Sole Brothers Talk Sneaker of the Year, Collabs & Culture Shifts

In this episode of Sole Brothers, hosts Flexx Luthor and Morgan dive deep into the ever evolving world of sneaker culture. From seasonal shifts in sneaker style to their own personal sneaker stories, they unpack what’s hot and what’s not right now in the market. The duo debates the worst sneaker trends, weighs in on the contenders for Sneaker of the Year, and breaks down the most talked-about collaborations, including standout Diadora drops.

Beyond the sneakers themselves, Flexx and Morgan explore the influence of social media on sneaker culture, the rising importance of sneaker creators, and the challenges of staying authentic in a fast-moving space. They also touch on their personal training routines, the hype around major releases, and how sneaker marketing continues to evolve. Authentic, opinionated, and culture driven, this is a conversation every sneakerhead will want to hear.

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