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The LFG Show
How Giveaways Became a Multi-Million Dollar Performance Marketing Machine | Tony Avila
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From Austin, Texas, we sit down with Tony Avila (IG: @yotonyishere) to break down the real mechanics behind building a scalable giveaway business. On the surface, giveaways look like a shortcut — but the real operators treat them like infrastructure. Tony explains how compliance, clean systems, disciplined media buying, and strong brand relationships turn a simple giveaway into a repeatable machine.
Tony shares how he went from a hungry media buyer running ads to building a network tied into motorcycle clubs and major Harley-Davidson relationships — creating launches that get bigger and better every time because the systems keep improving.
We also dive into the culture of performance marketing. The phrase “high-functioning degenerates” hits close to home in this industry — work hard, play hard environments where deals get made, partnerships form, and opportunities compound. But this episode also gets real about discipline: choosing the right masterminds, avoiding idea overload, and why being around serious operators forces you to level up fast.
Tony’s story started long before giveaways. After immigrating from Mexico to South Jersey, he skipped the traditional college route, built a mall t-shirt kiosk, learned how to sell online, and survived the brutal make-money / lose-money cycles that every real media buyer knows too well.
We also unpack political ad creativity, getting authorized with platforms, and the lesson most marketers learn the hard way: the paperwork you want to avoid is usually the exact thing that keeps you in the game when platforms change overnight.
If you’re in e-commerce, affiliate marketing, lead generation, or paid traffic, this episode is a real look at how winners filter opportunities and double down on the lane that actually compounds.
Subscribe to The LFG Show, share this episode with a friend in the game, and leave a review so more operators can find the show.
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SPEAKER_02Newsbreak is the fastest growing local news app in the United States with over 50 million monthly and 16 million daily users checking in throughout the day. When you sign up, the Newsbreak team reaches out with White Love Service to get you onboarded and making money right away. Up to$5,000 in matching ad credits, quick account approvals, and dedicated account management to help you find early success. To learn more and sign up, check out the link in the description below. Don't waste time. Sign up now and let's fucking go. Ringba is the leading inbound call tracking and analytics platform for marketers, brands, and paper call teams. It gives you real-time reporting, intelligent call routing, and fully customizable call flows backed by global telecom access in more than 60 countries. With enterprise-grade reliability, a powerful API, and no contracts instead of fees, Rainbow has become a go-to platform for performance marketers worldwide. To learn more and to sign up, check out the link in the description below. Get goaded and let's fucking go. Boom! And Texas, what do they say about Texas? Go big or go home. We're going fucking big. Look at these skyscrapers. Austin, one of the hottest markets out there. I got an ambassador of Austin. We got yo Tony is here, Tony Avila. This guy's a legend in the fucking space. This guy's done big things on the econ world. He's talking about giveaways with us. I can't wait to get into it. By the way, if you're not following him, follow him. He's got great content. Funny as fuck. I subscribe to his fucking OnlyFans channel, whatever it is. I think I'm still paying for it. I don't even know. Yeah, he's the guy doing big things. And he was not on the Epstein Files, by the way, right? That wasn't me. That wasn't him.
SPEAKER_00That wasn't me. Bro. It wasn't me. That wasn't me, bro. Ron Tony. I know that I know that he knows a lot of Tonies. We're on Tony.
SPEAKER_02Ron Tony. It wasn't him. But yeah, bro. Yo, I'm glad to have you on the show. I met you maybe six or seven years, maybe I think seven years ago. Well, Daniel DeVore. Yeah, yeah. Legend in the industry. Janiel had some fucking party going on at Encore. You guys had a sick table. Yeah, you guys gave all these bottles. I came from a Tony Robbins been all pumped. I had a good time. We kept in touch, seeing hang out with you a couple times. But bro, you're you've done a lot of great shit, man. So I want to talk about what you're doing now. You're doing a lot of e-com. I think e-comm's blowing up. But let's talk about your history. Like where when did you start in this world? And what's the whole the whole journey been like for you?
SPEAKER_00Well, thank you. First of all, thank you for having me. Yeah, of course. It was about time. I always see you hanging out with the coolest, biggest, uh, high functional, high functional degenerates. Like some of the highest functional degenerates. I see you all over the fucking world. E-commerce affiliate, the biggest the top layers. So it was about time I got to like hang out with you in a one-to-one this conversation being a podcast. But let's talk about that. You said degenerates, right? High functional. High functioning degenerates. That's how I call them. High functioning degenerates. Well, they do. They are.
High-Functioning Degenerates And Deals
SPEAKER_02I talked about this before. Before we get into it, I a lot of successful people, I've I think the uh this could be controversial. I'm about to say, I know we got sponsors, we gotta be very careful here. But a lot of the most successful business owners, or ones that are successful um with the numbers, these guys are just they're like they have addictive person. Maybe it's one say the degenerate, addictive personalities, right? I mean, would you agree with that or something?
SPEAKER_00I call them, I call them high functioning degenerates because they do high function. Oh like they function on a whole different level, but when they degenerate on a whole different level, too.
SPEAKER_02Yeah.
SPEAKER_00So I call them high functioning degenerates. Yeah, that's the way I see this.
