📲 Text me! (Add your email or IG handle in the message if you want a response 😉)

UX & Conversion Copywriter Jess Brooks is the reason we’re all here. Early one November morning in 2022 I got a message from Jess.

“I’m about to hop on this interview for a copywriting project & I want to know—what questions should I ask? By the way… ever thought of creating a training to show other business owners how to do what you do & write case studies?”

The rest is history. (And is called The Case Study Training Program.) If you’re curious about offering DFY case studies as a copywriter—press play now to hear about it from Jess!

With this episode you’ll be able to:

• Learn which case study resource is Jess' favorite.
• Discover how to use case studies on sales pages (2 examples).
• Learn how Jess wrote a case study in less than 1 week!
• Uncover why case studies are the ultimate show note tell.

Related Episodes:
Mindi's episode
Ashleigh's episode
Dallas' episode
Everything You Need to Know About the Training

Connect w/ Jess:
Instagram

Thanks for joining me o

👉 Explore the last round of SEO & Grow 🌱 for 2025!

Includes: monthly Hot Seat / Q+A group calls, material reviews, keyword research support, video trainings, & more—spanning 16 weeks (with built-in breaks cuz #holidays)!

Write a review for The Basic B podcast & share a screenshot with me at hello@brittanyherzberg.com for a chance to win a Mini SEO Audit! 📝

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Podcast brought to you in partnership w/ Leah Bryant Co....