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Fashion Meets Business: Lawrence Tope on Style, Affiliate Marketing, and Winning Deals at Conferences 👔🚀
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🔥 Ready to level up your business game? 🔥 Join us for this electrifying episode of The LFG Show with your host, David Stodolak! We’re diving deep into the world of affiliate marketing, networking, and personal branding with none other than Lawrence Tope, the marketing genius from AdTiger and a staple at the Affiliate World Conference. Ever wondered how a pink blazer could close a deal? 💼💖 You’re about to find out!
👔 Lawrence shares how his unique style and FIT certification from New York have helped him make unforgettable impressions and secure key partnerships. Get ready to learn how embracing your personal style can become your secret weapon in the business world! 🚀
💸 Want to make money while you learn? Subscribe to our channel and be part of a community that’s all about dropping FREE knowledge bombs and maximizing your financial success. We’re here to help you stay ahead of the game with insider tips from industry leaders and game-changers! 💡💰
📈 From the explosive rise of cryptocurrency to the transformative power of networking, we’re breaking down how staying on top of trends can lead to big wins. Discover the inspiring story of a dentist who switched gears into media buying and struck gold through strategic connections. 🏆
🤯 Plus, we’re sharing our wild adventures in event hosting, tackling public speaking nerves, and the importance of genuine business relationships. You won’t want to miss our heartfelt trip down memory lane, celebrating our Jersey roots and the rich cultural diversity that made us who we are today! 🌍✨
Shoutout to our amazing sponsor, Ringba 📞💪 for supporting this episode and empowering marketers with cutting-edge call tracking technology. Don’t miss out—hit that subscribe button, smash the like, and get ready to elevate your business game with The LFG Show! 💼🔥
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Get ready to level your shit up with the LFG show. We travel the globe to bring you heavy hitters from all walks of life. We've been talking some serious business, from the best digital marketers, government contracting experts to top athletic and celebrity doctors We've got it all covered. We're talking to guys with cash in for billions with a B, and the best thing is we're just getting started. So hold on tight. We're about to crank with cash in for billions with a B, and the best thing is we're just getting started. So hold on tight. We're about to crank it up a notch. Get ready for next level networking and masterminds within the LFG community. Scare money, don't make no money, or honey. Hit the subscribe button, drop a like, leave a comment and let's fucking go.
Speaker 3:We're going to go with auckers, let's go. All right guys, you take me there. All right guys, it's really started already.
Speaker 4:What the fuck?
Speaker 3:We're not messing around, that's how we roll here. Man Guys, we're saving the best for last. We're ending this shit with a fucking bang. I got, I got, fucking, I got Lawrence Toth. He's the marketing director at AdTiger, doing big fucking things, and not only that, he hosted Affiliate World Conference the last two days. He's on the main stage moderating, bringing tons of fucking value. Man, we just literally got him off stage. The man deserves a beer. Let's toast to this shit, man.
Speaker 4:Don't mind if I do. Thank you for having me out here. It's my first podcast. I broke your cherry man, Don't mind if I do.
Speaker 3:Thank you for having me out here.
Speaker 5:It's my first podcast.
Speaker 3:I broke your cherry man, how's it feel? It's been a while right.
Speaker 4:I mean I'm a little nervous to tell you the truth.
Speaker 1:You, get nervous when you break your cherry.
Speaker 4:You're looking at me eye to eye. I don't know what you're trying to tell me, but you got me a little bit nervous, I don't know man.
Speaker 3:He was on stage for like how many hours 10 hours. He's more nervous here than he was on stage in front of fucking thousands of people. I mean, you got me nervous. I forgot your name. Are you nervous? You're nervous like breakfast Dave.
Speaker 4:right, dave. Yeah, dave, you got my name. I thought it was like Bob, or something.
Speaker 3:The show you want to make a sweet John Castle was drinking beer. Everyone's getting fucked up.
Speaker 4:Oh fuck, no, I yeah.
Speaker 3:Andrew Tote man, the fucking ad titan. He was just.
Speaker 4:I thought you said Andrew Tote. I'm like what is this hybrid?
Speaker 2:Oh God, all right guys.
Speaker 4:Supposedly a podcast.
Speaker 3:He's more numbers on this show than he was on stage.
Speaker 4:I'm getting shaken, I can feel it.