SPEAKER_02But let me let me, you know what I think it is too? I think that um it's a work hard, play hard kind of environment. Yeah, I was talking to uh I had we're gonna be doing some cool shit on the LLG show pretty soon. I was talking to these uh guys that know how to really scale podcasts and stuff. They're asking me a lot of questions. They're asking me, what's like a crazy story when I got business like partying? I'm like, man, I got so many more. A lot of my business, my big deals have happened past four in the morning at the chandelier bar. Man, I've got deals that I made at not deals, but people I met like at 7 a.m., like I was banged up. I'm doing Wolver Wall Street speeches with my call center, Columbia. They've led to seven figures a month. You know, and and I think there's like a bond you make in those kind of environments, man. You get what I'm saying, man? Yeah.
SPEAKER_00Yeah, and it's funny you say that because that's exactly what happened to me. Like, you see me always having fun, woman, all those things, right? But uh everything changed when I went to this uh private masterminds, e-commerce affiliate masterminds. That's when I got to meet like real fucking like What was the name of that, the mastermind? Geek Out. Oh, Geek Out, yeah, yeah. You were here in Austin, I was with you 2020 or 2021. I promise you, I after that, the Geek Out event 2020, yeah, dude, the connections I made, the uh the projects I got introduced to, the offers I got to run, like through that, I really changed the way I do things when it comes to uh taking the media buy in my space, my skills, like very fucking seriously. Yeah, and not just like an offer, a project, an offer, a project. Yeah. And let's fucking focus, let's get, let's get scaled one thing. Yeah, yeah, that's cool. That's what happened to me after after Geek. Just going to be the being in the industry, being surrounded by those people, like they go full fucking gangster on one project, on one offer or one brand, on those things. So back to what you were saying, that's exactly how I got into fucking affiliates. Affiliates, I mean um giveaways. Giveaways, yeah. So after the conference, um I got introduced to some people, blah blah. And they next thing I know, that guy, that guy is relative, his sister, whatever, is the guy behind running a motorcycle club. The motorcycle club is a partner with Harley Davidson. Wow. Yeah, Harley Davidson. You're like, yo, Tony, we know that you know how to run ads. I'm like, yeah. You know, yo, can you take a look at our ads? Like in my head, I'm thinking some high-level shit, right? Harley Davidson. Like we're dropping like Harley Davidson names, like crazy fucking club, like bikers, like big fucking brands. So I'm thinking like, okay, let me play some adro. Let me fucking like I wanna go crazy on this fucking thing. So like I really wanna get an a lot. I really wanna like prove myself on this brand. Bruh. Respectfully, if you guys watching, if you guys are watching these brands, disaster. Fucking disaster. Yeah, and I feel like that cut that that comes down from them being a brand at that level that they just throw in like three money, right? Some me coming from like affiliate from like e-commerce, like every number has to match, right? Every number, like, every number is has to match, gotta be profitable.
SPEAKER_01Yeah.
SPEAKER_00So when I look at their account, I'm like, yo, what the fuck are we doing here? I just went in, went in, went in, went in, went in. I I showed them what the fuck is going on there the next day. Yo, can you guys run this? Can you run a giveaway for us? And again, at that time, I didn't know shit about giveaways. I just got started as a media buyer. And then as we go, as I go, uh we run one giveaway, and the next one. Then what then I understood this giveaway thing is a whole different monster. It's a whole different monster if you go through the paperwork, through the paperwork, and I feel like that's one of the things that people in e-commerce affiliate, well e-commerce, e-commerce, like people running a there's little like products, like one-time products, they're trying to avoid the paperwork, the little hustle. But that's the thing about giveaways, bro. Giveaways, you go through the paperwork, you become legit as fuck. The networks, they let you run. They let you run, they let you run, dudes. And as a matter of fact, we just launched one, we just launched a new one two weeks ago. And it's just amazing how every giveaway, every it's getting better and bigger and bigger and bigger. And that really, really reminded me of um that reminded me of how to like let's fucking go full mode, full gangster on giveaways. On giveaways, dudes. That's what I'm doing right now. That's what I'm really focused on. And um, every giveaway, I'm just like very excited. Let's touch another network. Yeah, let's let's push traffic, another network. We started with obviously Facebook, there's always Facebook, then Google, Snapchat, TikTok. We just talked earlier. I want to get a newsbreak. Yeah. So every giveaway, I'm like another network, another network. Because it just works. It just works. If you have the system, the paperwork, and of course, like the team behind the systems, yeah.
SPEAKER_01Yeah.
SPEAKER_00So that's what I'm working on right now. That's what I'm like, you can see I'm excited and punk about giveaways, yeah.
SPEAKER_02Yeah, and uh, we talked about uh also a geek card or Van Oaks, right? Van Oak, yeah.
GeekOut And Going All In
SPEAKER_00Daniel, yeah, Daniel Jabor, he's the one that introduced me to all of you guys. Yeah, got to meet all of you guys. And just seeing you guys, seeing you guys like full fucking gangster. Yeah, gangster. Because we know people, we know people out there. I know people out there, and you can easily get distracted by like another offer, quick money here, yeah, one month project, let's kill, let's burn it, another one, another one, another one. And then boom, like nothing really happens. You know, like it happens, but it's like a poig, like, no, like a pig, like in and out of money. Yeah, yeah, in and out of money. No, it doesn't last. It doesn't last. It definitely doesn't last, dude. I made money, I lost money, everyone else money. I'm like, let me just focus here. The giveaways.
SPEAKER_02Yeah, yeah. I love it. I mentioned Van because we interviewed him in uh Barcelona and he was doing the diesel diesel truck giveaways, and it's amazing the numbers. He was the first one to crack a million dollars on Snapchat. Take him in this fucking necklace. You saw that?
