Somewhere on Earth: The Global Tech Podcast
Somewhere on Earth: The Global Tech Podcast is a weekly podcast that looks at technology and how it impacts our daily lives. We tell the untold tech stories from Somewhere on Earth. We don’t do new toys and gadgets, but look at new trends, new tech and new ways we use that tech in our everyday lives.
We discuss how the ever evolving digital world is changing our culture and our societies, but we don’t shy away from the news of the day, looking at the tech behind the top stories affecting our world.
Find a story + Make it News = Change the World.
Somewhere on Earth: The Global Tech Podcast
World Cybercrime Index – Where are the cybercriminals hiding?
World Cybercrime Index – Where are the cybercriminals hiding?
Russia leads the list of countries that host cybercrime, followed by Ukraine, China, the USA, Nigeria and Romania, according to a new study by an international team of researchers. The findings come from anonymous questionnaires completed by ninety-two cybercrime experts. The researchers say this survey approach overcomes a major challenge in investigating cybercrime - the anonymity of perpetrators who conceal their identities online. Dr Miranda Bruce, from the University of Oxford and New South Wales in Canberra is lead author and is on show.
What is your data worth and can you use it like money?
“It’s where the future goes to be born”. That's one of the ways to describe Web Summit. It's a series of events around the globe that brings together some of the biggest names in tech. Over 34,000 attendees have just taken part in Web Summit Rio. Our own Angelica Mari sat down with Drumwave CEO and co-founder Andre Vellozo to discuss the infrastructures that will enable us to trade with our own data.
The programme is presented by Gareth Mitchell and the studio expert is Ghislaine Boddington.
More on this week's stories:
World Cybercrime Index
Drumwave
Editor: Ania Lichtarowicz
Production Manager: Liz Tuohy
Recording and audio editing : Lansons | Team Farner
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Find a Story + Make it News = Change the World
00:00:00 Gareth Mitchell
Hello, this is Gareth. Welcome along to Somewhere on Earth. It is Tuesday the 23rd of April 2024. We're in London and we have voices from Australia and Brazil.
00:00:18 Gareth Mitchell
And we have a voice from the other side of the table because Ghislaine Boddington is here, expert commentator, as I live and breathe. Good to see you again, Ghislaine. How are you?
00:00:25 Ghislaine Boddington
Very good, actually, yes. And it's the first time we've seen each other since our Digital Planet reunion isn't, yeah.
00:00:32 Gareth Mitchell
So it is. That's right. The last time we were emotionally saying farewell and having hugs outside that wine bar at quite late at night as we went for our taxis. Yeah, that was a lovely evening, though.
00:00:39 Ghislaine Boddington
That was true. Yep, Yep. Yep. It was. It was very special. And and any other listeners today who who came along, because they’re longterm Digital Planet listeners too as well as now Somewhere on Earth.
00:00:49 Gareth Mitchell
Yes.
00:00:53 Ghislaine Boddington
Thanks a lot for being there. It was a really special group of people.
00:00:56 Gareth Mitchell
It meant a lot. My goodness. Yeah. And again, there's. I always like to explain this to newer Somewhere on Earth listeners, that we were, some of us on this team I think pretty much all of us came from a programme called Digital Planet. It's where we go on about it a little bit. We had a reunion and it's just just really really touching there are people who were sufficiently attached to a radio show.
00:01:17 Gareth Mitchell
That's not been on air for a year. Still to come along the night before a four-day bank holiday and be there and be supportive and be lovely and come along and have a chat and so on. People had flown in from other countries as well, from the United States, from Germany and elsewhere.
00:01:20 Ghislaine Boddington
Yes. Yeah. It was amazing. Yeah, yeah.
00:01:32 Gareth Mitchell
That's where it's like, wow, how humbling. Thank you. Thank you. And yeah, that was last, of course, that was the last time we saw each other get in. Yeah. And it was a good old laugh as well. We had a nice time. And so what else? As we have our little chit chatty bit, to ease ourselves into the podcast. I've always interested in what you've been up to, what you've been thinking about, what your gossip is.