Speaker 3:Yo, one thing I want to say. I mean Lawrence, I said Andrew, shit, lawrence, lawrence, tope, god damn it. We're all fucked up.
Speaker 4:Andrew Tope Andrew.
Speaker 3:Tope, that's the dude there. Get it right.
Speaker 4:I'm from Andrew Tiger. I I'm a marketing director from Andrew Tiger.
Speaker 3:No kidding, All right look, we're going to be serious now, not delirious. This guy's a well-dressed motherfucker. You want to separate. You want to be a good mark. You want to be you know, getting attention, getting eyeballs. You got to fucking dress to impress man and you always this is one of your you always got the good outfits. You always got the good style man. How has that helped you out in business it?
Speaker 4:had to help you fuck out. It does help out to stand out. I mean, I got to make up for something, you know. So I do like fashion, so I have a certification as a fashion stylist from FIT in New York Wow, and I don't know, it's just my thing. I just like fashion to stand out and it does help out. It does help out, I feel it helps out.
Speaker 3:Bro, when I first got in this business, obviously no one knew who the fuck I was. 2017, 2018, 2019. I would wear. I went to Bangkok a Philly world 2017. My wife's looking at some shit. Oh, you need to get some custom made clothes. I don't want to spend no fucking money, fuck that shit. But we went to a spot and they're trying to sell you. They're very aggressive. I go fuck these guys. But, bro, as soon as I was leaving, I saw a pink blazer on a mannequin and it spoke to me. I'm like, bro, I need that shit. I put it on. That blazer got me so much fucking business. I probably spent $149. They got me ready two days. I got so much business. So I would always wear blazers to show Like people know I would get attention, blazer guy. I. I wear blazers every so often now, but, bro, it really when you wear a nice outfit to these shows.
Speaker 4:It really helps you stand the fuck out. Yeah, I mean, for me fashion doesn't have to be a blazer, so you have to be, you have to feel comfortable in your own skin, you know. Yeah, so I wouldn't wear something that I wouldn't feel comfortable in. But I put thought into what I wear because if I like it and I know, you know, I try to be a little bit edgy, fashionable, it does go a long way.
Speaker 4:But I don't always recommend someone to be like, hey, always wear a blazer, you know wear something, whatever you want to wear so if you want to wear t-shirts, wear the nicest damn t-shirt you know, if you want to keep it simple, keep it simple, but make it elegant you know what I'm saying so, just being mindful of how you groom yourself, not just with clothes. It's just like you know your facial hair, the way your hair looks, or you know your teeth is it yellow or white? You know just all these things come together and the way you presented yourself goes a long way it's the subtleties, right.
Speaker 3:It's what it comes down to and we want to. We come here to transact, to do business with each other, and it's a relationship business, so it gives people confidence and then more trust in you at the end of the day, I believe you agree.
Speaker 4:Yeah, so then you know, if anything, it's a conversation starter, yeah, so hey, like you're blazer, then bam, you're talking. It's easy. But aside from that, you know it's not really needed. Be comfortable, do whatever the fuck you want. Wear a t-shirt. You know what I'm saying. It's really about your personality at the end of the day, being comfortable in your own skin. Yeah, so that's the real fashion. You know what I'm saying it's like Do it with confidence. I mean, look at Kanye with his ridiculous line of clothing. Sometimes it works.
Speaker 3:Yeah, I remember when those Yeezys came out I was like who the fuck's going to wear this? And everybody wore it.
Speaker 4:Yeah, because it's comfortable as hell. Yeah, you know, and then people just catch on. That's why it's a trend and that's why we go to these events. Is we want to catch on to trends?
Speaker 3:Exactly Because, if you're already following trends, that's some real shit right there, you know then you're already like slacking on your macking.
Speaker 4:You know what? I'm saying You're already behind the pack. So I like to go to affiliate world is because I want to be on top of my game. I want to know what's going on trend, because I know in affiliate marketing everything is a life cycle. You make me, you might be making fucking millions. You know, in months, right next thing you know your campaign goes down and you're fucked. Yeah, and that's real talk and you're all depressed and shit.
Speaker 4:Yeah, next thing you know hey, man, what am I gonna do next? So you know, that's why you just keep on going, keep on hustling, come through these damn events. I I know it's like it's tiring, but you got to be ahead of the pack. You got to know the trend so you can make the trends.
