Guest
Steve Welch
Steve Welch serves as Director of Sales and Marketing at Hendrix-ISA, part of Hendrix Genetics, a global multi-species breeding company. He's instrumental in serving the U.S. market with high-quality layer genetics, including brands like Dekalb White and ISA Brown. Welch is a key figure in expanding hatchery operations, notably in Grand Island, Nebraska, to meet U.S. demand for layer chicks. He also drives the adoption of innovative technologies, such as Respeggt in-ovo sexing, to enhance efficiency and animal welfare by reducing male chick culling. His work ensures Hendrix Genetics provides high-performance laying hens suited for various housing systems.