00:01:37 Ghislaine Boddington
Yeah, it was.
00:01:52 Gareth Mitchell
So what do you have this time and get then?
00:01:55 Ghislaine Boddington
Well, actually I think it was a week after that I was involved in a special Ted X which was at my university University of Greenwich, which is the third one they've done. But I was hosting this one and, and we did it at a virtual production studio with this amazing screen. Slightly curved. Yeah. On which they were projecting fantastic scenarios or scenographies
00:02:20 Ghislaine Boddington
or, you know, made-up of evolving animations and moving pictures, some of them coming through game engine, into play, yeah, behind each of the speakers or for their TEDx inputs.
00:02:32 Gareth Mitchell
So kind of generative you mean then, so
00:02:34 Ghislaine Boddington
It was fixed. It was pre produced, but it was generative in its own way. So like a tree that was growing and little stars coming out in the sky very, very simply illustrative, not literal, but illustrative of the speaker, but not distracting from the speaker. In fact kind of surrounding them.
00:02:37 Gareth Mitchell
Yeah.
00:02:52 Ghislaine Boddington
And it was a very special experience. And you know, the audience loved it. And I think it was probably a first TEDx to use this kind of, you know, virtual production methodologies of today that places like Target 3D are producing. So yeah, it was a really interesting event to host.
00:03:12 Gareth Mitchell
That sounds lovely. We didn't have anything quite that fancy at our DP reunion. Did we really? Very inadequate there, but nonetheless, well, what a lovely example of stuff that you've been up to. Thanks Ghislaine. Here we go.
00:03:15 Ghislaine Boddington
No, it was bit the opposite.
00:03:29 Gareth Mitchell
And coming up today.
00:03:33 Gareth Mitchell
We'll tell you about the world's top cyber crime hotspot. Now this is thanks to a new study that's surveyed a whole load of experts to home in on the countries that harbour the most cyber crime. So what kinds of crime are we talking about.
00:03:47 Gareth Mitchell
And why does the list matter? How might it help? Speaking of top experts, plenty of them were to be found at the recent Rio Web Summit. It's one of the big gatherings on the annual tech calendar, and we have a report. It's all right here on the Somewhere on Earth podcast.
00:04:07 Gareth Mitchell
Now Russia tops the list when it comes to the countries that host cyber crime. Next on that list are Ukraine, China, the USA, Nigeria and Romania, and the UK is pretty high up on that list as well. So reports an international team of researchers. The data comes from questionnaires completed anonymously by 92 cybercrime experts.
00:04:30 Gareth Mitchell
The researchers say that this study approach gets over one of the biggest challenges when you're looking into this sort of thing because by their nature, those who are up to the bad stuff online, they're pretty hard to trace and to identify. Concealing themselves with proxy servers and the like. So they're pretty invisible. Now. I've been hearing more about the study and its results from
00:04:51 Gareth Mitchell
Dr Miranda Bruce, postgraduate fellow at the University of Oxford, and she's also at the University of NSW, Canberra. We began by discussing how Miranda and her colleagues went about researching the topic.
00:05:05 Miranda Bruce
Up till now, we've been able to collect a lot of data about victims and we've been able to map where victims are, especially at the national level. We've also been able to collect data on the kinds of attacks that happen and the underground marketplaces that cybercriminals operate in. All these things, they're sometimes a little bit hard to find.
00:05:25 Miranda Bruce
But in general, very easy to kind of relatively easy to collect all of this information. One thing that has really been missing from the data on cybercrime as a global phenomenon is where cybercrime is actually coming from. So where the cyber crime offenders are physically, geographically located.
00:05:44 Miranda Bruce
And so one of the big motivations behind this was to be able to map cyber crime itself and we wanted to do that because we wanted to help lift the veil of anonymity around these offenders. But we were actually also really one of the core kind of academic motivations behind this was to have
00:06:03 Miranda Bruce
a better understanding about cyber crime and how it operates as a type of crime. So this index is part of a larger project, the CRIMGOV project, which looks into organised crime across the world. All different types of organised crime.