Speaker 3:I love that you said that you put a correlation between fashion trends and what we do here, because the reason I come here when I go to the shows in America and they're all great shows, don't get me wrong all great shows. Each show has this different type of value, but I feel like this is these are the shows where you get ahead of the trends. Back in 2017, my first affiliate world ever was in Bangkok. Crypto Bitcoin Not everyone was talking about it, but there were pockets Bitcoin, bitcoin, you know, ethereum, whatever Bitcoin.
Speaker 4:I just want to chime in, man, like before the ICO days like 2018, 17, affiliate world Bangkok. I remember when Bitcoin was fucking, you know, mooning, there was a secret crypto event in Bangkok, 2017 or I forgot, but it was just a bunch of guys in front of a bar in a circle and then fucking like four months later later, when shit just skyrocketed with ICOs, that circle, that network of that circle, that was there and that little secret crypto stuff in affiliate world Bangkok, they're, like you know, multi-millionaires. Now it's nuts and it's, and it's just like it just sounds so cliche a bunch of fucking dudes or girls just like, oh we're, you know bro-ing it out. Next thing, you know they're multimillionaires because they hit a lick, or you know they hit something big and I think that touches on community.
Speaker 3:Right. You come here to get ahead of the trends. Bitcoin was like 3,000 back then, or 25. And then you know it went to 70,000, and then you know I went to 70,000, wherever the hell I went to right. Now it's just 50, whatever. But the point is that you got to go to where? And I kept hearing buzz and Bitcoin, bitcoin, bitcoin, bitcoin, bitcoin. Today I hear Nutra, nutra, nutra, right, all this shit. But the point is those guys are in the shows in America. You got Johnny with a nice style trying to throw me off guard. I love this guy. But, bro, what happens is that it helps you guys be ahead of the trend. If you're not, you're fucking behind and you can't get an edge. And coming to these shows, I feel like I get my edge. So the people in America that go to those shows, I think only five, three to 5% are here. So the other 95% that aren't here, they're falling behind.
Speaker 4:And it's called affiliate world for a reason. It is, yeah, world, these people out here, they make numbers and I'm not saying it out of my ass like I, you know, I have worked with some of these people. I I have some clients, you know, and I would see their numbers and I'm like damn, and it motivates me. So it's always being on edge in a good way. You know, I don't like to compare myself to others, but I like to see how everyone else is doing, because it motivates me.
Speaker 4:I don't want to put anything negative into it, I want to put a positive spin. So I come into these events coming in with a very open mind. It's like starting again, because there's a lot of shit. Things move fast in affiliate marketing. Online marketing moves fast, even like every quarter. It's just changing. It's quick, you know what's up, yeah, but it's good because at the end they it's like.
Speaker 3:It's like in the jungle, right, even the lions got got to watch their back. They gotta see what the hell is going on. You always it's part of survival and if you could figure it out and have a team and you get ahead of the curve, you always you have multiple revenue streams that create rivers of income and that's how you do it and that's why I love this event. Man, I mean, like this event has done wonders for my career. I've never, in dubai in 2021, I met an under the radar affiliate for solar. The guy was doing solar in europe and I. He was like I, I want to do america, but I'm scared. Blah, blah, blah. I'm like yo, I'm in America, I work with you, we'll do low test. We did 2,000 the first month. Next month was 10,000. We started doing a couple like 250, 300,000 a month. This guy wound up doing a million a month. Man, he used to be a fucking dentist that turned into a media buyer.
Speaker 3:And he sold me. He was like bro, you changed my life. I was depressed as a fucking dentist. You got me in this game and, like dude, we're doing seven figures a month in solar. But I found him in Dubai. I didn't even have a fucking booth. I saw him on the app. I'm like bro, you do solar and salt. Had to talk to him in Spartan. I got him going. We started, small, crawled, walked and we ran. I made and that's the kind of shit you find here, man. And they weren't at any American shows until then. They only came to the European shows. So you got to look where other people don't look.
Speaker 4:There's a lot of also, you know, other events aside from Affiliate World. But Affiliate World, you know, has a standard. It set the standard. So before it was like Affiliate Summit and then the whole thing with STM. They reverse engineered all of that.
