Coffee Social | Social Media Marketing, Content Creation, & Entrepreneurship
Hi! Welcome to Coffee Social! We’re spilling the beans on all things business, social media, and entrepreneurship. Your hosts Mimi Langley and Jonathan Howard will be leading candid conversations packed with their New York personalities, as they delve into social media marketing, YouTube and Instagram strategies, building confidence, and making money as solopreneurs.
Join us for chats about the world of social audio (Clubhouse & LinkedIn), mastering content creation like a boss, nailing networking, building community, and even squeezing extra hours out of your day with killer time management skills.
Mimi and Jonathan’s signature style is flavored with a dash of wit and a heap of real talk. No boring conversations will be had here. You just never know what will come out of Mimi or Jonathan’s mouth next.
So grab your cup of joe, matcha, or tea and listen in as we dish out practical advice and unravel the secrets behind thriving in the digital age of business.
Hit that subscribe button and let's start this empowering journey together!
Want more? Check us out on IG for updates & YouTube to watch the podcast @coffeesocialpodcast!
Coffee Social | Social Media Marketing, Content Creation, & Entrepreneurship
Advice Worth Keeping: The Stuff That Actually Moves the Needle | S2 E20
Answer this week's question...
Are you TEAM Advice Seeker or TEAM Advice Voider?
If you’re feeling stuck or unsure of your next move in your business, this one’s for you!
In this mini episode of Coffee Social, we’re sharing some of the best advice we’ve experienced in business.
Granted, we could make like 20 parts to this episode because there’s so much that you learn as you go.
For Mimi, in this episode, it’s all about creating your own opportunities. Stop waiting for others to give it to you. Go get it yourself!
Want to be a speaker? Start speaking. Want to write a book? Start writing.
Feeling like you're on the sidelines? Let’s change that. You have everything you need to get started right now.
Grab a cup and enjoy!
DID YOU LOVE THIS EPISODE A LATTE? 😂
Give the podcast 5 STARS & write an awesome review! It helps your hosts so much!
PS: Mimi loves stars
FOLLOW YOUR COFFEE SOCIAL HOSTS
Instagram: @coffeesocialpodcast
Jonathan: @jonathanrhoward
Mimi: @mimilangley_
WATCH THE PODCAST
YouTube: @coffeesocialpodcast
ADDITIONAL BUSINESS RESOURCES (our sponsors for today)
Signature Membership (Instagram, Storytelling, Signature Style)
bit.ly/signaturemember
Signature Style Playbook (examples of ways to make you standout in your social media & business)
https://sunny-builder-4038.ck.page/9a29bc2df4
* Podcast Disclaimer: This podcast is for informational and entertainment purposes only and should not be considered legal advice. We are not responsible for any losses, damages, or liabilities that may arise from the use of this podcast. We may earn a commission from the links listed in this description.
What is that pain, what's causing it and how can you bring them to a place of happy? Your solution that you sell is what brings them to happy, but what you're selling is the happy. It's Coffee, social, the podcast, all about social media and business. And now here are your hosts, jonathan Howard and Mimi Langley. Hi, everyone, hi, jonathan Howard.
Speaker 2:Hello Mimi Langley, hi everyone, hi Jonathan Howard.
Speaker 1:Hello Mimi Langley.
Speaker 2:I feel like you're ready to cheers, like you're holding on to that cup, like you're like let's go.
Speaker 1:I need a sip of coffee.
Speaker 2:Oh yeah, me too, Cheers. Do you see my mug?
Speaker 1:I see your mug.
Speaker 2:Ho, ho ho.
Speaker 1:It's not even Halloween and a bottle of rum?
Speaker 2:I don't know, I don't like rum. There we go.
Speaker 1:So you put Kahlua in your coffee this morning.
Speaker 2:What is Kahlua rum?
Speaker 1:No Kahlua is. Irish cream? I think. I'm not sure.
Speaker 2:There's alcohol in it, though, right.