00:06:15 Miranda Bruce
And so the index is part of that project on sort of theorising crime in a different way. And so the way that we're theorising cyber crime in this project is to say that cyber crime is not this huge global fluid sort of anonymous person in a hoodie in any basement
00:06:35 Miranda Bruce
Across the world kind of phenomenon. It actually has a very local dimension to it.
00:06:41 Gareth Mitchell
Your approach has been to go to cyber criminal experts, and then survey them about their views on where the cyber criminals are. Is that it?
00:06:49 Miranda Bruce
That is exactly correct. The thing about cyber crime and cyber crime offenders is that it's impossible to figure out where all of them are. Right. Finding any population in a in a kind of scientific, academic way, being able to figure out and like the entire all of the members of the population is incredibly difficult, if not impossible. And that's especially the case with people who are
00:07:10 Miranda Bruce
part of illicit activity. So the in the in the, in academia, they're referred to as a hidden population. So what we need, because we can't actually figure out where cyber criminals are in a way that's reliable with things like technical data, we can't really, we can't actually trace
00:07:30 Miranda Bruce
where all the cyber criminal activity is coming from, because they can hide where that activity is coming from. That's one of the things they’re really good at. So we need a proxy.
00:07:39 Miranda Bruce
And what that means is that we need another kind of data set that's as close to the data set that we're after as possible.
00:07:47 Miranda Bruce
And so the thing, the data that we have access to that is as close as possible to the location of cyber crime offenders is the data that these experts have on the location of cyber crime offenders. And the thing about the thing about these experts, is that they
00:08:05 Miranda Bruce
are, in some senses almost just as hard to find and track down and get them to respond to emails as cyber crime offenders are. They're really hard because their job is to be anonymous. Their job is to hide themselves so that they can find these people. So tracking these people down and getting them to do the survey, very difficult.
00:08:25 Gareth Mitchell
Yes. And so one of the things you did wasn't it is you got them to rank different countries across three different measures in terms of the impact of cyber crime in those countries and other things. So what were you asking these Cyber Crime experts?
00:08:41 Miranda Bruce
Yeah, absolutely. So the way that we designed this survey is, first of all, we defined 5 major types of cyber crime ,and that was technical products and services, attacks and extortion, data and identity theft, scams and cashing out and money laundering. And there are different types of cyber crime that fit into all of those 5 categories. So what our experts did
00:09:04 Miranda Bruce
is when they open the survey, we define those categories for them and then we went through each category one by one and we asked the experts to nominate up to five countries that they believed were the most significant sources of cyber crime. Now importantly, one of the big things about the survey is that it really hinges on the expertise of our participants.
00:09:25 Miranda Bruce
So to keep the data as high quality as possible, it was, the experts didn't have to nominate 5 countries if they weren't absolutely sure that they could think of or thought that there were five countries that were significant sources.
00:09:40 Miranda Bruce
So they could update, nominate up to five. Or they could even skip an entire category. For example, if they felt like they weren't expert enough in cashing out and money laundering schemes, they didn't have to nominate any countries in there. So that was a really important part of the survey design was to ensure that experts were only talking about the
00:09:59 Miranda Bruce
categories that they're actually expert in, which is another reason why we can really rely on this data and use it as a global metric. The second thing that they did was for each of the countries they nominated, let's say they only nominated 1 country.
00:10:13 Miranda Bruce
The UK. Then in the next page they looked at the UK and we asked them to rate that country. So we weren't, they at no point where they ranked, they were just asked to rate that country according to these three measures. So the first measure, as you say, was we asked them to think about the impact of the cyber crimes that are produced in that country.
00:10:33 Miranda Bruce
And then we asked them to rate the skills of the cyber criminals that operate there. So we asked about the professional skill of the cyber criminals and the technical skill of the cyber criminals. And so basically they rate it on a scale of one to 10
00:10:50 Miranda Bruce
for every single country that they nominated through all of the categories, and that was it. And that's the data that we used to generate the index.