SPEAKER_00Great mentor. I just actually always text him. Yeah, I always text him whenever I used to take him last week. Every time I launch a new giveaway, I go through his podcast. There's always something to learn from the guy. Yeah. He always takes me, yo, if you need anything, let me know. Any questions, let me know. So it's a great guy.
SPEAKER_02And I what I want to jump to, you mentioned Geek, right? That's a mastermind. Yeah, it costs money to get in there. And then we're we're at an event right now in in Austin that I mean, it's this cost money for me to fly, I fly out chance, my camera guy, but you have to invest in yourself, right? And it and it to me is really Sam Parr. We just saw him speak. Oh my god, you're talking about these communities where there's a community, I forgot the name of it, where it's 50 people and they spend 80,000 a year or something like that. 50 people. Yeah, and it's like the the amount, the money that they make in the communities through the networks. And I think people are, especially now, things are getting harder, right? I know Austin was a hot market, real estate's trying to come the other way, Miami's expensive, let's start. The cost is only expensive, but you have to invest in yourself. Investing in yourself, I think is the best ROI you're ever gonna get. And going to these events is a way of investing in yourself and meeting the right people.
SPEAKER_00100%. And I feel like um also going to the right, the right events, correct, right? Like I get invited all the time. Oh, let's go to this random. It is marketing, but like I got nothing, like no business there, right? Like, no business there. Like, like sometimes I get invited, I have some friends and like social media space. That's cool, I will go. But it's nothing that I really actually learn when it comes to like running traffic, yeah, like from my ends. Yeah, and I feel like people most a lot of people go to like run events sometimes. And now they're like, they're like, they're getting all these ideas, all these notes, and execute nothing. Yeah, I feel like yeah, going to the right events, you have to go to the right events, yeah, but go to events that really fucking changes. That really changes, that really puts you in like very unique circles, very unique circles with like a very unique even friendships. Correct. Friendships until now, I'm super like yo, my boy. Yeah, my boy from like 2020, 20, 2021. Yeah, yeah, yeah. Yeah.
SPEAKER_02Yeah, that's what it comes down to. And then people evolve, right? You have to evolve. I when I met you, we were crushing solar, that was our big thing. And then now we're in home improvement and we're doing a bunch of other things in the in the call center, right? So they evolve, and then if if you can be in that tightness circle, you can get ahead of the changes before other people do, is what it comes down to. And I think that's really the key.
SPEAKER_00Yeah, dude. Yeah, that's why I'm always I'm always so impressed. Every single time I see you podcasts, you just find those characters from all over the world. Yeah. That somehow they crack something. They crack something, and I somehow they're like unique industries. Unique industries, yeah. Like, I don't know how to fight you do that. Bro, you're I don't know what superpowers you have. I feel like you have a radar, you have a radar around the world with the pictures, like pins, and like their industry. What are you doing? What network? How to make money? And you just go.
SPEAKER_02Bro, it's funny you said that. I I do have that radar in my brain, and also I spend a lot of time researching, right? When I'm on social media, I'm not fucking. I I saw someone post, uh, there's a guy, I forgot the name. He's a rabbi, a Jewish rabbi. He talks about why Jewish people are so successful, right? And he talks about this, he talks about that. He talked about Trump's State of the Union address. So Trump politics, it politics is the bit the biggest theater there is, right? So it causes all the divisiveness and shit. But they said, listen, we don't give a fuck what he said. We don't care if we like him or hate him. He's gonna say stuff in the speech that's gonna dictate where policy is going, and we're gonna jump on it. So they start talking, he broke down what they're gonna get into, and I'm the same way. I'm looking at stuff, not to get emotional tied to it. I want to look at where the money is flowing. So when I research and stuff, I'm like, where the fuck is I'm in the chats with Wall Street guys that are trading billions of dollars a day, billions a fucking day, and they're telling me where the money's flowing. And guess what? I can do that for Legion. Then I know who to get on my uh on my podcast. A lot of these guys, they have very little social following. They got 50, 100 followers, some have none of that. I know. But I get them on and then I take their fucking brain and I put it out there. So thank you for saying that because that's honestly what it is. We travel the world, and I just happen from traveling, I meet people. Wherever I go, I meet new people, my circle expands, and then we bring them to the show. Like you, I want to have you on for a long time. We just haven't seen each other. You're here, boom, we fucking made it happen. Now you talk about you're talking about the giveaways, people learned about that.
SPEAKER_00Yeah, as a matter of fact, I always go on you, I always go on you feed. I'm oh media buyers. Who is the media buyer he's interviewing? Because I know it's a whole next level media buyer that you're talking to. I go through the page, oh, okay, that's all. Zero social media, nowhere to be found. Yeah, but somehow they're with you. Yeah.
SPEAKER_02And that's a and one thing I tell people is that everything in life is about proximity and having the right knowing the right person. And we do, I feel a lot of people don't take full advantage of what we're doing, or other people are doing, because I'll have a fucking killer on my show that might be doing home improvement or doing debt or doing whatever. All you gotta do is contact them or contact me, I'll put you in touch with them. And I've done that numerous times with people. People aren't taking advantage because I don't know. I think a lot of times they're busy or their fucking hand heads are in the sand, paying attention to shit that doesn't matter. And so you say you hit the nail, and you gotta go to the right events, is what it comes down to and listen to the right podcast and just don't give up.