Speaker 5:Yeah.
Speaker 4:You know, the founding members of STM meetup was Jordan, lorenzo, besmir and everybody. It was funny. You're saying it's like. Now we're saying that people should go to the worldwide events, but you know how it started. They fuck it straight up affiliate style. But you know how it started. They fucking straight up affiliate style. These motherfuckers spied in the affiliate summit, reverse engineered everything so what was working correctly? And created STM meetups. And the next thing you know, stm meetup became affiliate world. So it's like it's just the heart of affiliate marketing. Everyone is fucking go, come after you. They're going to spy on your shit, they're going to rip your shit and they're going to do it better. And that's how affiliate world happened. Three dudes from you know from home STM you know, stack that money for them, just like uh lies.
Speaker 4:Yeah, fucking grizzly bear coming here Polar bear forums, just like lives.
Speaker 3:We got a fucking grizzly bear coming here, A polar bear?
Speaker 5:What?
Speaker 1:the hell, shout out to the polar bear, there's a legit
Speaker 4:polar bear Yo.
Speaker 5:Chaz how we get the polar bear in the shit.
Speaker 3:Come over here.
Speaker 4:What do you got to say, no, there's a legit polar bear.
Speaker 3:I got the meta raised let's fucking go, can you?
Speaker 4:sing it. What the hell? Why is there a polar bear right here?
Speaker 3:This bear.
Speaker 4:yo say it again, yeah, iris is in the bear community and all my bear friends love to watch his shows.
Speaker 3:Let's fucking go. How do you say let's fucking go in bear. Let's fucking go. Let's fucking go to the and in bear language, that's what I'm talking about baby, let's fucking go. All right, guys, we got the shopper. Sorry, that's what.
Speaker 5:I'm talking about baby, let's fucking go.
Speaker 3:All right, guys, we got the shopper. Sorry, that was very rude. That's a rude fucking bear, but it was funny. Nice tone. I can't get mad at that kind of tone. All right, what are your thoughts? What the fuck?
Speaker 4:were you talking about? That was a very voluptuous bear Damn.
Speaker 3:Yeah, it was like a't know. I mean, that's how you do in the hebrew. How do you say in ukraine? You know, we're gonna fucking figure out. We do all the languages, all right sorry man they be fucking starting a silly world. It makes it a big thing, right? Yeah?
Speaker 4:so, uh, that's the spirit of affiliate marketing. You spy, your rip, you know. We'll make another analogy. It's like to be a great artist you have to copy a master, or whatever the saying goes. It's the same thing where, like I said, stm forums is huge, and then everyone was like, hey, the main meetups was Affiliate Summit, east West and Vegas and all that stuff.
Speaker 4:Click Diller was fucking huge, taras would throw the biggest damn parties and it was just like very underground. It was like, you know, fight club type of shit. And then it grew and grew and then STM meetup came about, because STM forums became huge and then they're just like, like, oh, I think we could do this now. And then they had like the first one in Amsterdam, called STM meetup Amsterdam, and they're like, hey, they're going to the shows in in Vegas or whatnot, new York. And they were just able to make it better, because I would complain, I'm like man, they need more stuff, blah, blah, blah, or you know, they would get feedback and then they would create their own thing. And then I see a meetup London, and then grew to something bigger and now it was renamed to Affiliate World.
Speaker 5:I know a lot of you guys do a paper call. A lot of you guys have call centers. We got AI in the house. We got Neil Billick. He's the founder and the CEO of All Rise AI. They're doing big things. I'm a user of his service.
Speaker 2:We are coming in immediately for X-ing contact rates for clients. What we found in my BPO when I ran it and deployed the AI was we had 30 second wait times before the deployment between connections and my guys were making about 500 connections a day times 30 seconds. We were wasting 250 minutes a day per head in a call center.
Speaker 2:That's four hours, that's half their day, Four hours half their day or half their wages being spent on them waiting for a call. The reason your wait time's high is when you're calling out you have an abandon rate. You have to stay under 3%. That's programmed in your dialer.
Speaker 5:If the AI is weeding that out, and I think that's the benefit. It's collapsing timeframes, helping your top producers produce, which is what you want them to do.
