The Life-first Coaching Business Podcast
The business and marketing podcast for health, wellness, and personal development coaches.
Hosted by business coach Leonie Novorol, this podcast helps purpose-driven coaches learn how to attract dream clients, create irresistible coaching offers, and grow a successful coaching business without burnout.
Each episode covers client attraction strategies, authentic sales techniques, business tools and system, and mindset shifts so you can launch, grow, and scale your coaching business with clarity and confidence.
Whether you’re just starting out or ready to scale, you’ll find practical advice to simplify your strategy and finally achieve the freedom you’ve been working toward.
Follow Leonie on Instagram at @leonie.businesscoach for more tips, tools, and inspiration on creating a coaching business that lights you up.
The Life-first Coaching Business Podcast
5 Truths About Client Attraction That Feel Wrong | Ep.49
In today’s episode of The Life-First Coaching Business Podcast, we’re diving into five unexpected, counterintuitive truths about attracting clients as a new coach. If you're a coach who’s planning, building, or growing your purpose-led business, this episode will help you simplify your strategy, ditch the guesswork, and focus on what actually works.
In This Episode, I Cover:
- Why a specific niche doesn’t box you in — it sets you free
- The mistake most coaches make with “clever” messaging
- Why one clear offer outperforms a whole suite of options
- How to approach discovery calls without the sales ick
- The surprising key to long-term client attraction success
Key Learning Outcomes:
In this episode, you’ll learn:
- The step-by-step mindset shift from “doing more” to “doing what matters”
- How to attract clients with simplicity, consistency, and service
Links and Resources:
- FREE On Demand Training 4 Key Steps to Sign Coaching Clients with Ease
- The Life-first Coaches Launch Plan Program
- Deep Dive Strategy Sessions
- Website
Time Stamps:
00:00 Introduction to Counterintuitive Business Strategies
01:40 The Importance of a Specific Niche
04:28 Simple Messaging Over Clever Jargon
06:59 Focusing on One Irresistible Offer
10:16 Sales Calls: Asking Questions, Not Pitching
13:16 Working Smarter, Not Harder
17:07 Recap and Masterclass Invitation
Free Resource: The Spacious Business Blueprint
If you’re a coach who wants clear direction, a simple plan, and to feel confident about what to focus on first, download my free Spacious Business Blueprint for the exact 7 steps to design a simple, effective client-attraction system — without overwhelm or guesswork.
👉 Download it here: https://www.leoniebusinesscoach.com/blueprint
Ready to get client-ready for 2026?
The Life-First Launch Kit gives you a clear plan and complete toolkit to launch with confidence.
December only: save $98 on 2026 enrolment and get the “Decide You’re Ready Now” bonus package with private 1:1 video feedback and the Canva Brand Kit free.
Check out The Launch Kit Here 👉 https://www.leoniebusinesscoach.com/launchplan
This is The Life-first Coaching Business Podcast, brought to you by fellow solopreneur and business coach Leonie.
Find me on Instagram @leonie.businesscoach or learn more at www.leoniebusinesscoach.com
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