The Digital Effect
The Digital Effect är podcasten som granskar den digitala världens komplexa effekter. Vi dyker ner i spännande ämnen som datadriven marknadsföring, AI, och digital transformation. Genom samtal med ledande experter ger vi dig de insikter du behöver för att ligga steget före.
Podcasten produceras av Tre Kronor Media | a Making Science Company, en digital affärspartner med rötter i Norden och global räckvidd.
Tune in för att få en djupare förståelse för hur digitala strategier skapar resultat.
The Digital Effect
AI, Cookies, and the Future of Digital: A Talk with Quantcast
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In this episode "AI, Cookies, and the Future of Digital: A Talk with Quantcast", we are joined by Konrad Feldman, CEO at Quantcast!
Together with our host, Noelle Runo, Head of International Marketing and Communications, we dive into the future of digital advertising in a world without cookies. Konrad shares his expert perspective on the evolving role of AI, the importance of privacy, privacy in the US vs the UK, and how Quantcast is navigating the changing digital landscape. We also discuss the impact of Google's recent decision to postpone the elimination of third-party cookies and what it means for publishers and advertisers.
Tune in to discover how Quantcast is leveraging AI to empower marketers and publishers in a cookieless world.