Speaker 2:People are afraid AI is going to replace call centers, and it may, but right now, use it to maximize your human resources. So, leveraging it for the tools it can be to do exactly what you're saying. Let the humans do what they can do best. Let the AI get cursed out.
Speaker 3:It's amazing Everything starts small, Then it fucking scales. They have the right idea and it is what it is. You know, I want to ask you so we'll talk about AdTiger in a second. I want to talk about this. It's a great service, you guys. It's amazing. But speaking of Philly World, you hosted Philly World, right? I mean, obviously it's a lot of work. You've been there two days on stage. Let's talk about that whole thing. I've spoken on the main stage before I got good business off of that. By the way, I've spoken to Philly World three times, so I know there's a lot of pressure, obviously, and I only spoke for fucking 30 minutes. You were there two days having the host, so let's talk about that.
Speaker 4:Honestly, it was really interesting. So the main host for the main stage is usually Phillip. Shout out to Phillip, Shout out to Phil. So something happened family emergency Hopefully everything is okay and I got a call like seven days ago or a message on Skype from KJ and the affiliate world team and they're like, hey, would you like to be a host? And of course I would say yes, but I've never hosted anything in my fucking life. But it's a damn opportunity. You broke your hosting, cherry. You broke your podcast.
Speaker 3:Yeah, Congratulations, man. So I'm like you.
Speaker 4:Hosting Cherry. You broke your podcast. Yeah, congratulations, man. So I'm like you know. I really believe in the saying you know, do things that makes you feel uncomfortable you know, yeah, of course, that's where you grow yeah exactly.
Speaker 4:So I was like, yeah, fuck it. So I'm like, hey, you're going to do the breakout stage? I'm like, all right, that's cool, it's a small stage. The main stage. I'm like, oh shit, can I have a co-host? He's like, nah, it's going to complicate this. I'm like, damn. So I had no choice but to say, yes, all right, I'll fucking do main stage.
Speaker 4:And I just had to get my mind right. You know, it's just talking about, it's just presenting really smart people. So why should I be afraid? You know, and I just want to feel the energy and I want to bring the energy. So, you know, just try to get my mind right. And yes, it was tiring, yes it was very nerve-wracking, but hey, man, I'm it's, it's easier than doing other things in life, you know. And it made me nervous. So I know it makes me excited and that makes me feel alive. You know, fight or flight, I'm fucking fighting. But I don't think it like, oh, but it's fun. So I all these things goes in my head. And then also, I got a fucking few shots before to calm my nerves.
Speaker 3:You know what I'm saying. What do you say? Like so listen, I'm a busy guy. Man, I'll agree to some shit in a moment. Yeah, I'll do it. And when it comes down, like why the fuck did I agree to this? Last week I was in denver. I contacted io and, uh, I did a panel for like an hour for the lfg show. I brought a goat on stage, I had like a rocket launcher with shooting guns and I wasn't prepared for nothing. Like why the fuck? I mean, this is crazy and I'm running my business. But when I got up there, it was natural. When I finished, I felt like I grew, like yeah, I was nervous. I'm like you don't want to look like shit. You want, especially when you know what you're talking about. You've been doing this for a long time, so I'm not surprised.
Speaker 4:No, I mean, dude, your personality outshines anything else. You know, like when you walk you have an aura. No homo, oh shit, now you know millennial joke. Well, maybe Homo, yeah, but yeah, I mean, it's all about just chilling, vibing, you know good vibes, blah, blah, blah. Meeting new people Honestly, sometimes I get really, really nervous and meet new people but then you're just like, oh, fuck it, let it go. And next thing you know, you have a really dope ass friend. And the thing thing is for me, here I made friends first. My biggest clients was actually made by not talking about business. First it was just like, yo man, how the fuck you doing? Oh, man, I'm tired. I'm like, yeah, yeah, we're just like where you from and we just started chilling, hanging out, getting drunk, hanging you know next thing, you know, next year we see each other again.
Speaker 4:And I said oh, by the way, what do you do? And I'm, you know, it's like a long. I like to keep it long-term because I'm building a business here, I'm building assets. You know equity on the things I'm doing. So what I'm saying is just take your time in these events, don't always be so eager, you know, to ask hey, what are you doing? You know, vibe with a person first and then you know you can talk to them, because I became friends first and my biggest clients were friends first and then business leader.
