The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers
The podcast for travel creators to learn smarter ways to use their content so they can save time and get back to traveling.
I'm your host Laura and I saw travel content creators spending way too much time on their content creation. I used my six years of digital marketing experience to create smarter ways for travel creators to use their content.
In this podcast you'll find tangible tips on how to trade your content time for travel time. We play the long game here! No 'get rich quick schemes' but real strategies you can implement to help you love your travel creator journey again and make it sustainable.
We officially launch Jan 11th 2024! Episodes are out every Thursday after.
The Travel Creator: Content Strategy & Marketing Tips for Travel Influencers
113: Steal This Newsletter Strategy That Makes Top Travel Creators Money
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Okay, creators… we need to talk about the most underrated growth tool you are absolutely sleeping on: your email list.
In this episode, I’m joined by the incredible Jessie (aka your travel blogging fairy godmother), and we are diving deep into newsletter for creators, email marketing, and exactly how to start a newsletter that actually grows your business.
Jessie has been in the game since 2011 (!!!) and has built a multi-offer, multi-platform empire—and spoiler alert: her email list is the backbone of it all.
We’re breaking down how to grow your newsletter, why your email list is more valuable than your followers, and how to turn subscribers into actual income (yes, even if you don’t have a product yet).
And if you’ve ever thought “I’ll start my email list later”… consider this your sign that later is now.
💡 What We Cover:
- Why email marketing is the most stable and profitable platform you own
- The biggest mistake creators make when starting an email list
- How to start a newsletter (even if you’re overwhelmed or short on time)
- The easiest way to send emails without creating more content (hello RSS hack)
- Jessie’s highest-converting lead magnets (and why they work)
- How to turn your newsletter for creators into a revenue stream
- What to send after someone joins your list (welcome sequences made simple)
- The perfect balance between nurturing vs. selling in your emails
- How to use your email list to land brand deals + sponsorships
- Why shorter emails = better results (yes, really)
If this episode lit a fire under you and you’re ready to finally start (or actually stay consistent with) your newsletter…
I’m hosting a live training on how to create a newsletter for creators that’s as easy as sending a text message 👀
👉 DM me “newsletter” on Instagram @travelcontentwriting to get on the waitlist and come hang out live, ask questions, and build your email list the right way.
🌍 Connect with Jessie
Her website: jessieonajourney.com
Follow on Instagram
- Sign up for my newsletter, the Content Compass, the weekly newsletter for travel creators who are already landing brand deals and are ready to build the business behind their content.
- Get five shifts that will take you from travel creator to business owner with actionable next steps included. AND two private podcast episodes. Get the Creator to CEO Playbook for $5
- Say hi on Instagram
Join Us 👉 The Travel Creator Business Plan Community!
The only business-building community designed specifically for travel creators.
You’ll get:
✔ monthly business systems
✔ coworking + Q&A calls
✔ a private community of creators building real businesses
✔ guidance to help you move from “content machine” to “CEO energy”