The Boardcast
Boarders has played an integral role in Sydney's Northern Beaches skate scene since the late 90s, and owners Al and Claire have sat in the front seats as it's changed, grown and occasionally shrunk over the years. Along the way they've formed an eclectic community of skate and snow lovers who make the store what it is today.
This podcast is an insight into our business and the community that makes it. We hope you'll want to be a part of it too.
The Boardcast
The Boardcast: Episode 4 - Second to None
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This week Claire and Al launch their newest business venture: 'Second to None' vintage and second-hand clothing. They discuss the story behind the making of Second to None and their plans for it both in-store and online.
They also deep dive into all of their worst injuries. An episode the whole family can enjoy!
Don't forget to like and subscribe to our channel to follow along on our business journey and everything kind of related.
We appreciate your support!
www.boardersonline.com.au
Let's talk about how shit our day was. Let's talk about your shirt. The shrooms. My Simps-shrooms shirt. This doesn't say anything. Yeah it's okay, it doesn't really matter. It's just not. Doesn't feel the same. Oh hang on. The shrooms shirt's sick. Second to none.
Does it bring back fond memories?
It's a psychedelic shirt with The Simpsons as mushrooms. No I was talking about this thing. Oh, yeah. I hate that. I used to hate that when I was on a film set. You have like the most kid-ish smile on your face when you do it. I know because I always thought it was always thought it was hilarious. They yell out, they do that, and then they go, Speed rolling. Speed? Bang. Speed was for the audio.
That's how they that's how the audio guys know that the mics are on and everything. That they're recording audio. Yeah right, okay. They say speed rolling - interesting - action it's just the biggest wank. film sets are... I have a question for you. Are we doing The Boardcast yet? Can I ask you a question first? Welcome to the B- okay. How many injuries have you actually had? Oh, I don't know. Like actually. Include like, like your style of injuries? Yeah. Um, the wor- like hundre-
I don't know. No it's not. Hundreds. How many bones, how many bones have you broken? Am I supposed to just know this stuff? How many surgeries have you had? I've had marginally minimal like knee meniscus and ankle. No, nothing serious. Nothing like what you just said. This? I got no plates in my body. I've got no bits of steel, no screws. What about your stomach? I have had multiple, I had, I forgot about those.
Okay. Yeah, I've had quite a few. I don't know. I've broken. I've broken my collarbone, broken both my wrists at once. On one occasion. Did you have surgery on both of them? No, no surgery. What did you do? Just Scaphoid. They were just cracks. So why is mine so hectic? I don't know. Because you're a fucking idiot. I've no idea. I've never seen- but I still, like that's as far back as my wrist can go.
It's only been a few weeks and you've got metal in there. It's meant to be, I'm going to see the surgeon this Friday and they will do a scan on it again. But, it's been six weeks. I did it at the end of August. Yeah, but the surgery was only three weeks ago. Four. Okay. No I came back- Do you understand. Like there's big screws and metal plates in there, it takes a minute. It takes a minute. Hurry the fuck up. Normally you're going to think, you know, like when I broke my wrists, they put them in a cast for six weeks to stabilize the bone and get the bone gr-.
That's why you end up with these funky - arsed messed up wrists because they all grow back with this scar. They're horrible. Here's something that I thought. Like none of it's great. Right. There was like a hairline break in the top of - top of your arm? the radius. Like the radius that way. Yeah. But then they've gone and screwed eight screws into that and they were like we'll take the plate out in like three to six months. And they were like the recovery's much quicker, but they've just gone and drilled like 3, 6, 8 holes into my bone. And then they said the recovery's gonna be quicker. Why?
Yeah. Because it's more, the bone's quite strong and they need the top of it not to fall off. It's holding like every time. Well, I'm not a surgeon. Why are we talking about this? I've no idea about any of this shit. Well I just want to know about - Get my friend Dan in, he can come in as a guest. Oh, I need, I need to speak to him!
He sells shoulders and wrists. I need to speak to him about my knee. But I don't think he does wrists. Yeah. Yeah, he'll know. He's like a guru. He sits in on all those operations when they replace knees for people and he knows his stuff. But no, most of my injuries have been pretty like - I've actually. I'm thinking about it like as you were talking, I'm like, man I've broke a lot of ribs.