SPEAKER_00Don't give bob, yeah. And like, I think someone in the network told me that you cannot be half gangster. If you want to be gangster, be full gangster. I just don't be half gangster.
SPEAKER_01Yeah.
SPEAKER_00That really I loops my head all the time. Fucking go for it, man.
SPEAKER_02Yeah, it makes 100% sense.
SPEAKER_00Yeah.
SPEAKER_02So, so bro, tell tell us you're from Mexico, right? Mexican City.
Giveaways Paperwork And Scaling Channels
SPEAKER_00So when did you when did you come to America to talk about the journey? When I was 12, 13 family immigrated to South Jersey. Yeah, you had a 609 of them. Yeah, 609. Well, what part of South Jersey? Ocean City. Oh, wow. I know. Ocean City is like 60% Russians, uh-huh, Germans, and maybe 2% Latinos. It's a crazy thing. Yeah, that's what I'm saying. There's not Latinos there. No, zero, zero. So actually, as a matter of fact, I was the first Mexican that finished high school there in 2009. Wow. 2009, the first Mexican, yeah.
SPEAKER_01Yeah.
SPEAKER_00Yeah, so finished high school, blah, blah, didn't go to college. I told my dad that I was gonna, I had 10K. I used to work during the summer. I got 10K safe. I told my dad I'm not gonna go to college. My Jewish friend wants to open a t-shirt store. Imagine Latino Mexican dad. How do you explain him that you got 10Ks? That's all you have, 10k. Like, and you're not gonna go to college. Instead, your Israeli friend from high school wants to open it, you know, the kiosk, the kiosk at the mall. Yeah, remember that. You open a t-shirt store. Obviously, he was pissed. He said, Here is the money, just please don't bother the family. If you want to do it, do it, that's it. Let's go. And that's how actually it's funny. Um it's funny because that's how actually even started in the online space. I right after high school, college days, my very first business was a t-shirt kiosk at the mall in Connecticut. We're selling t-shirts. So for some reason, obviously the the Jewish guy had all the connections already. So we said all the kiosks, t-shirts, printing t-shirts. Yeah, you want a t-shirt we got you? We can print it. We didn't care about like anything. We print a t-shirt, right? Yeah, so I'm making t-shirts in Connecticut. Then this random fucking uh Brazilian guy, until now, my best friend mentor. He's passing.
SPEAKER_02I think I met that guy. Yeah, yeah, yeah. How's he doing, man? I appreciate you introduced him, Walker. Yeah, killing me. Yeah, yeah. Nice guy, too.
SPEAKER_00Nice guy, the nicest. Again, off the radar, nowhere to be found. So I'm making t-shirts. Yeah, he's walking by. He's like, yo, bro, have you ever thought about selling this online? That was in 2013. I didn't know online. I didn't like that. I'm like, bro, what do you mean? Yeah, just why don't you give me the designs, get a file, and uh let's let's print some money online. I'm like, I don't know what the fuck are you saying? I guess I didn't know that. I didn't know that about it. Next thing I know, I don't know if you know the brand, the brand, I mean the platform T-Launch. No. T-Launch. So T-Launch is like uh back in the day, you will send them the design, you will make they will give you a landing page and you push traffic to the t-shirt. I didn't know this fucking guy was the number one fucking seller. Oh wow, you're a Brazilian buddy. The Brazilian buddy, yeah. I didn't know Shadow Shed. Yeah, so um he introduced me to all the stuff, the online t-shirts online, blah blah. Next thing I know, I'm selling things online, t-shirts online, yeah. And obviously, once you start making money online, you still hooked, the next step, affiliates. Yeah, I got into affiliates. I make money, I lost money. Fucking lost money, affiliates, yeah. And then my next offer, my next project, my next project was in again with Gil. Years later, years later in 2017, Gil again, the Brazilian guy, I don't know if you saw if you saw 2018, 2020, we were running Trump, Trump coins. Oh, I remember that. You ran that? Yeah, dude. So yeah, we're running. If you're an American in North America, click here. This coin or this hat or this shoe will make liberals cry. I went on Twitter, on Twitter, maybe you see that on Twitter, I will get Hillary, Hillary Clinton, and uh, you know, like right-click inspeits, and I will make her cry. These are the worst t-shirts I have ever seen in my fucking life. Wow. If you buy them, boom, and then we sell the t-shirt. Boom, the amount of fucking engagement, the amount of fucking people. Killing it, yeah. And then I will have uh Sleepy Ba, a Sleepy Joe. Wait, who this was your idea? Yeah, yeah. Wow. Yeah, we said, yeah, we said, and then we have Sleepy Joe on on Twitter, a fake tweets, a Sleepy Joe. Um these are the words. Uh I can't believe, I can't believe some that it will be Sleepy Joe saying something negative about the products, and then the products, and then Trump. And we will just target fucking Trump audience. Boom, boom, boom, boom, boom. And um, and then yeah, we stopped. We stopped 2020. It was amazing. It was amazing. Oh, this is amazing. It was amazing, yeah. It was amazing, but then we stopped. We stopped in 2020. Where should we stop the brand? Because pandemic, Chinese New Year, China pandemic, other shit.
SPEAKER_02COVID, yeah.
SPEAKER_00It was a headache. It became a headache, it became a headache. I mean, we said Trump to American people from China. Yeah, and I imagine a pandemic, Chinese New Year, you know, pandemic.
SPEAKER_01Yeah.