00:10:59 Gareth Mitchell
So what did you find then? What would you say that were the big headline findings?
00:11:02 Miranda Bruce
So the big headline findings? Um. The top ten countries that are in the index, they're probably not that surprising, but the really surprising thing. And one of the reasons I'm so glad that we did this project.
00:11:16 Miranda Bruce
Is that there are far more than 10 countries, so often you'll see if you look up top ten cyber crime hotspots, you'll find endless cyber security blogs and even reports from law enforcement agencies and government agencies that list the top ten, maybe the top 15 countries that produce cybercrime, but never do they sort of publish
00:11:36 Miranda Bruce
how exactly they put this data together. But our study found 97 different countries that were nominated as cyber crime hotspots. So our understanding of cyber crime and what which countries actually produce a lot of cyber crime.
00:11:51 Miranda Bruce
Now we can look at a much bigger picture and that's really, really important for understanding not only how cyber crime works in a kind of academic sense, or even in a law enforcement sense, but it also gives us way more avenues of research and investigation and intervention into different countries
00:12:11 Miranda Bruce
that probably wouldn't have been considered significant cyber crime hotspots by anybody other than these experts, who don't share that data because they can't or won't, and the people and the law enforcement agencies living in that country.
00:12:27 Miranda Bruce
So that's the that's really for me. The big thing is that we actually have way more to look at when we're thinking about cyber crime and geography.
00:12:38 Gareth Mitchell
That's Miranda Bruce. So listening intently to that Ghislaine Boddington, and it raises all kinds of questions, doesn't it, this cyber crime list? What was some of the stuff that most jumped out at you, Ghislaine, from this research?
00:12:54 Ghislaine Boddington
Well, I think it's very interesting why some countries have cybercrime hotspots. And we report, you know, she's very clear, Miranda. But she's got more to do. Yeah, more, more research to do. And I was wondering about the skills base and the fact that actually, of course, for many people working with coding, with hacking of various kinds, there's a lot of self-taught
00:13:06 Gareth Mitchell
Exactly. It's very much an initial research, yeah.
00:13:21 Ghislaine Boddington
stuff going on now people. You know, people get down to it, don't they? They spend hours and they learn how to do this and if they can’t
00:13:28 Ghislaine Boddington
use those skills, those self-taught skills or whether they've been through education for it, you know, Technical College or whatever within their own country to do a real job, like cybersecurity. The the other side of cyber crime. Then maybe that's why they end up becoming cyber criminals.
00:13:46 Gareth Mitchell
Yeah. Or maybe if there are jobs, but they're just not that particularly well paid. So you're super bright, you've got loads of talent and coding, perhaps you don't know how to do a whole lot of other stuff.
00:13:56 Gareth Mitchell
You are going to think you'll follow the money, quite possibly I would say you like as in like everyone would do, but you anyway, I think your point is very well made. You can see the temptations there and it might say a little bit about what would get some of these countries high up on the list. Because you've heard about different ways, haven't you Ghislaine, about like initiatives to retrain people to harness the talent so that it doesn't go to the dark side.
00:14:20 Ghislaine Boddington
Now this has been in debate for a while. The fact that you know, it's two sides of the same coin. It's cyber criminal, cyber security expert. Yeah, really has a kind of choice to go one way or the other. And there was an initiative which was
00:14:35 Ghislaine Boddington
near Manchester. It was called I think it was called the Hacker(s) House. It may still be going, but anyway they were working with young cyber criminals who'd been kind of caught out like in their bedrooms, you know, doing naughty things like trying to break into bank security and trying to break into corporate companies, being caught by the police. But they were retraining them, helping them
00:14:56 Ghislaine Boddington
to actually kind of move from the dark side to the light side. So in other words, you know well, you've you've learned a lot doing your cyber criminal activities. You've obviously got a good brain for this, but you could use it
00:14:57 Gareth Mitchell
Oh.