I've broke, in two Japan trips. I broke four ribs, I think three, three in one trip, and one in another. Yeah. Here's the thing - can I ask you a question about your injuries though? I don't want to talk about them. Like, give me bad - Are they that serious and you just haven't dealt with them properly? Like every guy, every skateboarder, snowboarder on the planet doesn't deal with their injuries properly.
And now that I've kind of got into climbing or found out those guys, like when you talk to these climbers, their favorite thing in the world to do is analyze their injuries and then do nothing about them as well. But like skaters just go - Oh I'm not even. Like I remember my ankles being like rock melon sized and I'd try and get back on a board within a week.
Dude I've had some scary, like gnarly stories about, like one of my friends was skating and whipped out, knocked his head and he's like nah, nah it's fine. Like had drunk like a couple of beers but nothing crazy and he's like nah nah it's fine I'll just stay here keep drinking with you boys it's sweet. And then everyone was like Dude, you hit pretty hard like you should go to the hospital and he went to the hospital, one of the boys made him and he had bleeding on his brain and it's scary! Dude, how many stories are there about skateboarders getting slammed, going to the pub instead of the hospital?
Noof broke his wrist, Yeah, and went to the pub drinking all night and didn't go to the hospital until like a few days later. Yeah, I remember one other guy, that we both know quite well. Went to the pub straight after doing a hippa and he was black and blue from his knees to under his arm. And that hospital was like, What the hell? And he went to the pub too. Like I guarantee you, I broke a wrist and went to the pub, and then the next day you're like, Oh, this is not good.
And it's swollen up. And then you go to the hospital. But there's even stories like, Ben, Douneen. Yeah, yeah. Well he filmed all day that day. He filmed the entire day. Yeah. And that wrist was obviously broken. He slammed I remember hearing it. But I remember at the end of the day he was filming Liv doing that rail and he was, he had the camera sitting on a box. Sitting on like a light box or something like that and he was just behind it pressing the buttons holding his wrist. Yeah. Yeah. it was bad. That was a bad, break too, he shattered it.
I remember hearing that thing hit the concrete because it was the first place we went to in the morning. Yeah, yeah it was like 9am. He slapped his hand down and you heard the shattering sound. I thought it was just skin on concrete, but it was his bones shattering, and yeah he shattered his wrist. And he filmed the whole day like a legend. It was like an eight hour filming day or something. Full freak Ben Douneen. Anyway.
So, I just want to know if I'm dealing with my injuries properly or not. No you're not. Well, you're dealing with them better than most people. You're doing what they're telling you to do. Broken arm, dislocated wrist and an ACL all in one slam that something I can't say I've ever done. I've never done more than one injury at a time. I wish I could say I've never done it too. No, you're screwed. I've never had more than like I've broken a wrist or I two wrists at the same time in New Zealand.
But they're the only multiple injury thing I've ever had, it's always one thing at a time. How did you do anything with two broken wrists? Ah don't let's not. I keep going. Like everyone's going Oh, that's so hard. And I'm like, Well, at least it was my whole left side. And I'm right handed. Yeah, there was a saint involved and she's long gone. But um, see, she dealt with some shit that poor girl. We won't mention her name.
It was not cool what went down there. That was bad for her and me. It was a rough. How long were you in a cast for? Six weeks, double wrist, broken, same day. Yeah, see whereas when I went in. I could not believe that I did it. It was so super man. Like that was the. That doctor is the guy who said to me, Make a fist. If you make a fist, if you've got enough time in the air that you guys are having these monster slams, make a fist like land like that, not like that.
And you'll never break because the extension breaks like, you do that and you've snapped that bone there. I wasn't even concentrating cause the moment I landed. No, you blew your ACL. I heard a pop and I went what the fuck was that and next thing you know I was like. Yeah, If you blow out your knee and you're landing the rest of will from there, anything can happen because you haven't got time to think. You just gonna, rip shit - whip yourself into the ground.