SPEAKER_00So we had to like we repause the brand. We pause the brand, yeah. So I'm pretty sure you saw my ads. Pretty sure you saw my ads, like the fake tweets, the fake tweets from the different points.
SPEAKER_02You have that on your profile, I'm pretty sure you seen my ads.
SPEAKER_00That's what I see, yeah. My that's what my bio said. I'm pretty sure you've seen my ads. Yeah. So you think it's funny a funny way creative to like moron ads, yeah. I used to do that back in the day. Yeah. And then my new project, giveaways. Giveaways, bruh. But let's let's before we give it. But let me complain.
SPEAKER_02But before I go, so when one of the things is you gotta stop people from scrolling. You gotta get their attention. Everyone's freaking information overload nowadays, right? That's the issue. And like I said, politics is the greatest theater, yeah, and Trump's a lightning route, whether you like him or not, the guy elicits emotion, Hillary, uh, Joe Piden, right? Obama. That shit works, man. You know, it works like a fucking charm.
SPEAKER_00But you know what? It it definitely worked. But one of the things, like I said, giveaways paperwork. The same thing with politics, this political ads. You gotta go through the paperwork. Bro, I was on the FaceTime with Facebook getting my face authorized. Oh, yeah, I saw many fucking authorized paperwork. It was it's paperwork. You can definitely get it done in like three hours.
SPEAKER_01Yeah.
SPEAKER_00It's paperwork.
SPEAKER_01Yeah.
SPEAKER_00But once you get authorized to run political ads, use game changer. It's lazy.
SPEAKER_02What's the process? How long does it take? It takes three hours. What three hours? Oh, I thought it was gonna be like fucking three years.
SPEAKER_0024 hours to get approved, and then you authorized to like run pay to run uh to run type of ads, yeah. Oh, that's true. And you're not gonna get banned. You're not gonna get banned because you add you add accountants actually like authorized, not authorized to run um political ads. Yeah, yeah.
SPEAKER_02So I'm pretty sure you've seen my ads. Oh, I know I've seen that. I remember though. I remember Trump corner. I didn't know, wow. That's crazy when I met you. I had no fucking flu, man. Shoes, all that shit. I brought I bought the the Trump shoes as a collectible. Oh. But I didn't I don't know what happened. I I I think I meant to buy the gold ones, but they were sold out, so I got like the red ones. But I have a big sneaker collection. And listen, I'm not getting political here. I mean, I get there's things I don't like about the guy, there's things I like about him, but the point is like this is Of American history, right? Yeah. And if Obama bought four fucking shoes, I'd buy his shoes. But the point is that as far as history, and I feel like one day they might be worth something. Maybe they're gonna be worth shit. I don't fucking clue, but that's funny because I clicked on those fucking ads and I bought it.
SPEAKER_00If anything, if anything, we got a bunch of designs, yeah. Still safe. And returns. I know we got returns somewhere saved.
SPEAKER_02That's amazing.
SPEAKER_00If you wanna, yeah, all right, but yeah, but yeah. So let's talk about evolution, like the giveaways. Evolution, the giveaways, yeah. So is it took a break, and then uh 2020 we stopped at the political brands because of uh fucking pandemic, the zero fucking delivers to USA. It was a nightmare, so we stopped. Uh 2021 went to Geek Outs. I got to meet you. Yeah, I got to meet some really cool fucking people, full gangsters.
Mexico To Mall Kiosk To Online
SPEAKER_02That was during the pandemic, by the way. 2021. And Texas, Texas was Texas was one of the states that was actually. I remember being shocked because I lived in Jersey. It was tough there, right? Jersey's more of a progressive state. The progressive states, mass everywhere. You couldn't go out and do anything. I went to Austin, I was blown away. The whole everyone was out. It blew me in the I was like, is this for real? I feel kind of weird, man. Like not wearing a mask, but it was like it was like Florida. Nothing mattered over here.
SPEAKER_00Bro, I was I was in Vegas with Daniel. I was in Vegas. When it went down, yeah. Zero fucks over there, no one cared. Yeah. Then I went to Florida, saw streets, and then we came to Austin for the geek thing. No one cares. No, they do care, but like no a la level. Yeah, but it wasn't as serious. Yeah, it wasn't as serious. So that's when I got to meet like you guys and all those people, like going full fucking excess on like whatever project and like legit, legit, legit brands. Like legit, legit brands, yeah. Not just like in and out, like in and out, like money thing. Yeah.
SPEAKER_02Yeah, it's crazy.
SPEAKER_00And uh, but yeah, through that, yeah, that's when I someone introduced me to um to the giveaways, to the uh to the motorcycle club, to the Harley Davidson people, blah, blah.
SPEAKER_01Yeah.
SPEAKER_00And ever since, ever since, that's what I'm doing. Ever since I'm the computer. And actually I like it. A lot of people they tell me, yo, Tony, why don't you fucking outsource it? Why don't you start building your team? Maybe that's a goal. That's a thing I'm gonna be working on, I guess this year. Yeah. This year, because now I definitely have access to other clubs. And I feel I'm I feel I'm definitely I definitely enjoy working with this specific brand, right? So it's really cool. But I feel like that's my I do know that's my next goal. Yeah, my next goal is now be that guy just like Van. Like he's the guy for cars, right? The guy is the guy for cars giveaways. I want to be the guy for motorcycles. Yeah, yeah. That's my goal. It's an age, yeah. It's an age. It's an age, yeah. So that's my goal this year. My goal this year is now utilize my social proofs that already have got tons of fucking proofs to finally reach out to the giveaway, I mean to the other clubs in the Harley Davidson uh network that we got going on. Yeah. So that's my goal this year, is that keep scaling clubs and be the guy behind Harley Davidson's giveaway and motorcycles giveaway.
unknownYeah.
