
The Beauty of Influence
Welcome to The Beauty of Influence, the podcast where we cut through the fluff, ditch the clichés, and get real about what it takes to grow a brand in today's attention economy.
I’m Sasha Fedunchak—marketing maven, serial founder, former beauty business owner, and your no-BS big sister in mastering influence psychology and growing your business. After 15 years in marketing and working with hundreds of businesses like yours, I know the ins and outs of building influence that lasts.
This show will help you make marketing intuitive, influence irresistible, and growth inevitable for your business. Expect mini masterclasses packed with actionable takeaways, juicy insights into mindset and leadership, and honest accounts from founders building their legacies.
If you’re ready for bold advice, edgy strategies, and real-talk inspiration to elevate your brand and leave your mark, this is the place for you.
The Beauty of Influence
How to Stay in Business: The messy human stuff no one talks about
In this episode, the Sasha discusses how to navigate and sustain businesses by drawing parallels to personal relationships. She focuses on the importance of resilience, human connection and self-growth, while cautioning against over-complicating business strategies or over-nurturing team members.
Acknowledging that difficulty and discomfort often accompany entrepreneurship, Sasha emphasizes the necessity of embracing such challenges, learning from failures, and taking action, even when it means daring to slow down or make mistakes.
Sasha encourages finding balance between professional demands and personal well-being, in order to truly thrive in any business endeavor.
00:27 The Human Aspect of Staying in Business
02:21 The Challenges of Balancing Business and Personal Life
04:25 The Importance of Being Comfortable with Discomfort
05:01 The Role of Failure in Business
07:37 The Challenge of Over-Mothering Your Team
11:13 The Importance of Not Overcomplicating Business 1
6:57 The Power of Taking Action
23:01 The Importance of Slowing Down
25:14 Conclusion and Final Thoughts
Download our FREE Profitable Post Playbook: https://daring-made.myflodesk.com/profitablepost
Keywords:
- Staying in business
- Lessons from real-life experiences
- Entrepreneurship growth
- Embracing discomfort
- Failure and growth
- Team dynamics
- Work environment balance
- Simplifying business
Free Resources:
- The Business Vitals Signs Quiz: A FREE quiz that will give you a personalized pulse-check on how healthy and aligned your business is, PLUS a free download that covers your answers in depth and gives you actionable steps to make your business healthier.
- Market Your Reputation Masterclass: Learn how to leverage what OTHER people are saying about you to book your services and sell out your products.
- Understand, Control and Grow Cashflow Masterclass: Daring Haus CFO Mike (my hubby!) put together an easy-to-understand masterclass on cash - because really, we all need to know our numbers to grow our businesses.
Connect with Sasha:
- Hang out with Sasha on Instagram and TikTok
- Work 1:1 with Sasha: sashafedunchak.com
- Follow Daring Haus on Instagram and TikTok
- Work with Daring Haus: daringhaus.com