Speaker 1:Yeah, there's alcohol in it.
Speaker 2:Oh okay, we should probably have to rate this. We'll probably have to rate this explicit.
Speaker 1:Right, yeah, be careful about that.
Speaker 2:Okay, Jonathan, before we dive into, I think this is going to be okay. It's supposed to be a super quick episode. Yes, it is, and it's going to be a piece of business advice that we've received that we want to pass along. So it's going to be super quick, but real quick tell people about your trip to Spain. You're about to head off. The rain in Spain falls mainly on the plane, yeah, I wonder how, like what does that mean?
Speaker 1:I think the rain in Spain falls mainly on the plane. Wait, does it fall on the airplane? What plane? Your plane, I don't know. As many of you know, about 18 months ago, I had heart failure, and one of the things that I said while I was in the hospital was that I wanted to go to Spain. I've always wanted to go to Spain, and as soon as I got out, that's what I was going to do Now. Now, mind you, there's a whole lot of recovery when you have heart failure, so it's not really as soon as I got out. It was 18 months ago I got out, but I'm on my way to Spain in a really well, by this time, you see this, it's going to be way past, but in the next week I'm headed to Spain. So that's why we're recording all these episodes so early and why it's not even October 31st and Mimi has her Santa mug out.
Speaker 2:Stop, I'm going to turn down my gain. My gain went all the way to red. Hold on, oh my gosh, Real quick, though are you going to see the Bulls run Like? Is that something happening?
Speaker 1:So we are. I'm doing the full tour around the country. So everything that's on the tour I'm going to do, I'm going to take pictures of and I'm going to ignore the rest of the world, and that's pretty much the goal.
Speaker 2:That's just sounds like a piece of heaven, so enjoy your moment. Enjoy this moment. Not a lot of people get this opportunity, so I love this for you, okay.
Speaker 1:Love it. We'll see how it goes.
Speaker 2:We're only at three minutes. Okay, you want to keep talking about Spain?
Speaker 1:No, we can move on to our story.
Speaker 2:because, well, our advice, because my advice comes in the form of a story, which means which makes sense for you, because you're a storyteller and that's what you teach a lot about too. But real quick, just in case it's someone's first time here, do you want to tell people who you are?
Speaker 1:Sure my name is Jonathan Howard. I'm the owner of Success on Social and I help successful female coaches reach their ideal clients on social media by developing their signature style and sharing their story so they can reach their clients and change the world Over to you, mimi.
Speaker 2:Thank you, Jonathan. I'm Mimi Langley. I teach women in business how to host rooms, how to moderate on a thing called social audio, which I like to call audio marketing, and it's really a great way to gain visibility, make some sales, grow your email list. So that's what I teach and preach about. Yes, we did it, Jonathan.
Speaker 1:Yes we got through intros.
Speaker 2:Okay. So I felt like initially, when I was thinking of this topic and I wanted to present it to you, I was like, oh my gosh, we could give like 20 pieces of advice, like there's so much advice out there that should make this list. But I feel like what you have to share and what I have to share, it's probably the best, the best. What do you think?
Speaker 1:I think well, when it said the best, I was like okay, so the best, what is the best Number one? Well, when it said the best, I was like okay, so the best what is the best. Number one. Number one is so I figured we'd share one and Mimi's like, well, we could do it that way, and I was like, okay, oh, I get what you were doing.
Speaker 2:But no, I get it. I know I like it, though, because then you know, in a future episode we can always do more. We can do more the top, not the best. Yeah, you know, I'm literal.
Speaker 1:Yeah, the gold medal goes to the gold medal winner is yeah, okay, so why don't you?
Speaker 2:I would love for you to tell your story, because at first you confused me so Mimi has heard this story like six times before. Let me clear this. I have never heard this story.