Anyway, welcome to the Boardcast we're talking about. What's tonight's episode about? Second to None. The launch of our new. Vintage - you take it, I don't know. Vintage clothing line. Not vintage clothing line. Apparel? What do we call it? I don't know. How do you? Business venture? umm. launch it you go. Well how do? I don't know. It's already kind of semi-launched. Well it's soft launched - soft launched. It's in the shop We have been talking about it sporadically, like a lot of business ventures, they just pop up spontaneous and then we go yeah let's fucking do this.
We think it was 2019 right? Maybe 2020, even earlier. Possibly. We were in Japan again. Yeah. Another business idea there. Yeah it's because you're not working. So you think about Yeah, the moment your remove yourself, you have a really positive mindset and you're like fuck this would be cool to do. Yeah and then you come back and go, why do we, why did we do that? Yeah when you're like on vacation and you've got the time and you're like Oh wow. Look how many hours in the day we have free.
Then you come back, and you haven't got 30 seconds. Yeah, yeah. It was an idea that came about from I can't remember, I don't know, this time I don't know. It's also something that I have been very interested in my whole life. Yeah. Like I've always shopped second hand, I've always shopped vintage. Like I'm not saying I don't buy new, I definitely do. But I'm very selective with what I buy new. And I buy more from, I buy when I travel. That really. I look at my wardrobe and I have so many. I have a lot of clothes, I admit that. But like, a lot of them are all second hand or vintage or I've bought whilst travelling and they've got a story. So it is very much, this avenue of the business is very much me.
What got me, what got to me, what got me in. There were so many different reasons that I think it's a good idea. a) point of difference. Like you're not going to find this stuff anywhere else.
b) it's recycling at the end of the day. You're not throwing, it's not fast fashion. It's not throwing stuff in the bin. We can find cool, unique items by traveling, which we both love to do, Even though these trips are not like when you're doing this stuff, it really feels like work. I think this trip, the one we're about to go on, is going to be.
Which is why we're doing this episode.
Yeah, so you'll see a lot more of it. I think this trip is going to be hard. Really. Yeah, it's gonna be long days. Yeah. Short trip, no. Lot of time. So. And apparently it's real hot over there right now. Like 99% humidity hot. So I can't wait because I love the heat. We'll be going from car to shop - air con - to place to thing, so hopefully.
But yeah, so - It's upcycling recycling. Yeah. But I think the interesting part is kind of balancing out our business really with, one thing that I think I've always come to you and like questioned you about is like the ethics behind fast fashion and like selling, like. Yeah it's been a battle for you right? It's been a mental battle for me. Yeah like, I've had a lot of... I dunno, I've definitely educated myself in this area a lot and been like, how can I feel comfortable selling? I remember you coming to me on one trip to Japan.
You're reading some fucking book and you're in tears and I'm like, What are you doing? It's not us. We're not making this shit. Relax. It was some crazy book that was breaking your brain about the labour involved in fast fashion. I was in tears. And it was just like, it was the third world countries and how - it was just the manufacturing of it all. It was in, it went into like iPhones, it went into coffee and into chocolate, and like the cacao, it went into like every single industry so it wasn't just retail so it was just me having a mental breakdown over the state of the world and its ethics.
But I, I kind of like this where we can balance it out and have a unique - sorry I'm fiddling. Clicky. We know that Violet hates that sort of shit. What are you doing? Yeah, I think it's a cool way to balance it out. ADD people, that's ADD. Noooo. So bad. Um, but yeah I think it's a cool way to balance it out. Like there is, I'm not gonna lie, we do sell brands that are part of fast fashion.And that is consumerism. Yeah I'm not sure it is fast fashion. Like skateboarding most skaters the problem with skating is that you destroy the shit and it's done like it's sort of fast fashion in the sense that it doesn't last long. Okay so it's not sustainable fashion. No, it's not. So like dealing with big name brands that consume on such a large scale isn't the best for the world, for the environment and for people who are making the clothes and everything like that like. So, Second to None gives us a balance because at the end of the day we're not going to stop selling the Nike's and Adidas's of the world because that stuff's cool as shit and people love it.
