able to say, like, hey, I really went through something so similar to you. Let me tell you about it. And here's how I got through it, right? And this is what's on the other side. That's really the power of being able to tell your story too.

Speaker 14:05

Yeah, that's so powerful. And like I always say, it's similar to what you you just said about like no one will care about what is it? What did you say? No one will No one's going to a company won't care about you as much as you care about it. So Yeah, okay. Because I always say no one will value you more than you do. Which is like we're yeah. It's like and and and I've seen that so much with people with corporate careers too. It's like unfortunately, sometimes to get the money that you want, it just requires moving to a different company.

Speaker 2 14:38

Yes, you can transfer jobs, you can get another salary, right? But it might not be the thing that always fulfills you. And that's kind of the thing in the entrepreneurship dance. Like, do I stay longer, right? I have this amazing set of benefits. I don't think like I have uninvested stock shares or things. I'm never going to find something else in this economy, right? But going out volunteering, you can find fulfillment that way. Starting to build a business on the side. So as it takes up over time, right? And your corporate career can wind down. I actually find a lot of clients in that place and help them there. But yeah, you've always said to me, you know, we're usually our first client, and it's what we're going through. And oftentimes what we have to go through right now is also the same exact thing that our clients need to be going through too. And so um, there's this saying, yes, it's new level, new devil, but I often say it's new level, old devil. So it's those stories that carry with you, right? And that's why I love nervous system regulation so much, because it helps you not carry that stuff either into your next job or into entrepreneurship, because it really does make you face all this stuff when it's just you there, especially as a solo entrepreneur. Those visibility stories, right? Or who am I without my job title? It's that work equals worth, especially as elder millennials we've been like raised with, you know, our actual productive output or our salary or a title equals how valuable we are

Owning Value And Asking For More

Speaker 2 15:59

as a human. And that's just really not the case.

Speaker 16:02

Yeah, it's so true. And you know what? Another thing that I see in a lot of clients, and I don't think you did this, but it's like we have these built-in forgetters, especially as women, especially when our skills are like often outside of the things that are typically recognized and that we are really having to dig to be able to articulate, especially when you bring like intuitive wisdom and you're bringing things that are outside of maybe like what's what was on your previous job title, right? And when you pivot into entrepreneurship and you're really bringing all of you to your business, to your work, to your client conversations, which is so far beyond what we've been trained to articulate our value around, especially when we've come from careers. Something, a pattern that I see a lot is people just throw all of their prior experience out with the bathwater when they step into entrepreneurship and they're like, well, now I'm now I'm a coach, but like I've never had never had a coaching client, or like I'm brand new at this, so I'm starting from ground zero. And it's like, no, you're never doing that. And a lot of the time I've helped clients to make a ton of money way faster by really standing on that very embodied wisdom skills and experience, but just pivoting it in a slightly different way as they move into entrepreneurship. But like I said, I don't think you did that. I think because you already built that skill to some level in your corporate career and like used that to make a lot of advances in your corporate career, which is amazing. But I'm curious to hear what were some of those visibility gremlins that you really had to navigate

Gremlins About Credibility And Identity

Speaker 17:43

through stepping into um really taking a stand for your work in your own business.

Speaker 2 17:49

Definitely. So I worked with some of the biggest names and the CEOs of tools and apps you probably use every day and like they're in my network. And so being like, who is she to do this to talk about this? You know, um why is she doing this when she was at this level before? Like, what is going on? And I remember we had a session together where I was like, oh my God, my old CEO just looked at my LinkedIn profile. Um, I don't know if you remember that. And I you said something to me that I think really helped with that visibility gremlin. And you were like, I choose to think maybe they need my help in this moment. And so I was choosing to think, you know, hey, maybe he's really curious about what I'm doing. When I think back to his leadership style, yeah, he definitely needed some nervous system regulation and to be able to build authentic relationships, right? And I think um being able to also turn inwards before I had to turn outwards again. So turning outwards, another course, another person I worked with, you know, another tool, another thing, but being able to realize I was fully resourced internally and I had everything I needed, and I just had to learn to trust that, to trust that voice, to trust that his experience. Like you said, people usually throw that experience out, but realizing, hey, yes, I got here. Maybe I brute forced it a little too much, and that's not the way I'm going to operate anymore. You know, I'm gonna work with my energy rather than against it. But I think really being able to get quiet and listen to what was my anxiety telling me? Like what was really the purpose of it? Was it to protect me? Was it really my growth edge? And um also being able to talk about my story too, like working with astrology, working with Reiki masters, working with human design. That's not something I talked about in corporate, right? But it's something I definitely bring into my practice. I just look at it as another tool and the toolbox to help me figure out okay, you know, maybe I'm healing this wound over here in Chiron. That's why I've been struggling with it for so long, right? Or I've got the stylum and torso in my 11th house, so many signs there. No wonder why it perfectly aligns with what I'm doing now. And learning how to tell that, like, here is everything I bring to the table. It's not just my experience, it's not just what I've learned now, but all these parts of me as a human and a practitioner, like you said, that's what people resonate with. And when you're vulnerable and honest, that's the magic there. And so telling that story was hard at first for sure.