Speaker 1:I'm not really a great listener, so we all know this, okay maybe you've heard this story like six times before, but and I'm gonna have to send this episode to my who's a regional or a vp now at my um old company. But so there was when I worked for barnes, noble college bookstores, I was working at the yale store for about a year and my you worked at Yale, I did I did.
Speaker 2:Oh my gosh, that's like elite. Right there it was.
Speaker 1:I did some time at Harvard too, but Yale, I was officially there as their. I was their trade book manager, which is their general book department. It has a large general book department and Neil LeBeau was my store manager at the time and I remember him. You know we were going through some stuff getting ready for the holidays and all that, and you know he walked past me and he goes. Remember, we don't sell mattresses, we sell a good night's sleep.
Speaker 1:And I was so confused I was like what I don't sell, I sell books. Like what are you talking about? I was so confused I probably forgot about this for months, for months, until we had a really positive customer experience with somebody and he came up to me and said see, we don't sell mattresses, we sell a good night's sleep. At which point I finally got what he was saying, which is you don't sell mattresses, we sell a good night's sleep. At which point I finally got what he was saying, which is you don't sell the product, you sell the experience. What are they going to get from the experience?
Speaker 1:A good night's sleep is much easier to market than a mattress, because everybody knows what it feels like to get a good night's sleep but nobody knows what the specifics of a mattress actually are in order for you to get that good night's sleep. So nobody knows what the specifics of a mattress actually are in order for you to get that good night's sleep. So for me, it was an eye-opening moment where it's about how the customer feels after the service, after they receive the product, after they are told the story. It's all about how that person feels and you want them to have a positive feeling. It's actually where I got my from darkness to light, because they're in pain and you want to bring them to the light where they're happy. So that was probably one of the most impactful pieces of advice and it was totally just. I think he knew what he was. I think he thought I knew what he was saying.
Speaker 2:Wow, okay. So now I'm thinking so would you also say like this it's? It's kind of a solution too, because people want the good night's sleep so you're creating an experience, and then you kind of are also saying the solution out loud yeah, the solution out loud.
Speaker 1:That's what you're getting out of this. So yeah, it's really. It's focusing on the end, not the the product. It's the end. What are they looking for? They want a good night's sleep. You give them a good night's sleep, but it's about it's all about the emotion.
Speaker 2:I can see where that can get complicated, though, and again, we don't want to make this like a super long episode, but it can.
Speaker 1:But when you go back to what are they feeling in this moment, then it's a lot easier to connect. What is their pain point, which is what I always say. Where are they in pain? What is that pain? What's causing it and how can you bring them to a place of happy? Your solution that you sell is what brings them to happy, but what you're selling is the happy.
Speaker 2:Yeah, okay, can we have a whole episode about this?
Speaker 1:Yes.
Speaker 2:Okay, cause we need to have people wanting more. Do you guys want more? I can hear it. I can hear you now. Yes, jonathan.
Speaker 1:Yes, we need to know more about this, and I will let Neil LeBeau know that he made such an impact in my in my life.
Speaker 2:That's such a strong name, neil LeBeau.
Speaker 1:It is yes.
Speaker 2:Mr LeBeau.
Speaker 1:Mr LeBeau.
Speaker 2:Oh, mine is not that dramatic, so my, I don't even remember who gave me this, like it could have been something that I just read in a magazine, or you know what I mean, just picked up along the way, and I'm sure you've heard this before. But mine is you know, don't wait for someone to give you an opportunity. Create one for yourself. Create your own. And that always stuck with me, because if you're going to sit there and you're going to wait for someone to give you the phone call or wait for someone to be like, yeah, join the team, or whatever, I mean you might be waiting your whole life and then you go to the grave and you didn't do anything you wanted to do because you put it in the other person's hands. Right, jonathan? Absolutely.
Speaker 1:I always say people say, when one door closes, another one opens. I always say when one door closes, there's a fucking doorknob on it, open it.
Speaker 2:I love that. Did you make that up? I don't know if I made it up or I saw it somewhere, but yeah, that's kind of my impression.