00:15:06 Ghislaine Boddington
in cybersecurity and we'll help you retrain and get a good job in cybersecurity because we need you to be expert in that because we need this expertise. So I'm wondering whether that, I mean that's, you know, a very interesting initiative. Yeah.
00:15:22 Gareth Mitchell
Sure. And then then you can go home and tell your parents what you actually do do for your day job without them kicking you out of the family.
00:15:25 Ghislaine Boddington
Yes.
00:15:29 Ghislaine Boddington
Although of course we never know. Maybe there's cyber security experts who do their very good day jobs. They go home in the evenings and play around with cyber crime. You never know. Yeah, but interesting that there is a whole new industry which is coming from those two angles and that there's a lot of money, a lot of money being spent on it all and lost on it. Yeah.
00:15:37 Gareth Mitchell
Who knows what they get up to? Yeah, all right.
00:15:44 Gareth Mitchell
Yeah, it really is.
00:15:49 Ghislaine Boddington
So.
00:15:50 Gareth Mitchell
Now, spoiler alert, next week we're going to be talking about passwords, which is very much about what we can do. Obviously at the individual level to secure our bank accounts or our
00:16:01 Gareth Mitchell
web, mail or whatever it might be, but one of the things that's concerning you Ghislaine this week, especially in this whole context of cyber crime, is that more of the corporate level, isn't it? You know, in other words we can probably do as much as we want to with our passwords and our own individual cyber security, but that don't necessarily make us completely cyber safe.
00:16:18 Ghislaine Boddington
No, it's that, it's that part cause I'm not a cybersecurity expert or cyber crime expert, but I am, I do know a lot about data and identity and therefore that it, theft of that which is very personal, very individual and very upsetting. Yeah.
00:16:33 Ghislaine Boddington
And you're right. You know, however much we do on securing ourselves quite often these, these these attacks, yeah, are on companies who are storing our information, whether it's health information, whether it's your, the payroll information, cloud providers, etcetera.
00:16:49 Gareth Mitchell
Cloud provider or something that you subscribe to? Yeah.
00:16:53 Ghislaine Boddington
And they get attacked, and if they don't pay the ransom, they haven't got the right security in place, so they get attacked. They they don't pay the ransom or they get behind, get muddled up, etcetera. Personal data is revealed, and that could
00:17:05 Ghislaine Boddington
be my personal data that is revealed, and then what do I do? What do I do, because the company is not going to look after me. My personal data is out there, so I wonder what the? I'm really wondering what the root ways and pathways are to actually, you know, support your own digital identity. But once it's in someone else's,
00:17:27 Ghislaine Boddington
No, big corporates data, big data. Then what happens?
00:17:31 Gareth Mitchell
Yeah. And and how are you covered then you know? So if you just trust one of these companies with a load of your data and then a load of that stuff ends up on the dark web and you suffer material or psychological loss as a result, what the heck.
00:17:46 Ghislaine Boddington
And it is, I I know someone it's happened to and it is very, very upsetting because identity loss,
00:17:51 Ghislaine Boddington
you know, even if it is just data, it's no longer just your e-mail and your your date of birth. We know that. There's a lot more detailed information and health information, particularly gets very upsetting. So I mean, there is website, there’s this website nomoreransom where you can you can go to to check whether you know,
00:18:03
Hmm.
00:18:11 Ghislaine Boddington
if you've if you've been caught yourself individually, but that still doesn't deal with, you're, you suddenly hear on the radio. Yeah, that you're health trust has been hacked and that your data therefore is out there.
00:18:23 Gareth Mitchell
Yeah. Then what? Yeah. So. OK. So nomoreransom.org is a place to go to, is a useful resource. Yeah.
00:18:24 Ghislaine Boddington
You just. I don't. There's no protection.
00:18:30 Ghislaine Boddington
To go if you've if you've personally been got a ransomware attack, but maybe some listeners might come in with some ideas for us next week. Yeah, yeah.