Speaker 20:29

But it gets easier. Yeah, I love that. I feel like you hit the nail on the head with the the kind of key skill of entrepreneurship that is not necessarily valued when we're working in a career, which is self-trust, right? And like the making that transition from us, you know, there's nobody else beyond you to ask for what to do next or to make a decision. And like that has to start coming from you. And an exercise that I often talked about with clients, I probably mentioned this with you, which I found really helpful, is kind of like dividing yourself into and knowing that there's the CEO you and then there's the worker be you. And if you're not having a good time or you're not getting a result, you have to answer to the CEO you and be like, hey, can we do something different? And if you're if you feel under an immense amount of pressure, like you're the one that's giving yourself that pressure, you know? And so it's it's creating that conversation that maybe was happening externally in previous careers, and really being able to have that internally and yeah, being able to embody those different roles and like obviously listening to ourselves is such a wildly different experience and skill set than talking to another human being. Um, so I love that you mentioned that. And um, I would love to for you to share a little bit about like where were you when you hired me? Like, what did you feel like you really needed support with? Where were you when you know in your business journey?

Speaker 2 21:57

Yeah, I was I'd say close to. Two years in, maybe around 18 months, and I'd had success, but like you talk about, it was really feast or famine. And I had varying energy because I have several autoimmune diseases. And, you know, trying to figure out how to balance that, but also, like you said, those stories. So a lot of, oh, if my butt's in the seat, it's not valid work. Like there's really a new way of working. And I knew, yes, I had the story to tell and I was confident in it, but how do I tell it? How do I translate it? How do I tell the more personal, vulnerable side that visibility, Gremlin? That's why I decided to work with you. I'd been listening to your podcast for a long time. We'd been in a different astrology community together, and I got to just know you and really trust your authenticity. And it you were the right person, I think, at that time to help hold me both accountable, but hold me in a safe space to say, okay, you know, this is what I've been through, and this is what helped me level up. And this is like really the process in which you can do it in a way that isn't making your nervous system go haywire, right? You can do it with joy, you can do it with play, you can do it with ease. You, I don't know if I can swear on this, but you told me once, just let it be fucking easy. And I actually would write that at the top of my planner and my to-do list every single week as a reminder, right? We don't even realize like the way in which we work when we start entrepreneurship is something like we carry with us. And I felt those like creeping back in. And so I was like, all right, Sarah is the person for me. She's just so perfect at copy and being able to translate her stories and ideas so crystal clearly and practically,

Coaching Support And Letting It Be Easy

Speaker 2 23:41

but you had that side of wisdom too. That's what really gravitated me towards working together.

Speaker 23:46

Oh, amazing. I love that so much. Thank you for that reflection. Um, what would you say were the most valuable results that you achieved as a result of the work that we did together?

Speaker 2 23:55

Yeah, it was an interesting process. So you helped me realize that like I didn't have to do the cold DMs because I hated doing them, right? And trying to follow up a sales in the DM and it's like not working. Hey, let's do something different, like you talked about the CEO. And so I love building relationships with people and really helping them, like I love to do in volunteerism. So we designed together that, if you will, kind of study. I did a gratitude campaign in the fall. I knew so many people and my friends were getting laid off. And I said, hey, for anyone who's going through this transition, isn't sure what's next, is having a really hard time, I'm giving away 20 free calls, right? No pitch, just a conversation. And I also was going to use that to write a series of articles. Like I was building like this data. And from those conversations, it uh, you know, it was during the holidays, it was at the end of the year, but I ended up having a 27k month in January. And I signed my like highest number of clients ever. And yes, it started like in October and November, but those were all people who came in through those conversations.

Speaker 24:58

Incredible. Yay! And um, for anyone who is thinking about walking with me, what would you tell them?

Speaker 2 25:08

I'd say honestly, take the leap, but be honest and give yourself space, right? You're gonna try to do everything, do all the courses, do the amazing amount of resources, but the magic is really in between in the days. It's in talking to you, it's in the voice notes, it's in learning how to like take your chart, your solar return or your lunar return, and like go on a walk with your voice note and like let it move through your body and like really feel where is that emotion coming up, or where is that story sitting

Relationship Building That Drives Revenue

Speaker 2 25:41

for you, or where is it stuck maybe, and what do you want to do about it? Or hey, I'm I'm you know, I'm just really I'm having a hard time with this. I feel stuck, I'm really not sure what the path is forward. And I say if you're not willing to go there and really be ronor, you're not going to get as much out of it as possible. And so if you're really feeling lost, or you really want to work on your storytelling and you want to work on how do I create content, how do I like build relationships and an audience in a way that feels really authentic and aligned, I'd say that's a good point to work with you.