SPEAKER_02So let me ask you, you've been doing this for a while. I mean, you got into this world in over 10 years, a long time.
SPEAKER_00It's been 10 years, dude. It's been 10 years. It's really a long time, right? There's been a lot of pixels, a lot of fucking tags, and pixels and tags and tracking codes. And Adderall. And Adderall and UTM tax and all those things, bro. And Adderall, yeah. A lot of Adderall. Yeah. Yeah.
SPEAKER_02So what is your like, I don't know, what's like the biggest lesson you learned? If you were share with the audience in that period of time, like what's what's the biggest, I maybe the pain point, the biggest pain point you went through and how you overcame that.
SPEAKER_00The biggest pain, no, I mean the biggest pain point was always have multiple sources of money coming in when you're testing a new a new uh a new offer or new products. Because honestly, I'm honest, uh that's exactly how you fucking lost money. That's exactly how you lost money every single fucking time. By becoming uh becoming uh addicted to like this cash flow coming in real quick and then go live life. And then okay, cool. Almost out of almost out of money. Yeah, no, no, that's cool. I don't know how to run traffic. Make a phone call, I got an offer, let's run it. It didn't work, I got no money. And um that's the one of the biggest lessons. Multiple sources of fucking money coming in before you think you can actually make something work.
SPEAKER_01Yeah.
SPEAKER_00Because the networks are changing every fucking minute, every second. And if I mean I mean, I I feel confident, I know how I mean I know I can make it work, but I'm not gonna put everything I got saved to make one thing work. I made a mistake so many times. I made that mistake so many times. So that's um I I overcome and I over I overcome that by just like like I said, being full gangster one thing. Yeah. Being full, yeah, one thing and like just like pong killing, killing, killing, killing, keep like saving and stocking it. Yeah.
SPEAKER_02I think that's great advice. Yeah, that makes sense. No, it made that phenomenal advice. We've had, I don't know, you know, Dennis Goncher, he was at Geek Out. He was at Geek Out, yeah, he was running a lot of solar then. Now he does a lot of e-com, telemed. He talked about it at ColumbiaCon. We did an interview with him. Anker, who runs flight calls, he went all in on flights. He dominates that market space, and he's someone that's phenomenal with his money in terms of having his money work for him. And he tells me the same thing. I think we all have to go through that to learn, right? And you're like at a point, like, dude, this is stupid because the money comes fast, but it also goes fast. But what you gotta do when you're on those periods, let that money work for you, create multiple streams, and that's what I've done. I mean, LFG show is a stream of income for me right now. We talked about that offline. I got all these other companies that are bringing in money. So now I feel like if one goes down, I'm I'm all right. I'm not gonna be happy, but I'm all right, and then put that in good investment. And that's what Ancre is showing me. Leave the fucking legacy for my kids too, create things for them as well. So there's a lot of things you can do, and uh, we're gonna do more than LFG show, talk about those things because it's something people don't talk about, especially for uh media buyers.
SPEAKER_00I feel like there should be a I feel like this should be fun. I was thinking about it the other day. You know how these days everyone is going to therapy for whatever booster, right? There should be media buyers therapy for media buyers. Wow, honestly, yeah. Listen, I feel like media buyers will like more like a casino. Yeah, like a casino, you're always gambling with like with money. So you always get like the boost of like things. I feel like someone someone out there should be therapy for media buyers, but they have to understand the space. You gotta understand space, yeah. Yeah, I feel like media buyers, I feel like media buyers could definitely use therapy. Yeah, I'll be the first one.
SPEAKER_02Bro, I'll be the first one. Bro, a lot of people would do that'd be a hot offer, bro. But like niche, the super niche. No, the super niche, yeah. It's gotta be someone from the world that gets it, man. That gets it. Bro. Yeah, pay for media buyers.
SPEAKER_00I'm sure you know someone. Huh? LG therapy. LG therapy. I'm sure you know someone out there. I'm sure you got someone already, like in your head.
SPEAKER_02Bro, I went to a show, I don't even know what show. I went to Mass Tower's Made Perfect, right? We were doing some campaigns in the call center, right? With that, and there was a guy looking for a lead for uh online therapy, man. And I thought I was like, bro, this makes so much fucking sense. It's telemed, but you know, therapy, man. And uh, I don't know what I did. I connected with one of my buddies, I don't know if they got anything going, but it makes a lot of sense. It's it's a lonely world. People don't understand what the hell we do. I don't even can't explain it to like people, but one thing I want to say too, like you had your friend from Brazil, like you know the guy was doing well, but you had no clue what he did, right? And then when you fucking took the time to understand it, you made a lot of money. And I think that if you have someone in your network that's killing it, and you can't you don't understand what to do, ask them what the fuck they do, because maybe there's a way you can help him, like you did with that, that changed your career, right? Your whole trajectory.
SPEAKER_00Oh, absolutely, dude. And I wish until now, I always wish that like the reason why he's killing is since they won. This motherfucker is so good at like one thing. Yeah, one thing. When we work together, you know what I mean, like media buyer. We made one thing world, yo, why we should do that? Yeah, no, yo, we should launch that. No, yo, another brands, no, right. Yo, what about like this other political sides? No. Yeah. So like having like a partner that's like a partner that tells you no. That's like that really, really, really like helps. But yeah.
