Smart Mouth Podcast | Brand Strategy, Marketing & Entrepreneurship
Welcome to Smart Mouth, the podcast for bold thinkers with bite.
Hosted by Sasha Fedunchak, brand strategist, creative director, serial founder and unapologetic smartmouth, this show goes deep into the psychology, strategy, and storytelling behind the world’s most irresistible brands.
Every week, we break down the moves, mistakes, and mechanics of businesses you know through sharp analysis, real-world case studies, and the kind of honest conversation the internet is usually too scared to have.
If you’re obsessed with branding, consumer psychology, influence, marketing, and the art of building a business people can’t stop talking about, you’re in the right place.
Big brains. Bigger opinions. Welcome to Smart Mouth.
Smart Mouth Podcast | Brand Strategy, Marketing & Entrepreneurship
How to Stay in Business: The messy human stuff no one talks about
In this episode, the Sasha discusses how to navigate and sustain businesses by drawing parallels to personal relationships. She focuses on the importance of resilience, human connection and self-growth, while cautioning against over-complicating business strategies or over-nurturing team members.
Acknowledging that difficulty and discomfort often accompany entrepreneurship, Sasha emphasizes the necessity of embracing such challenges, learning from failures, and taking action, even when it means daring to slow down or make mistakes.
Sasha encourages finding balance between professional demands and personal well-being, in order to truly thrive in any business endeavor.
00:27 The Human Aspect of Staying in Business
02:21 The Challenges of Balancing Business and Personal Life
04:25 The Importance of Being Comfortable with Discomfort
05:01 The Role of Failure in Business
07:37 The Challenge of Over-Mothering Your Team
11:13 The Importance of Not Overcomplicating Business 1
6:57 The Power of Taking Action
23:01 The Importance of Slowing Down
25:14 Conclusion and Final Thoughts
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Keywords:
- Staying in business
- Lessons from real-life experiences
- Entrepreneurship growth
- Embracing discomfort
- Failure and growth
- Team dynamics
- Work environment balance
- Simplifying business
Free Resources:
- Is your business BUILT TO OWN? Take the free quiz and find out if you're building an asset, or just operating a 24/7 job. Plus, get actionable insights to start shifting from founder-operator to founder-owner.
- Market Your Reputation Masterclass: Learn how to leverage what OTHER people are saying about you to book your services and sell out your products.
- Understand, Control and Grow Cashflow Masterclass: Daring Haus CFO Mike (my hubby!) put together an easy-to-understand masterclass on cash - because really, we all need to know our numbers to grow our businesses.
Connect with Sasha:
- Hang out with Sasha on Instagram and TikTok
- Follow Daring Haus on Instagram and TikTok
- Work with Daring Haus: daringhaus.com
