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How I Became a Perfumer Podcast
Breaking into the Fragrance and Flavor industry is one of the hardest career moves you can make. This podcast exists to change that.
Host Tanya Mironova brings you conversations with perfumers, flavorists, brand founders, and industry insiders who share what it actually took.
Listening isn't enough? Book a private consultation with Tanya at her LinkedIn and get a direct answer for your specific situation.
How I Became a Perfumer Podcast
№ 25 – Could You Build a Fragrance Giant Today? With Osmo CEO Alex Wiltschko
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
What if the next fragrance powerhouse wasn’t born from heritage, but from code, curiosity, and a clean slate? In this episode, Tanya Mironova sits down with Alex Wiltschko, CEO of Osmo and a fragrance house Generation — companies on a mission to digitize scent and rethink the future of fragrance from the ground up.
They talk about:
- What Givaudan or IFF might do if they were founded in 2025
- How bravery isn’t about being fearless — but about acting anyway
- What it means to build a “fragrance house” in a world shaped by AI and science
- The emotional and personal side of leading innovation in scent
Whether you're in perfumery, tech, or just curious about where the future of smell is headed, this conversation will spark something.
🔗 Links
- Osmo: https://www.osmo.ai
- Generation by Osmo: https://www.generationfragrance.com
Ever dreamt about going to space? Connect with Tanya!
• https://www.instagram.com/neparfumer/
• https://www.coachmironova.com/