Speaker 3:That's great advice and I operate the same way. Man, you're doing business somewhere. It's not very different than being married. It's a commitment you're making to them, right, and you're going to commit to doing the right thing by them. They're going to commit to doing the right thing by you. It's the same thing. And if you don't have that right vibe, there's so many times I've done business with people and they were assholes. Maybe I did it just for the money. Let me make some money with them, but they turn out to be a headache and that aura, that negativity, it affects other things, so it's not even worth it anymore, right? So I think you're right. My best business I've been doing business with people I like, and I know I'm going to fuck me over if something happens. It was like you know something, we'll figure out. But yeah, that's really good advice.
Speaker 4:It's overlooked. Yeah, I really feel, with everything in the company, it's the people right, the people will grow the company. Yeah, smart minds grows companies. So in a way, it's like a litmus test of hey, can we vibe as friends first? Yeah, so, yeah. So there is horror stories where friends became business partners, because I have a horror story too, so you, you know where friends became business partners, because I have a horror story too. So good friends became business partners and everything went to shit. It's normal, it's yin and yang. There's also stories where best friends became amazing business partners and they're fucking killing it, you know. So yin and yang.
Speaker 4:The thing is it's just experience and just we're human. The thing is it's just experience and just we're human. It's about knowing social dynamics. So I'm going to get a little bit philosophical right now, but I'm going to keep it very, you know, just chill. But everyone, everyone has egos, right, and we're always fighting our egos, and then your ego will be fighting my ego. So sometimes it clashes.
Speaker 4:So, just keeping it chill, keep an open mind and just like hey, if things doesn't work out, let's communicate. It's all about communication. But a lot of people still don't realize their ego is their worst enemy you are your own worst enemy. Things can be solved if you're just like all right, let me calm down and let's communicate. And I realized that after having trial and tribulations with a company that we were the first to start dropshipping Shopify methodology, the know methodology, the blueprint it was called Dude Gadgets. We were one of the biggest. We were so big that we couldn't handle new money and our egos got the best of us and we just separated. How old were you? How long ago was this? So it was like 2017, 18.
Speaker 3:And we learned. You know that's part of the evolution. And now you're here. You were there and now you're here and that was a lesson right that now you know about. You know how to deal with that going forward. You won't let that happen again, I imagine.
Speaker 4:Yeah, so you know just my two cents.
Speaker 3:Great shit. I'm glad we're getting a philosophical. There's a book called Ego is the Enemy. I bought it on Audible. I never finished it. I listened to like the first 15, 20 minutes when you said that I got to finish it. But it's true, we're like you know, we're battling our egos and our industry is very. Our industry is very. You see, social media I was talking. I had a previous podcast. I moved to Miami and, bro, in fucking Miami it's like a little Dubai, there's always Lamborghinis, there's always Rolls Royce Bentleys and it gets in your fucking head. I'm like you know, I was there for like a month. I felt like, damn, maybe I need a fucking Bentley or something to feel good about myself.
Speaker 3:I felt like, bro, it's just bullshit, it's your fucking. I'm in solar, solar's down like 70% for us Buying a Bentley. What the fuck good should I do for you? But it gets in your head and your ego starts talking to you and like, yeah, maybe I do need this. So in our industry, you got to check your ego sometimes, man.
Speaker 4:It's so funny it's, you know. They're saying keeping up with the Joneses.
Speaker 3:Yeah.
Speaker 4:It's to like be the next big thing, et cetera, et cetera. But when you have experience where you truly not give a flying fuck again what I'm saying has already been said when you truly don't give a fuck, what no one thinks, damn, life is amazing and you're making good money, you know, and you're not like comparing, because there's always going to be some motherfucking Asian dude that's going to do it better than you, or some motherfucking, you know, rich oligarch from Russia, ukraine, you know, richer than you.
Speaker 4:so why not just enjoy your life, chill, hang out with the right people? So, for me, why do I want to impress people that is hating on me, right? I want to impress the people that like me, so I want to give that vibe.
