Tales from the Towers - An Entrepreneurial Journey for WISPS

How to Build a Successful WISP: Growth Strategies, Marketing & Scaling

• Arno Joubert • Season 2 • Episode 4

In this episode of Tales from the Towers, Arno and Tanee dive deep into what it takes to build and grow a successful Wireless Internet Service Provider (WISP). 🚀 From scaling strategies to marketing techniques and technical must-haves, we break down the essentials of running a thriving WISP business.

🔹 Topics Covered:

✅ The Reality of Running a WISP – Patience, Strategy & Long-Term Thinking

✅ Essential Business & Marketing Tools – Splynx, GoHighLevel, Xero & More

✅ The Power of Lead Magnets – How TechCONNECT Uses Battery Packs to Attract Clients

✅ Building a Sales & Support Team – The Growth Path from DIY to Scaling

✅ Handling Customer Complaints & Speed Test Optimization – The Bequant & FQCodeL Advantage

✅ The Role of R&D – Staying Ahead in the Ever-Changing Tech Space

✅ Top Mentors & Business Influencers – Who to Follow for Success

🎯 Whether you’re starting out or looking to scale, this episode is packed with valuable insights to help you build a strong and sustainable WISP.

Learn More:
Visit our website: https://www.techconnect.africa/
Follow us on Facebook: https://www.facebook.com/techconnectisp
Subscribe to our YouTube channel for more videos: https://www.youtube.com/@techCONNECTISP

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