Green Giants: Titans of Renewable Energy Podcast

AI, Policy & Power: How Nasreddine Guerfala Is Engineering the Future of Clean Energy

Wes Ashworth Season 1 Episode 63

In this episode of Green Giants: Titans of Renewable Energy, host Wes Ashworth sits down with Nasreddine Guerfala, Executive Vice President of Growth & DERs at Edgecom Energy and one of Canada’s 2025 Clean50 Emerging Leaders. With a career that spans continents and disciplines from engineering and legal strategy to policy influence and AI-driven energy management, Nasreddine brings a uniquely global and cross-functional lens to the clean energy transition.

From growing up in Tunisia, where necessity shaped his passion for resourcefulness and impact, to leading multi-million-dollar battery storage deals across North America, Nasreddine has emerged as one of the sector’s most dynamic voices. In this wide-ranging conversation, he and Wes Ashworth explore the real forces transforming the energy market, the myths still holding it back, and the AI-driven innovations reshaping how companies consume and monetize energy.

You’ll learn about:

  • Why renewables will thrive with or without incentives like the IRA
  •  How distributed energy resources and automation are transforming the grid
  •  Why Ontario is emerging as a global investment hub for DERs and PPAs
  •  How Edgecom Energy is applying AI to simplify and scale energy strategy
  •  The evolving role of utilities in a decentralized energy future
  •  What policymakers must do now to shape an inclusive, efficient system
  •  The truth about renewable reliability and lifecycle emissions
  •  Practical advice for new entrants to the energy sector and how to build a meaningful, long-term career

Whether you're deep in the trenches of clean tech, navigating the intersection of AI and infrastructure, or simply seeking inspiration from a purpose-driven leader, this episode offers real-world insights you won’t find on a panel stage.

About Edgecom Energy:
Edgecom Energy is a leading AI-powered energy intelligence platform helping large energy users across North America make data-driven decisions, monetize DERs, and simplify participation in complex energy markets.

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Links: 

Wes Ashworth: https://www.linkedin.com/in/weslgs/


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