Speaker 3:So I don't know Great shit, I talk a lot about you. No, this is all relevant. I love it, man. All right, so this dovetails into AdTiger, right? So you're a head of marketing there. You're dealing with all these different people. You introduced me to one of your clients a couple of days ago. I appreciate that there's big in home services and obviously, to be dealing with people of that caliber, you got to be doing the right thing by them. So I think that what you're talking about is a testament of who you are. I would want to work with you. I want to work with someone that's got my best interests, it's not driven by Eagle, that's looking for a mutual win-win. Can you talk to the audience about what does AdTiger do? Because you provide a huge amount of value. I want them to understand, because a lot of them are affiliates they could benefit from what you guys are doing.
Speaker 4:So AdTiger, we're publicly traded on the Hong Kong Stock Exchange. We're an agency One on the Hong Kong Stock Exchange. We're an agency, one of the biggest in China, mainland China, and we provide agency accounts. You know, we have media buyers internally. We help as well, too, for media buying, and we have AdTensor, which is our internal platform for creatives using AI and all these things.
Speaker 4:So when I go to these events, I'm promoting, you know, just to work with us with our ad accounts, because we help give rebates and cash back, no fees. And since we're publicly traded in the Hong Kong size chains, we have to go by the book. We're straight up white hat. We have to go by the book. We're straight up white hat E-commerce, anything, lead gen, pretty much everything white hat and all the biggest traffic sources. We're premier partners Google, meta, snapchat, bling, tiktok, et cetera, et cetera. Everything, no fees.
Speaker 4:We have to approve you first and what we do is make sure that you get compliance so you have longevity and you don't worry about getting banned in accounts. So this is more for real brands, and right now I'm just directing marketing for the sales team for business development for our agency, you know, helping build real brands, because we're bringing in people in our agency so that they're very compliant, you know. So that's why I'm here and I've been doing it for a while, and aside from that, I have other businesses as well. My main company is LNYCE Management LLC. L-nice Management LLC and that's more for my e-commerce brand and stuff like that.
Speaker 3:Well, what do you do with e-commerce? What do you promote?
Speaker 4:So I invested in a supplement brand, a menopause brand.
Speaker 1:Wow, that's a great niche.
Speaker 4:Wow, yeah. So, like I said, I have to be ahead of the game. So that's where the moneymakers are coming from. Having your own stuff, yeah. So here is just having a you know something with the Facebook, but I mean moneymakers, is you know my real business? So I invested in a supplement brand.
Speaker 5:Yeah.
Speaker 4:And now I also have an e-commerce brand for you know, different types of products. Doing ambassador marketing Great which is similar to influencer marketing. But the next level there's these niches.
Speaker 3:There's riches. That's so fucking true. And again, that's the reason why I like coming to shows. You hear about these things and it just makes you think there's so many fucking true. And again, that's the reason why I like coming to shows. You hear about these things and it just makes you think there's so many fucking needs. When I studied marketing, I went to NYU, started school of business, graduated in 2001. And what I always remember is that good marketing solves a problem in society. Right, it bridges that gap. And I remember I was in international business and one of my class. We had to do something, we had to create a solution to a problem. And I remember that we did something on Brazil and Brazil there's not a lot of women that use tampons. Or back then this was 1999. I don't know there wasn't a lot of availability of tampons. It's something we never fucking think about, but that's the fucking problem, man. So they use pads instead.
Speaker 3:I don't know what they use, but the fucking boys are just like just straight up like I don't know what they were, but, bro, it was like I never thought about this shit in my life. But there was a fucking time, right, they got something, bro. Later on, like after that, the shit got over, someone went in there, they created some fucking plan and, bro, they killed it. They made you know billions and billions of dollars. So it's menopause that makes you think about that, because, like, that's a real fucking problem. I'm not a woman, I don't know. I heard of menopause and motherfuckers.
Speaker 4:Hot flashes.
Speaker 3:So the point is that. That's how we this is an LFG show. We're talking about this shit bro.
Speaker 4:We're talking about menopause. We're talking about like Tapas is not Available in Brazil, you know marketing.
Speaker 3:Only show talking about menopause. Guys. No one's talking about menopause, oh yeah menopause right, oh yeah, it's all interconnected. Damn what the hell Is going on right now. We're gonna put a, we're gonna to call it the menopause clause.
Speaker 2:Anyway bro.