Speaker 2:There's a fucking doorknob on it. But what if it doesn't have a doorknob? What if it's broken? I'm just kidding, kick it in. No, but I'm thinking like just some examples, like I wrote them down here Like if you want to write a book, like you can go ahead and write one and you can self-publish it with Amazon. Like you can be an author, a published author, and you can scale up the charts being self-published. Like you don't need the big publishing company anymore. If you want to be a public speaker, start a room on social audio. That's a form of public speaking. If you want to have your own reality show, like a lot of us do, you can go ahead and you know upload, you can upload, you know daily vlogs on YouTube and be a reality star. So it's just like just you know what do you want to do and how can you make it happen for yourself. Because the day and age that we're in right now, it's like the opportunity is what is it? Endless, limitless.
Speaker 1:Endless, limitless, endless, limitless. There's so many opportunities out there and social media is the new media. Everybody is getting discovered on social media. Everybody's connecting on social media. It's a big deal. It's a new media.
Speaker 2:And we're not saying it's going to be easy, by no means.
Speaker 1:No, it's not easy. None of this is easy. No, but by no means no, it's not easy.
Speaker 2:None of this is easy. No, but we just make it look easy. We do Cheers. I'm bringing out Santa, no, but for real I mean. So anyways, I always say there's always a workaround. You know, if I'm waiting, I'm not going to wait very long, because I'm just not patient like that.
Speaker 1:So yeah, Find a way. Find a way Love that.
Speaker 2:Okay, let's go ahead and wrap it up. We did really good.
Speaker 1:We did really good, we did pretty okay. Yeah, I mean it's still a long eight minutes, but we're okay.
Speaker 2:I think, mark.
Speaker 1:Ronick would approve. I hope so. We'll ask him. But yes, what do I need to say? Oh my gosh, he already forgot. I always forget After, like 300 episodes.
Speaker 2:He still forgot.
Speaker 1:We haven't done 300 yet. Probably 30-ish, more than 30-ish, but yes, if you haven't already one, run over to your favorite platform where you listen to all your podcasts and make sure that you download and listen to every single one of our podcasts because they're fun, enjoyable and informative. And then, after you do that, go write us a review. Mimi Loves 5 Stars, all five of them, not even four and a half five. Five, please, and write us a review if you like what you're getting, because those little comments, those reviews, they help us actually get the podcast out to more people, which is what we want to do. And hey, do me a favor, recommend it to one friend and over to you, Mimi.
Speaker 2:I love that. And, by the way, when you are writing a review, it doesn't have to be like a paragraph, like we're not grading you. You can even just write great podcast, like you know what I mean. It can be super simple. Okay, so we always end up with the most important question of them all and I'm curious. I feel like I know the answer for you, but we want you guys to vote, or, you know, tell us what team you're on. So do it in the comments section of YouTube or let us know on Instagram. Are you team advice seeker or team advice avoider?
Speaker 1:Ooh, I am an advice seeker.
Speaker 2:Oh, oh, I heard the ending of that.
Speaker 1:You had a little hesitation, but I would say I'm also an advice giver.
Speaker 2:Okay, but you're not an advice avoider. No, I'm not an advice avoider. Okay, but you're not an advice avoider.
Speaker 1:No, I'm not an advice avoider. Okay, might as well take the advice of others. They've been through it before.
Speaker 2:Right, I think too, it depends on the scenario. I don't know. Sometimes I'm hesitant to get advice because I don't want it to like take me off of you know what I'm saying. Like it could be too much sometimes, and don't take advice from somebody that you, you wouldn't ever like want their job or anything like that'd be dumb, or their life wait what?
Speaker 1:what?
Speaker 2:do you mean me? For the most part, I'm an advice seeker.
Speaker 1:Yeah, I do like I do for the most part. For the most part, all right all right.
Speaker 2:Well, thank you guys. So much for for tuning in, and we will see you in those eyes.
