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The Life-first Coaching Business Podcast
Welcome to The Life-First Coaching Business Podcast, hosted by Leonie Novorol, a business coach for purpose-driven women. This podcast is designed for coaches who want to attract and sign their dream clients without burnout or overwhelm, and create a life-first business that supports their personal values.
In each episode, you’ll discover client attraction strategies, authentic selling techniques, and mindset shifts that will help you create an irresistible coaching offer and scale your coaching business sustainably. Whether you're just starting out or looking to grow your coaching business, we’ll provide actionable advice to simplify your business strategy, sell with confidence, and finally achieve the freedom and flexibility you desire.
Ready to make bold moves and transform your coaching business? Tune in to learn how to confidently sign clients and create a coaching business that fuels your life, not the other way around.
Follow Leonie on Instagram at @leonie.businesscoach for more tips, tools, and inspiration on creating a business that lights you up.
The Life-first Coaching Business Podcast
Client Attracting Content Starts with Your Offer [The Signature Offer Mini Series: Part 3] | Ep.52
In part 3 of the Signature Offer Series, we’re diving into the powerful link between your core coaching offer and your entire marketing strategy.
If you’ve ever wondered what to post or how to stand out online, this is for you.
I’ll walk you through my 4-part ACES messaging framework and show you how having a clearly defined offer (with a results-focused transformation) makes it so much easier to show up with purpose and confidence in your content, calls, and conversations.
You’ll learn:
- Why helpful tips alone aren’t converting followers into clients
- The key mindset shift that positions you as the solution
- How to use messaging before you even create your offer
- What to do if your clients need different levels of support over time
Your signature offer isn’t just a thing you sell - it’s the foundation of your life-first business. Let’s make it your most powerful marketing tool.
Timestamps:
00:00 Introduction to Signature Offers
00:34 Recap of Previous Episodes
01:00 Using Your Offer to Inform Marketing
02:53 The ACEs Framework Explained
03:24 Crafting Messaging Around Your Offer
03:47 Attracting and Connecting with Clients
04:41 Enlightening and Selling to Clients
06:22 Importance of Market Research
07:45 Creating a Content Strategy
09:59 Validating and Scaling Your Offer
11:19 Conclusion and Next Steps
FREE LIVE MASTERCLASS
Learn how to attract dream clients on repeat with a stand-out Signature Coaching Offer
Join me live for The Magnetic Offer Formula and discover the blueprint to make your coaching irresistible — so you can market and sell with ease.
This is The Life-first Coaching Business Podcast, brought to you by fellow solopreneur and business coach Leonie.
Find me on Instagram @leonie.businesscoach or learn more at www.leoniebusinesscoach.com
If you enjoyed this episode please Follow/Subscribe & if you have a spare few seconds to leave a review it would mean the world! 🧡
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