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SPEAKER_02I I got better at that in the beginning. Like when I met you, I said yes to so much shit. Like now, people that know me say I I get ideas pitched all the time. I'm no to 95% of those, maybe 96%. But then when I get it, you'll know something I get excited. And fine, when I get excited about something, honestly, 70% of the time it doesn't work out. But I'm willing to test that three to five percent. And then when I hit the get the one that works, boom, it's off to the fucking races, man.
SPEAKER_00Yeah, yeah, that's what I said. Okay, I went through like, and I'm actually, I'm actually glad. I'm glad that I made all these mistakes. Yeah, I'm glad I went through these phases, the affiliate, uh, the e-commerce online products, and now finally have. I'm glad. I feel like if I didn't, if I didn't go through those phases, I probably made a lot of fucking money. I'd probably be doing crazy shit right now. Like it degenerates. Yeah. Being some degenerate out there, well, yeah, I'm kind of good. Yeah, I'm glad I went through those phases. And I'm very happy that again, I got to meet all of you guys. Yeah, for sure, man. That definitely puts query in your heads. You see what's possible. Dude. You see what's possible.
SPEAKER_02I was uh I I put something on my um, I was gonna put on my story. We decided to make it a post. I interviewed uh Chandler Bull from selfpublishing.com, right? And you know those guys that help you write your own book. Yeah. What a great interview. And he said something that really blew me away. He said that less than uh 0.4% of businesses make it to eight figures a month. Eight figures, no, eight figures a year. I'm sorry, eight figures a year. And I thought it was, I would have thought maybe well, maybe one to two percent. I thought that number was triple or five X what it was. But he's right. And I and I checked, I fact-checked him on it, and it looks like he's right. And bro, it blew me away because I we're in the circle where you see all these people putting up, and I know the numbers they put, I've seen the numbers. You know who's real. There's a lot of bullshit artists, so don't get me wrong. But bro, it blew me away because and I said, like, we're like, I'm like in a bubble, and it's kind of good to be in that bubble, but like it makes you realize so that if you are in that doing well, pat yourself on the back and then try to get to the people doing the nine and the ten, but like it just blew up me away. And then when you go to the events like Geekal, you go to these masterminds, you come to events like this, like, bro, the guy Sam Parr exited for like stupid money, nine figures, maybe ten figures. I don't know. He's here.
SPEAKER_00He was talking about 100 million profits. 100 million profits. Yeah, he was talking profits, yeah. Yeah, yeah, I was wild, yeah.
SPEAKER_02So that's that's what it becomes your new normal, is what I'm saying. And uh, you know, yeah, we're kind of spoiled with the people that we hang out with, man. You know, and we see what they're doing, but it's aspirational. If they can do it, there's no reason why we can't do it, right?
SPEAKER_00With enough I don't know. Yeah, with enough I don't know. Yeah, that's it.
SPEAKER_02Yeah, it's possible.
SPEAKER_00I don't know. What about you, bro? I feel like the public wants to know. The public wants to know how much coffee you drink a day, bro. You know what? It's always life.
SPEAKER_02Dude, I'll tell you a funny story.
SPEAKER_00How much coffee you drink a day?
SPEAKER_02Yo, when you met me, I've always been high energy. My mom's 72 years old. I get it from her, bro. My mom is fucking super high energy. She went to my wedding uh four years ago, 69. She outdanced everyone there. My mom, I get it from my mom, I get it a lot from my dad. But bro, I did not drink coffee until like I moved to Miami two years ago. I drink a lot of matcha, drink a lot of matcha tea. I'm around, I'm in Latin America in Miami. I started drinking espresso, bro. I drink like three double espresso a day. I drink matcha, I do peptides, I do a bunch of stuff. I sleep well. I try, I really I did my blood work every three, every three, every three months. And I think that helps me out. I don't get sick. I fucking take glutathione, I make sure I go to sauna, switch it out. So I got a protocol, and one day I'll talk more about that protocol. I've talked a little bit about it, but uh I don't even know the coffee uh the coffee hasn't really affected my blood work. My cortisol levels are good, so I think I'm doing all right. Okay, but uh the coffee helps, man. Don't get me wrong.
SPEAKER_00Yeah, I can tell you that. You always like you always like on something, like food. Yeah, dude.
Cash Flow Rules Community Plans Closing
SPEAKER_02I'm just excited about life. I love being in Austin, I like seeing you, I like getting ideas. I'm I'm just high on life. I love to me, life is short, right? You know, and I like meeting new people doing big fucking things, and I want to be part of it. I want to be part of the next big thing. I want to chase. That's my thing. I know a guy is worth probably 600 million dollars. He's 53 years old. You know, we got the fucking am firefighters coming. We're spending some, we're getting some heat. They gotta put it out, right? Anyway, the point is like the guy, he's worth 600 million. He don't have to do shit, but the guy wakes up every day ready to eat that fucking ass off a bear. And that motivates me, but he's excited, he's probably 53, 54 years old, but he wants to keep going, man. He wants to keep cheap. Warren Buffett, the guy's worth what 200 billion dollars. He goes to work every day. Damn, you know, Elon Musk, about to be a trillionaire. The guy's trying to get people on Mars. Like, so this shit gets me excited, man. There's a lot to life, and that's that's what it that's what gets me excited, bro. And I feel like chasing that, that's my chase, bro. Nice and dude, and talking to people like you doing fucking big things, man, new things. It's inspiring. Appreciate it.
