Money Isn't Everything

The Neobank Founder Using TikTok to Fight Scams

Mary Wisniewski & Cornerstone Advisors Season 2 Episode 19

Banking for older Americans doesn’t exactly scream TikTok. But Kevin Nazemi, co-founder and CEO of Charlie, discovered short videos about scams are resonating with people and their families.

On today’s show: Why fraud thrives on urgency, how slowing down payments can help and why Kevin thinks friction in banking might actually be a good thing.


Show notes:


Chapters:
[0:00] Meet Kevin Nazemi, CEO of Charlie

[1:29] Why a Neobank Turned to TikTok

[3:15] How Fraud Content Goes Viral

[6:05] Scam Tactics That Actually Work

[10:24] The Psychology Behind Scams

[16:10] AI & The Future of Fraud

[20:26] Introducing “Speedbump” for Payments

[32:18] Why Launching a Startup Is Always Nerve-Wracking

[35:00] Interviewing President Clinton at Age 11

[39:19] Where to Find Kevin & Charlie


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