The Secret to Successful Marketing: Building Trust and Serving Your Audience

Marketing often feels intimidating, overwhelming, and sometimes downright confusing for entrepreneurs but what if it didn’t have to be that way? In this episode, Melody Tholstrup, founder of My Size Marketing and marketing coach with 30+ years of experience, shares a refreshing perspective that will change how you think about marketing your business. 

If you've ever felt "too salesy" or stuck in your marketing strategy, Melody’s insights will help you breathe easier and take a more service-driven approach that actually connects with your audience.

In this conversation, we break down why marketing should never be about you, it’s always about helping your customers. We explain how focusing on building relationships and trust, rather than just pushing products, creates lasting success. 

Key takeaways to listen for: 

• Marketing is about service, not self-promotion. Focus on how you help others rather than making it about you.
  
  
• Building relationships and trust is the foundation of good marketing. It's not about flashy ads, it’s about genuine connection.
  
  
• Work in 90-day cycles. Set short-term marketing goals to create momentum and stay focused on clear, achievable results.

Are you marketing your business to truly serve others or are you letting fear hold you back from making the impact you’re capable of?

Introducing Melody Tholstrup: 

Melody Tholstrup is the founder of My Size Marketing, a marketing coaching and consulting firm and has been blessed to have worked in the marketing industry for over 30 years. She has helped a wide variety of clients, companies, and organizations locally and across the country with their marketing, media and public relations strategies.

Instagram: https://www.instagram.com/mysizemarketing/

Website: https://mysizemarketing.com/