And there's like, you're going to want to stock an Indy Tee, and an Anti-hero Tee. But it's also, all the stuff that we're buying the second hand clothing is second hand Nike and it's second hand Adidas and all this kind of stuff. So it's giving more life to the brand and to the items that they're making. So it's just extending the life of an item which I think is really cool.
Rather than getting, it landing up in land fill.
Yeah. Cool. So let's talk about this trip. Yeah. Eight days, seven days, seven days on the ground. You can tell who's done the planning. Tuesday flight. Yeah, whatever. Seven days on the ground. Japan. Yeah. This time. I think we're staying in six different places. There is only one place that we're staying in for two nights. And only one of us has a driver's license. I offered and you said I'm not gonna let you drive anyway. True. True story. And I don't think you can be in - two places at once. I can't be in what? The passenger seat. In charge of directions.
Do you remember the Japan trip we just did where I was like I'm done with directions, you're in control tonight. Here's the destination for our dinner, get us there. And I just followed you and it was a shit show of you trying to use Google Maps.
Never happened. So this is why you drive and I direct.
Yeah. I'm not very good with directions at all. I um, especially overseas. I'm worse. I'm actually, ask my wife. I'm really bad here. I know. I don't do directions. I don't even even I.
I went to pick up these Mic stands a few weeks ago and I drove across the Harbour Bridge and I was only going to fucking Artarmon and I Yeah. I had to do a lap of the Harbour Bridge that was like - I get a phone call, I get a phone call and you're like "ah Claire, ah I'm gonna be late back, I'm going across the Harbour Bridge." Anyway, back to Second to None. Let's not talk about me and the fact that I can't find things.
Japan So the reason we're doing Japan - a) we think that like culturally right now skateboarding and snowboarding is absolutely killing it over there. So there's a lot of stuff that directly ties into what we're doing. We made some pretty good contacts through our snowboarding trips over there. We kind of understand that country really well when it comes to negotiating and dealing with.
Well.
It's hard to negotiate with Japanese people. But we've made a few cool contacts over there so it'd be cool to see how far deep we can get into the back... So yeah, it's just going to be interesting. But one thing that I think would be cool, I might do a poll on our Instagram when this launches is how many, like what kind of clothing people want to see. Do you want button up shirts? Do you want hats? Do you want bags? Do you want you know cool band tees? Do you want, you know what kind of thing are you? When you go vintage shopping, what do you want to buy?
Half of them are gonna say I want Polar big boys in the same Volcom shirt as every other guy.
Well then come visit our shop, we've got them too.
Yeah. So we got them to but. That's not like.
Also, men to women would be interesting too.
Yeah.
How many men vs women shop vintage?
Don't you feel like in skateboarding and snowboarding, women's fashion is kind of men's fashion?
That's all blended a little bit like a lot of the girls wear men's stuff, a lot of the guys are wearing women's stuff.
Bloke-core. No? What is it called? I don't know, Max taught me. A TikTok trend.
If it's got something to do with gender, I don't care.
You can put core at the end of anything and it's a thing. Oh okay. Fish core. Done, it's a thing.
Anyway, it seems like men wear women's clothes, women wear men's clothes. A lot of women, all the girls wear guys clothes. Which is like, which is a weird thing with fashion and it can like, it can make trends and it can also switch trends real quickly.
Anyway, so exciting times on the podcast. Second to None fashion. Watch this space. Yeah, watch this space. But, yeah, I think it will be a really cool avenue to add to our business. We've been talking about it. We were speaking about it in Australia as well as like our first trip in 2020 in Japan was when we really started to look into it.
We started looking in Australia, but we didn't find anything interesting enough. It was like the same shit that you see here. But ten years later it's not there's not enough variant like you go overseas there's so much more to choose from.
And with the like travelling that I've done in my life too, like that's where I shopped. So. I've always gone to like the markets and like the stalls, vintage places and things like that overseas and like it's just cool shit cause it's not in your local area already, so.
Anyway, stay tuned. We've got it's going to have its, it's got its own Instagram but it'll also be available through the website and in store. Second to None vintage coming. Well it's already available so get on the website, look on the clothing tab.
But there'll be lots more products coming soon.
Yeah. So stay tuned