00:18:34
OK.
00:18:37 Gareth Mitchell
Well, let's hope. Let us know, dear listeners, you probably know our socials by now, and I'm sure you have our WhatsApp programmed into your phone and you may be a listener in one of the 110 countries from which people listen to this podcast. According to our most recent data, across 1289 cities.
00:18:52 Gareth Mitchell
And I think I'll qualify that, we think that probably this data when it says city it means probably conurbation of some sort and I'm not sure necessarily if they yeah exactly there are literally nearly 1300 places as big as LA where people listen but you may get the idea but we know that we have listeners in the likes of Guatemala City, in Salford and the UK and in Nashville Tennessee.
00:19:02 Ghislaine Boddington
Wonderful.
00:19:13 Gareth Mitchell
So cool. Good. Glad you're there, folks. Thanks for being there.
00:19:15 Ghislaine Boddington
Yeah.
00:19:17 Gareth Mitchell
All right now. It's where the future goes to be born. That's one way that the Web summit has been described. Now, this is a roster of events around the world, attracting the most influential players in the world of technology. More than 34,000 people have just gathered at Web Summit Rio. One of them was our very own.
00:19:37 Gareth Mitchell
Angelica Mari.
00:19:41 Angelica Mari
So we're here at Web Summit Rio. Over 30,000 people from all over the world came to Rio de Janeiro in Brazil to discuss the future, and especially how technology impacts people's lives. And I'm here with Andre Vellozo, CEO at Drumwave. And we're going to talk about data ownership. Welcome to Somewhere on Earth, Andre.
00:20:03 Andre Vellozo
Thank you, Angelica. Thank you for having me here. It's a pleasure to be here with you guys.
00:20:08 Angelica Mari
Tell us a little bit about your company Drumwave and what does your business model have to do with this whole thing of empowering individuals to have control of that data?
00:20:22 Andre Vellozo
Drumwave is a US based company. It was born in the US.
00:20:26 Angelica Mari
I was born in the US, right?
00:20:26 Andre Vellozo
Yes.
00:20:28 Andre Vellozo
But it has a a lot of, yeah, they a lot of Brazilian. Yeah, tonnes of Brazilian DNA. And we have played by different rules to allow this company to to to be born and to thrive.
00:20:29 Angelica Mari
It has Brazilian blood, right?
00:20:42 Andre Vellozo
The vision of the company is to give you autonomy of your data.
00:20:48 Angelica Mari
You you came up with some interesting uh concepts in the in your product stack, you've come up with a concept of a data wallet and even data savings accounts. Can you unpack this for us and how does that differ from another digital wallet solution?
00:21:08 Andre Vellozo
When you think about data right and and the rails that we have now in the world, you have the logistics for goods and services pretty much figured out. So we can have like this bottle of water on the table, products being transported all over the world. We use trucks, ships, aeroplanes, roads. We have logistics for stuff.
00:21:30 Andre Vellozo
And we also have logistics for the money. So you have the banks, central banks, POS, credit cards, you can use money to exchange value for value because you have the logistics for that. So when you think about data and the fact that everything that you do generates value, the data. The rails for the data it doesn't exist.
00:21:53 Andre Vellozo
So. imagine when you go buy water or coffee in a coffee shop,
00:21:57 Andre Vellozo
you can get the coffee and you can pay for the coffee, but as you do that, you're generating like 6 packages of data, packages coming from your phone, from your payment method, from your consumer behaviour, tonnes of data and this data is being it's a positive externality that is not captured by anyone, right, but it's part of your life.
00:22:18 Angelica Mari
And how how does that wallet operate?
00:22:20 Andre Vellozo
So the wallet are the rails in the infrastructure, so it's a bunch of APIs that allows you to in every touch point to capture the specific data from this transaction.
00:22:31 Angelica Mari
So APIs being the plumbing between all of these interfaces.
00:22:35 Andre Vellozo
Between between two very simple things. Like the the the reason you can use payment system is because you have credit cards, you have bank accounts and you have gateways.
