Growth Addicts | Social Media Strategy for Small Business Owners

Views on Instagram Are the Least Important Metric for Small Business Success

Amanda Hughes Episode 67

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0:00 | 15:42

Most small business owners measure social media success by vanity metrics like views but what if you're actually missing the point? 

In this episode, I flip the script, revealing why views are a misleading benchmark and how setting your own, purpose-driven standards can transform your social media, business results and mindset.

I dive deep into the mechanics behind Instagram metrics, explaining why views can be inflated and misleading and why they definitely shouldn't determine your worth.

Links mentioned in this episode:
60 min content planning
Weird sh*t post
Easy social media strategy

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