Speaker 26:16

Amazing. Thank you. I appreciate you sharing that so much. And yeah, that's the other point that I wanted to pick up on what you said that I've been thinking about a lot too, which because my Chiron is conjunct, my mid-heaven in my 10th house. And the more I talk to entrepreneurs, get to know entrepreneurs, the reason we do what we do, like a big amount of that decision is obviously driven by desire, but a big amount of that is also driven by pain, right? It's like you don't have a business unless you're solving a problem for somebody. So we have to be able to acknowledge a lot of our desires are born from pain too, right? It's like you went through crazy burnout in your corporate career. And I went through burnout working in the film industry. You know, we went through, especially when you've had like chronic health situations, it's like we've come up against, and you also have a your brand planet is in the 12th house, same as me, which is about like unchangeable situations. And I think, you know, like the patriarchy, like corporate structures, like these things that we're constantly coming up against that feel they can feel very unchangeable. And it's that pain that really drives us to want to create solutions for others where we've been able to create that or where we've sought that out for ourselves. And yeah, we're not conditioned to be like, yeah, just talk about your pain. Everyone loves talking about pain, right? Like we're so conditioned to just not share that and to hide it, to act like everything's okay, especially when you're a type A and you've achieved a lot of your successes by just like powering through. Um, but that's where so much of our power lies. And I think, yeah, that's why astrology has been so empowering for me personally as an entrepreneur and for my clients as a tool, because it's like we hold all of it, you know? Like when you want

Pain As A Source Of Purpose

Speaker 28:10

to bring your whole self to your mission, you've got to bring your whole self. And some of that's really freaking uncomfortable to talk about and to be witnessed in. Um, so I love that you that you brought that up too. And and I think that's such a prerequisite for authentic leadership, right? It's like when we want, when we want people to connect with us, when we want them to connect with our mission and vision and to make moves, it's like we have to tell the truth about what it really takes to make that happen and to not sugarcoat it. And I think you do that so beautifully. Like you you can tell you have all of this Taurus energy, like you have such a calm and grounded energy. And at the same time, you're really powerful and you're really impactful in the work that you're doing. It's deconstructing all of a lot of these oppressive structures that like you didn't want to settle for, right? And you do that in such an incredible way. So I'm so excited to see you continuing to reach more people with your message and with your work. And yeah, for anyone who, you know, is either in corporate and looking to shift, or you hear, you know, you have a friend who's complaining about their career or like wanting to go to the next level, like send them to Elizabeth. And will you please tell us for anyone who wants to learn more about you and your work and what you've going on, what you've got going on, where can they find you?

Speaker 2 29:36

Absolutely. So they can find me at 2122coaching.com, 2122coaching on Instagram, or Elizabeth Rosito on LinkedIn. First, thank you. Just I receive that. Um, I appreciate that too. And you know, and I've talked about having several autoimmune diseases and also being a plus size woman. Those are things like the structures in place like just don't make it easy to exist and exceed and excel in, right? And so entrepreneurship, variable energy, you know, especially some days I have enough to do eight hours of meetings, some days I only one. If a migraine takes me down, right? You know, I have to shift things. So being able to build flexible systems, whether you're in corporate or that, is definitely something I love helping my people do. Helping you figure out, okay, can you not even imagine what's next? Because maybe your nervous system is stuck in such a fight or flight state that it's actually protecting you because a change is actually really, really dangerous. And so, how do we make it safe? How do we get you out of that burnout state? Or whether you've left a really toxic environment or role or relationship or whatever that is, right? How do we get you into a safe, regulated state so that you can stand in your confidence, you really know your story, and then that doesn't follow you into the next chapter and translate your experience so you can articulate the full value of what you bring to the table, whether it's for your role, your employees, or your clients. And that was the reason I went from making 25 to 300K in just a little over eight years. Also pairing financial freedom planning with it as well. That way you'll never stay stuck in a role or in, you know, a job or a company that you're trying to build that just really

Where To Find Elizabeth And Closing

Speaker 2 31:18

isn't what you're meant to be doing. What I'm really excited about the end of the day that my clients walk away with is they're able to show up as the exact person that they want to be in every area of their life. Yeah, I love that about what you do.

Speaker 31:29

As you can tell, Elizabeth is not only a strategic genius, but she makes miracles happen and does it in a very grounded and safe and supportive way when you're making, you know, what we're talking about here is like really big transitions, right? And so, yeah, it's always the number one reason why we haven't made the change that we want to make, or we've resisted it, or we're not even looking at it, is because it doesn't feel safe in some way. And we're not resourced. And some of that is like very practical, you know, like creating like literal financial solutions to be able to do that, as well as doing that internal work with our own belief system and what we're willing to even, you know, put our attention to. So um, yeah, Elizabeth is amazing. Definitely go check her out. Share her with all of your friends. She also shares a lot of really excellent content, both on Instagram and LinkedIn. So go and get in her world. She's got some tons of great resources. Thank you so much, Elizabeth, for coming and for sharing all of your wisdom with us today. And for everybody who's listening, if you know someone who would benefit from this conversation, please send it to them. And thank you so much for being here, and we'll see you next week. Bye.