You Care, I Care

Nayna McIntosh introduces Hope, Curated by Nayna

Today’s guest Nayna McIntosh, from Hope, Curated by Nayna, is someone I’ve known for about five or six years, and it’s lovely to have her on my podcast today talking about what she does. 

She shares how she has been in retail from a young age from when she used to help her mum on her market store in Birmingham. Her first job was for M&S, the motivation being that if she wanted to go to Jamaica when she was 18, she needed to earn half of her fare.

Over a 35 year plus career, Nayna has worked in some of the biggest brands in the UK as you’ll hear. After moving around to several different companies, Nayna ended up back at M&S, and when she left she was a director on their management board.  After delivering a huge project for the company she realised that she wanted to take her career in a completely different direction.

She began to understand that work was becoming a drag, and if she didn’t make a change to do something for herself; for her own health.

Setting up her own business was in many ways, a terrifying experience, although she realised that what she didn’t know she could always find someone who could help. The most important thing she wanted in her business was to have strong feminine leadership values, built on her personal values too. She wanted to be in a place where women felt safe and run a business where women were able to talk about what they wanted to and not start meetings with the latest football scores!

Much of the fashion industry is aimed at young women, and as a woman you begin to see how things change drastically  after menopause and how you can no longer wear the clothes you could when you were younger. This in turn can take away your confidence in yourself. Nayna set about changing this. Hope Curated by Nayna is all about clothes for more mature women, helping them feel comfortable, confident and good about themselves.  


To contact Nayna:

Email: Nayna@HopeCuratedByNayna.co.uk

Substack: https://naynamcintosh.substack.com/