00:22:46 Angelica Mari
And these things have to talk to each other.
00:22:49 Andre Vellozo
Exactly. So what we built, it's a version of the financial system inspired by the Brazilian system of payments that you can use data as part of the transaction. We call it the whole transaction.
00:23:02 Angelica Mari
How do any of us go about transacting with our own data?
00:23:06 Andre Vellozo
Imagine that you're, pretty soon we expect, right? Your your bank, your carrier or another kind of company that you have a direct relationship with, your bank is gonna go to you and he's gonna tell you, hey, Angelica, you trust me with the cost that you have your money for the last 20 years, would you trust me with the cost of the of your data?
00:23:25 Andre Vellozo
And then you're going to ask me, hey, what do you want to do with my data? And the bank is going to respond to you. Well, I'm not going to buy a motorcycle and have a road trip. Not gonna buy a an island in the Caribbean, but I'm going to do with your data the same thing I do with the money, I can figure.
00:23:38 Angelica Mari
And who would do the valuation of my data?
00:23:42 Andre Vellozo
The market gives the price valuation for data. It's it's something that we've been working for almost 10 years. If you remember back in, we're in Brazil, right?
00:23:52 Andre Vellozo
Do you remember URV? We got the URV idea and the math behind URV and we blended this with Claude Shannon’s information theory. Claude Shannon was a guy that has created binary code. Everything that exists digital was Claude’s work.
00:24:08 Angelica Mari
URV, just to make it clear for our listeners, it stands for.
00:24:12 Andre Vellozo
Yes.
00:24:15 Angelica Mari
Real Unit of Value of value. Yes.
00:24:14 Andre Vellozo
Which is the name of the currency. The Brazilian currency.
00:24:18 Angelica Mari
Yeah, it was the predecessor to the Brazilian Real, which is Brazil's currency. Would the value of my data change according to my life circumstances.
00:24:22 Andre Vellozo
Yes, exactly.
00:24:28 Andre Vellozo
Depending on the use case, depending on the moment, the value changes every day.
00:24:33 Angelica Mari
How far are we from getting to that scenario of a database transaction scenario?
00:24:36 Andre Vellozo
I think.
00:24:39 Andre Vellozo
Yeah.
00:24:41 Andre Vellozo
I think everybody agrees that the world is going to a data-driven economy to data economy. So far the way we think about it, most of it, it's a data marketplace, it's a marketplace of data sets, but that's not where I believe we are going to, because we already have a marketplace for data, plenty of companies, plenty of plumbing for that. And we have been buying and selling data since forever, nothing new there.
00:25:07 Angelica Mari
But everyday people are not getting paid for that.
00:25:10 Andre Vellozo
It's it's a different thing. It's a one use case. What I'm talking about, it's about a marketplace that is driven by data. We live now in a in a market moved by money. Everything is measured by money. Everything is going to become measured by data. So you can see that huge investments on infrastructure.
00:25:31 Gareth Mitchell
So that's Andre Vellozo, who is CEO at that company Drumwave. And this is very much on your turf, isn't it? This whole point about data ownership and, you know, just this whole kind of business model around Drumwave, what did you make of what you've just heard?
00:25:50 Ghislaine Boddington
There was a fascinating interview, actually, and I think. I went to Drumwave’s website immediately to read a lot more about it and they've got this very interesting statement. They're they're saying that the most, the mostly free access to collect to our collective personal data will likely dry up by the late 2020s. And the concept of measuring to check the value of your data, which Angelica is talking about in that report,
00:26:19 Ghislaine Boddington
has become really important. How do we actually start to value data? And it, because it ,data has become the most single valuable commodity in the world. You know that thing and you know data is the new oil. You know that kind of statement.
00:26:31 Gareth Mitchell
Ohh yeah it it. It was much refuted though, wasn't it that particular analogy?
00:26:36 Ghislaine Boddington
Well, it looks like it's going there. Yeah, it's going there and.
