The Integrated Entrepreneur
Welcome to The Integrated Entrepreneur with Jonathan Fodera, hosted by founder, author, public speaker, investor and entrepreneur Jonathan Fodera. On this podcast you'll learn strategies on how to become a better operator, how to acquire more clients for your company, how to retain those clients, valuable lessons, and how you can avoid the mistakes that Jonathan has triumphed on his path to $500M+ in financing for business owners and entrepreneur's.
Meet the Co-Host:
Keith Gause was born in Houston, Texas and moved to Jacksonville, Florida at the age of 2. He continues to reside in Jacksonville with my wife, Deanna, and two daughters: Addison (13) and Kylee (10) and their 4 dogs, a cat, a bearded dragon, and a snake. (If it were left to the ladies to decide, they would have a zoo!)
Keith’s childhood was spent playing sports, being an only child, and watching his father become an entrepreneur by continuously failing and trying again. His father built a multimillion-dollar company allowing him to retire and live the life he always dreamed about. Watching his father’s journey taught him a lot about business.
Not ready to jump into the family business, Keith went into the military in the year 2000 at age 18. He spent 5 years assigned to the 20th Special Operations Command in Ft. Walton Beach FL and spent a majority of his military career deployed to places that needed the most attention.
Keith continued in the world of excitement and danger by going into Law Enforcement where he spent 10 years working in Northwest Jacksonville. He worked the nightshift, 6pm -6am, which allowed him to have a full day to make an impact on what he ultimately wanted to do. That goal was to create an empire and to impact as many business owners as possible.
In 2009, wanting to care for his wife and first born in the best way, he took a big risk and spent his entire savings on an inactive business name and one inflatable bounce house. Bounce Around Jax Party Rentals was Northeast Florida’s #1 party and event rental business. At least that is what he believed!
By 2012, Keith was able to make a 7-figure exit and leave Law Enforcement and began to study all things finance & investing. He focused on learning about any mistakes he had made as a business owner and became obsessed with helping others avoid the same ones. That is how Tideland Consulting came to be. Now, Tideland operates in all 50 states and has created a non-bias ecosystem for growth-oriented entrepreneurs that maximizes how each dollar impacts the business, from protecting assets and reducing taxes to succession plans and exit strategies.
In 2023, Tideland aligned with GFG Solutions as a strategic partner to serve business owners at the highest level, with a white-glove service feel from a world-class team.
The Integrated Entrepreneur
Going Down the Tubes: Surviving Business Failures
Unlock the secrets of effective contingency planning and shield your business from unexpected disruptions. Join Jonathan and Keith as they break down a real-world scenario where an internet outage led to a staggering $50,000 financial loss in just one hour. This eye-opening incident serves as a poignant reminder of the hazards of over-relying on technology without robust backup plans. They’ll guide you through the fundamentals of risk mitigation, sharing strategies that can safeguard your business against technological failures and other unforeseen challenges.
This episode explores the precarious vulnerabilities that can arise when businesses lean too heavily on specific technologies, platforms, or even key team members. Discover why cross-training employees and diversifying marketing channels are not just best practices but essential strategies for maintaining operational stability. Complacency can be perilous, but with the right contingency plans, you can steer clear of pitfalls and safeguard your business from sudden shifts that could affect your success.
Finally, Jonathan and Keith delve into how comprehensive contingency planning can go beyond mere survival, fostering real business growth and providing peace of mind. Learn how diversifying revenue streams and maintaining proper financial documents can not only prevent financial crises but also position your business to thrive in challenging times. Tune in for a journey towards building a resilient business that is prepared for whatever the future holds.
Key highlights:
- Contingency planning is essential for business resilience
- Unexpected events can lead to significant financial losses
- Identifying blind spots is crucial for business growth
- Diversifying revenue streams can mitigate risks
- Operating agreements are vital for partnerships
- Learning from mistakes can save businesses from future pitfalls
- Technology reliance can create vulnerabilities
- Cross-training personnel can help manage risks
- Regularly reviewing contingency plans is necessary
- Effective planning can lead to better sleep and peace of mind