Everyday Ordinary Extraordinary Women: Shirley

Meet Shirley Zaccheo.

Shirley of You & Improved is for the person who wants to be the best version of themselves. They value honesty and they are stubbornly committed to who they are, while wanting to explore ways to showcase their best features. 

Shirley is an expert in this field because she has personally up-leveled from soccer mom to CEO and everywhere in between. She knows how to play within the resources that are available and how to dream about the future while enjoying the present journey. This is the brand to engage with if you want to work with what you have and crack the door for so much more. 

Whether you are moving from mom life to work life, promoting roles, or entering a new chapter in your journey, Shirley is the starting point to create a strategy for making your next move. Color is the foundation that we build our style off of. It can capture our aesthetic, our personality, and even our internal psychology. There is color inside and all around us- and Shirley can help articulate what those colors are.

Shirley Zaccheo has been a certified Personal Image Consultant since 2003.  In combination with her extensive sales background, her Marketing Degree specializing in Public Relations, Social Media Management, Digital Sales and Customer Service Certification, she likes to say that she has been “hustling with a purpose” since she was 16 selling flowers at a roadside stand in San Diego.  

Shirley has been very lucky to tie her love of fashion and colors together helping others walk in their best colors at this moment while educating men and women alike on the many benefits of consignment shopping. There is value in your closets and this also helps to reduce our global footprint in fashion waste. 

You can often hear her say “’Why not ‘Maximize YOUR best 7 Seconds’”!

Get to know her, book her for a Podcast, Color Analysis, or Speaking Event, and get 15 free minutes with her to answer your questions about Color Analysis by clicking here.

Claim  FREE Wardrobe Capsule Starter Guide by clicking here.

August 2025 special: Choice of either a personal color analysis session or color party with friends at a greatly discounted price. Contact Shirley for more info or questions at: info.you.n.improved@gmail.com

Website: https://www.you-n-improved.com/

Follow her on her socials at:

https://www.facebook.com/letsgetYouandImproved

https://www.instagram.com/shirleyzyouandimproved/

https://www.linkedin.com/in/shirleyzaccheo/

Her YouTube Channel is https://bit.ly/2RxZuuS

You can find out more about your hosts here: www.linktr.ee/martinacaviezel or www.linktr.ee/christinasweeny.

Context:

What would a world look like where we can be inspired by every person? 

Usually we are very quick to compare and judge ourselves and others, and when we do that everybody is losing. Depending on my point of view, I can either feel small because I come out lacking; or arrogant and dismissive because I feel superior. Those are the only 2 options. And neither of those options make us feel good.

Here is our thought: Someone's everyday normal is someone else's extraordinary. Judgment comes from first impressions. We invite yo

You can find out more about your hosts here: www.linktr.ee/martinacaviezel or www.linktr.ee/christinasweeny.