00:26:36 Gareth Mitchell
You know.
00:26:39 Gareth Mitchell
Yeah, but nonetheless a very important resource. Your point is very well made, right.
00:26:42 Ghislaine Boddington
Yeah. And I think, you know, even from Tim Cook in 2019, Apple, the Apple CEO, he, I mean Apple obviously are very careful with data, they're the one place that is in the main. But he's, he makes a statement which is basically saying,
00:26:56 Ghislaine Boddington
stop identifying information and using customers data. You know. If you're going to carry on to it, strip the identity completely and go towards synthetic data. Yeah, or just stop collecting it all together. Yeah, but.
00:27:09 Gareth Mitchell
Yeah, sure. And so it's like synthetic data for training, like AI models and stuff like that.
00:27:14 Ghislaine Boddington
Yeah, but this is where it gets interesting, isn't it? Because data is the lifeblood of AI training. Yeah, so the same data that has our AI systems,
00:27:23 Ghislaine Boddington
we collectively produce it in droves, but in this discussion, the monetization and the monitoring and curation of that could be in our own hands. Yeah. If we are, if we owned our own data, which I think we will ultimately and there's a big shift towards it. Yeah. Web 3.0 is pointing towards that too. Yeah.
00:27:42 Ghislaine Boddington
But actually, if we owned our own data, we can become our own brokers. We don't need brokers, data brokers who are selling our data to companies to make products etcetera and then sell them back to us. We actually can trade with our own data and we can use it ourselves to find the products that we might be interested in through the connections that we allow our data to make.
00:28:02 Ghislaine Boddington
So it's about empowering the citizen to capitalise your own data because at the moment we can't use it ourselves. We can't even access it. We can't see what's happening to analyse it, yeah, so.
00:28:12 Gareth Mitchell
No, of course. And we we increasingly we are able to find out what data is being held. You know certainly through GDPR for instance, we can find out what companies are are holding which of our data, but it's still not exactly easy to access or as easy as it could be or even if it is easy to access it, in all fairness, then, what the heck do you do with it? Yeah.
00:28:32 Ghislaine Boddington
And how do you analyse and how do you go? Actually now I know that I'll actually set my data off to do this and this and collect that for me. Self-sovereign data is the phrase.
00:28:41 Gareth Mitchell
Ah OK Self-sovereign data. And I mean just finally and in say just in less than a minute if you can Ghislaine, what about examples of this self-sovereign data, you know things like different crypto wallets that you've been looking into. Is that like Binance Web 3.0 wallets? I think is one that you have in mind.
00:28:56 Ghislaine Boddington
Well, yeah, they they are. Yeah, they these are already examples of decentralised data points. So yes, by an answer for Web three wallet for crypto wallet and ontology with its decentralised crypto fund.
00:29:08 Ghislaine Boddington
But actually what's more interesting is things like data unions, which are enabling small companies to allow their users to share their data and get paid for it. And Streamer is actually a decentralised network which allows people to stream live media and real time data at scale. So they're they're emerging. There's lots of these different places all over the world. They're emerging.
00:29:30 Ghislaine Boddington
And I think Drumwave is one of those groups which is, which is why the interview was so interesting for me, yeah.
00:29:35 Gareth Mitchell
Absolutely so interesting that we have a bit more in our podcast extra, by the way. More from Andre and Angelica
00:29:40 Gareth Mitchell
at that web summit Rio. But that'll do for today. Let's do some quick credits for you. Let's just see who's behind the glass now. I think Keziah’s still around, but we've definitely, there are, we have Dylan on the desk there as well, doing a grand job. The production manager is Liz Tuohy. The expert commentator is Ghislaine Boddington. I don't usually credit myself, but I'm in the mood today. So I'm Gareth.
00:30:01 Gareth Mitchell
And the producer is and the producer is Ania Lichtarowicz, producer and editor I should say as well. Very very important. Thanks for listening and stay with us for the subscription extra, if you're a subscriber. Thanks folks. Bye.
ENDS