SPEAKER_00I promise you, I always go, I promise you, I always go through your content looking for media buyers, looking for advertisements, looking for uh giveaways, looking for uh traffic. Yeah, and I know you hire people right there.
SPEAKER_02Yeah, we gotta we're like good network. It's gonna continue to grow. We're gonna keep building out. We have a private, I'll get you the community. We have a private telegram group right now, 100 heavy hitters, but uh probably gonna make it public pretty soon. Oh, wow. We'll probably maybe do a second one. We'll see. I think that's that was my takeaway from Sam Park. Build that community. We're gonna mastermind, we gotta, we're gonna masterminds are coming. Oh, yeah.
SPEAKER_00So what's next? What's next? We're like stuck and go show.
SPEAKER_02Yeah, so Miami ATO, we're doing uh an invite-only event. Probably 50 to 100 heavy hitters at a sexy spot in Miami. We're gonna be doing more of those, growing them uh at the community. We're gonna grow LFG, have more uh communities, have more regional masterminds, probably have one in Austin, one in New York, one in Miami, one in Vegas. We'll do ColumbiaCon 3 or VenezuelaCon. If Venezuela's kosher within the next three to six months, we're gonna go to Venezuela in terms of getting in, no problem. If collabor if it's not, we'll do ColumbiaCon 3. Maybe do some shit in Brazil. I like exotic places, bro. I like fucking places that are different. People are a little scared or nervous to go to. Fucking get get get your adrenaline running, bro. That's what we're gonna do. Motherfuckers keep learning, keep networking, keep growing, man. And by the way, if you haven't subscribed yet, make sure you subscribe, leave fucking comments. One last thing. We gave away a Mac mini.
SPEAKER_00Okay, I got that. Yes, we did. Dude, for a second, I thought it was AI, the one that won the giveaway. Bro, you're yeah, we're gonna be. First name AI.
SPEAKER_02No, Al, Al. Oh, not AI, yeah, yeah. It was like uh, yeah, some Arabic names. So the guys in San Francisco, he won. We're gonna talk with him tomorrow. But that, you know, I'll tell you what, that the giveaway, bro. Our engagement was so good. We got fucking 230 comments on Instagram, it's like 65 on YouTube. YouTube, we get two or three, but it goes when you give it away, people want, they want this shit. And you you tapped into that. I'm gonna do more giveaways. Two comments. Fuck it, yeah. That helps the algorithm, bro. You're gonna say fuck you. I don't give a fuck you, Mac. I don't care. Leave the comments, man.
SPEAKER_00Maybe next time. Yeah, maybe next time. And I love how you like giveaways, bro. We keep saying giveaways. Yeah, you know what? We're gonna do it more. We're like the government here, we're giving shit away. Yeah, dude. I love it. Yeah, I love it, dude. But yeah, thank you for having me, bro. Thank you for having me. I always wanted to be on your podcast, have the conversation. We made it happen. Fucking love you energy. You always like, boom, get me like going, dudes.
SPEAKER_02Get me going, bro. Dude, there's gonna be more of this energy, man. We're gonna build a call center in Miami. We're gonna go international. But bro, I love it. I'm glad you're on the show. Thank you, my guy. How can people find out more about you if they want to connect with you?
SPEAKER_00Instagram, yo tone is here. F just uh disclaimer, I say things online. I say things online, uh, but yeah, behind the degeneracy, is it I'm the biggest nerd. Behind all the things you see online, I'm on the computer, being the biggest nerd. So I love when people ask me questions. My niche related can always ask me questions, and uh, yeah, online, your tone is here.
SPEAKER_02Yeah, and you know, you're talking about building out a team. Maybe there's someone here that can help you build out the team, or you might get some young talent. We got some really young kids, 16, 21-year-olds that are doing, they're very fucking talented and they're looking to partner up with someone that's been more seasoned, and then you know, there's a lot of stuff you can do. We're we're being working with a lot of the younger audience, man. It's amazing the numbers these kids are putting up. Yeah, and they're they're very aggressive, they're like very eager to learn, nice guys.
SPEAKER_00Yeah, and vice versa. If someone out there already running a brand, thinking about running a giveaway, no cars. That's Ben. And I respect that guy. That's his niche. I love him. Yeah. Any other product giveaway, motorcycles, like that, hit me up. Yeah, I'm always on telegram.
SPEAKER_02Hitting you up, bro. Success leaves clues, motherfuckers. We're in AK. By the way, this guy loves Austin. He's an unofficial ambassador. You deserve a key to the city, in my opinion. Let's tag the mayor, get you a fucking.
SPEAKER_00I'm the underground, I'm the underground mayor, bro.
SPEAKER_02Let's go. He runs this shit. Bro, we're gonna get let's get some fucking. I want some real authentic margaritas. I don't want no fucking, I want the best of the best. Let's go have a good night, man. Let's go, let's go, baby. LFD show, subscribe, comment, leave it. This guy just jumps into make this shit happen. Let's go, vamos. Your network is your net worth. We got a fucking crazy network of people. I'm not telling me you're average motherfucker. I'm talking about people doing$300,000,$400,000,$500,000 a day in admin. People that made billions of dollars in sales, people that exit their companies for about a billion dollars. We hit a hundred episodes. Guess what? We're about to take shit to the next level. So you want to be forward. Subscribe right now.