Speaker 3:But that's what it is. It's a fucking niche. We're fixing the niche, we're creating fucking solutions for people. That's what we do as good markers, man I have a lot of solutions, I think in my brain. You do, bro. Man, it's been a fucking pleasure. I love the fact that you rocked the stage, bro. Maybe one day I can fucking share the stage, the stage, bro. Maybe one day I could share the stage. We would crush it but represent. You represent new york, I represent jersey and I represent miami a little bit too east coast east coast what's the best pizza you've had in new york, bro?
Speaker 3:the one in brooklyn is that lindy street the far is. Yeah, the farm was sick man.
Speaker 4:Shout out the far damn, I forgot the name. Uh, I think it's the far ises.
Speaker 3:No, the I think it's the Faroes. It's in like fuck it's way in the middle of Brooklyn. No, no, no, no. You see the? Uh, the bridge, the Brooklyn Bridge, yeah, oh, you're talking about the river. There's Grimaldi's, grimaldi's, grimaldi's.
Speaker 4:So that's what I say I like. But when it comes to like bang for the buck, the dollar ones at St Mark's, yeah you know why. Why? Because it saved me numerous times.
Speaker 3:Yeah.
Speaker 4:They're open late. Man, there's the dollar pizza by St Mark's.
Speaker 3:Yeah, in East Village I went to NYU. I lived in the village three years. My last year I lived right below Chinatown, on Lafayette Street, right below Canal Street. But bro, I would always be in the East Village.
Speaker 4:Can I ask you a question? Do you remember Fat Baby, the club? No, what the fuck was Fat Baby? No, it was like some OG sleazy Well, not really sleazy, but it was a club in Lower Eastside. You, dude, maybe I do remember her.
Speaker 3:It was poppin' though, Dude. I was a troublemaker back then, Is it?
Speaker 4:sleazy A little bit, but, bro, I used to go out and get a fucking drum.
Speaker 3:Fat Baby, if you guys from.
Speaker 4:New.
Speaker 5:York and.
Speaker 4:Fat Baby man. You're a millennial man, you would know.
Speaker 3:Fat Baby was some. Yo, one time I got into I went to this place. I don't know what happened, bro, let me tell you what happened. I don't even know what the fuck. I stepped on this guy's shoe by accident. He comes in my face, the fuck you did that for. What the fuck I did that for? And he was like oh my shit, like bro, there's like eight, look eight, all these good looking chicks and you want to talk to me? I step on ass out the bouncer's fucking with me. I knocked that mother. I knocked out three motherfuckers. I was doing JJD, you told so, who was talking about Bruce Lee earlier. Yo, I knocked out three motherfuckers. Man, you won't believe it. My camera Yo, I was skinnier, I was 5'4" 155 pounds bro, I brought the heat that day.
Speaker 4:I'm feeling the Jersey juice.
Speaker 3:God damn, the cops came up to me. Bah bah, bah, bah bah. You wanna get arrested Like no, that motherfucker did this. Fuck that guy. Let me go. That was good times, man. I miss those days. Actually, fuck those days.
Speaker 4:So your background Is Italian, right.
Speaker 3:No, no, I'm not Italian. People thought, people really thought I was Italian Back when I had all Black hair and shit. My mom's Venezuelan, my father's Polish. Oh, my father's Polish. Oh so Venezuela. I lasted so long because of my dad, but you grew up in an Italian area.
Speaker 3:I grew up in a lot of diversity Portuguese, brazilian, hispanic, black. I grew up in a lot of places in Georgia, mainly like in Newark and Elizabeth, but I grew up in a lot of Italians. I love Italian food, love fucking pizza man damn, you're definitely a mad Jersey, though. You gotta yeah, damn, you're definitely Mad Jersey, though.
Speaker 4:Yo you gotta represent 201.
Speaker 3:Alright guys, man bro, great time. Lawrence Pleasure. Thank you so much.
Speaker 4:How was your first experience On the podcast Dude? Thank you.
Speaker 3:For popping my cherry. Next time's gonna be better, bro. We do part two. Baby. It's like Brazzers. This was great. We got Grizzly Pull the beers, come out of here. We got fucking people heckling us. All sorts of shit happened, man. All right, bro, let's fucking go.
Speaker 2:Hey guys, if you like our shit subscribe.
Speaker 5:Motherfucking share, Repost. Let's go man.
Speaker 4:Love you, man. Good shit, Thank you. Love you too, brother. Thank you so much guys.