Small Business Growth Addicts | Top Social Media & Marketing Podcast for Small Business Owners

First Impressions Matter: How Outdated Content Can Drive Customers Away

Amanda Hughes Season 2 Episode 12

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Welcome to episode 12 of The Growth Addicts Podcast!


Today I respond to and expand on a recent post I made on Instagram and Threads. In this post I suggested that if I landed on your small business Instagram page and there hadn’t been a post for weeks or months, with no explanation, I would presume you were closed. 

This post caused quite the stir, especially amongst fellow small business owners on threads, so I’ve embraced the opportunity to talk a bit more about the necessity of a current and engaging Instagram presence for your small business. We’ll discuss how outdated content can harm your brands reputation and how to avoid this.

You can find the survey I refer to in this episode here

Thanks as always to our season 2 sponsor, Kirsty of KM Accountancy

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