Whether you own a brick-and-mortar, service-based business or deep in the world of online marketing, every entrepreneur needs a great headshot and fantastic photos for your website, social media, and marketing. 

On this episode of the Business Origin Stories Podcast, Erin Blackwell, a renowned branding and headshot photographer and coach, explores the intricacies of personal branding and visual storytelling. Erin's journey from passionate photographer to sought-after branding expert is a testament to following your passion and embracing authenticity.

In this episode, Erin shares her story of building a high-ticket brand over the past 14 years and provides practical tips on personal branding. She underlines the significance of authenticity in branding to build trust with your audience and provides actionable advice on using photography, video, and design to enhance your brand message and create a cohesive visual identity.

Throughout the episode, Erin's passion for empowering others shines through. She encourages listeners to embrace their individuality and use it as the foundation for their brand. Whether you're an entrepreneur, a creative professional, or someone looking to refine your personal brand, Erin's insights will inspire you to take bold steps toward authenticity and self-expression.

Tune in to "The Power of Authentic Personal Branding with Erin Blackwell" and discover how to harness the power of personal branding and visual storytelling to elevate your business and connect with your audience on a deeper level.

Check out Erin's amazing portfolio on her website and follow her on Instagram - she's one of the best educators and entertainers in her industry. 

Instagram: @hudsonandco_

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Did you know that 92% of communication is visual? 

That's right—before you even utter a word, your appearance already speaks volumes about you. In this captivating episode of Business Origin Stories, we explore the realm of personal branding and style, guided by the expertise of Suze Solari, a visionary stylist, author, and branding expert.

With Suze's expert guidance, you'll learn how to harness the power of style to communicate confidence, credibility, and charisma in any setting. In this episode, Suze gives insights into how to curate a wardrobe that aligns with your personal brand -- and it all comes back to coming home to yourself. 

Whether you're navigating the corporate ladder or building your own empire, this episode is your essential guide to mastering the art of visual communication. Tune in now and discover how to harness the transformative power of style to elevate your brand and unlock a world of limitless opportunities!

Join Suze's style community at suzesolaristyle.com or follow her on Instagram to learn more and be inspired by her fun fashion and endless travel. 

Instagram: @hudsonandco_

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In this interview with Nicole Wehn, author, and success embodiment coach for high-achieving women, Nicole shares her journey from corporate burnout to entrepreneurial success, revealing the power of mindset, strategy, and self-love.

Having braved male-dominated arenas such as Formula One and lawnmower engines (yes, you read that correctly!), Nicole has firsthand knowledge of the hurdles high-achieving women encounter today. 

Rather than allowing adversity to hinder her, Nicole embraced new practices like meditation, breathwork, and Emotional Freedom Techniques to reclaim her power and forge a life she adores and now she teaches others to do the same in her coaching programs and new book. 

In this conversation, Nicole opens up about the importance of embodiment in entrepreneurship, highlighting the role of ancestral patterns and subconscious programming in shaping our behavior and beliefs. Through her coaching practice and new book, she empowers women to break free from the hustle culture, overcome imposter syndrome, and build businesses that reflect their values and passions.

Whether you're a seasoned entrepreneur or just starting on your journey, Nicole's wisdom and infectious energy will leave you feeling empowered and ready to step into your greatness. Tune in as we explore the transformative power of embodied success and learn how you, too, can create a life of purpose, passion, and prosperity.

Let's create a world where success is measured not by external accolades but by the depth of our inner transformation. Get ready to unleash your greatness with Nicole Wehn on this episode of Business Origin Stories.

Learn more about Nicole at https://www.instagram.com/nicolewehn/. 

Instagram: @hudsonandco_

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In today's crowded digital marketplace, standing out from the crowd is no longer optional—it's imperative. 

This interview with Tami Enfield, a highly sought-after brand strategist, social media expert, and creator of the CANDID Content Framework™, explores how authenticity can be your greatest asset in building meaningful connections with your audience, fostering trust, and ultimately driving sales. From sharing personal anecdotes to showcasing behind-the-scenes moments, authenticity is the secret sauce that transforms ordinary content into extraordinary experiences.

But authenticity isn't just about being real—it's also about being strategic. 

Tami's insights into content creation provides practical tips and actionable advice that you can immediately apply to captivate and convert your audience. 

Learn how to craft compelling, genuine narratives, master the art of storytelling, and create content that resonates on a deep, emotional level using the CANDID Content Framework. 

To learn more about Tami, her social media marketing agency, or to get your copy of the CANDID workbook, visit www.brandyourselfconsulting.com. 

Instagram: @hudsonandco_

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In the frenzy of modern life, where time seems to slip through our fingers like sand, it's easy to overlook the importance of something as seemingly simple as sharing a meal together. 

But for Lisa Lou Zook, owner of Celebrate by Lisa Lou, the table isn't just a piece of furniture—it's a sacred space where relationships are nourished, bonds are strengthened, and memories are made.

In this engaging interview, join Amy Schutte, as she dives into the heart of hospitality with Lisa Zook. With her wealth of experience and a passion for bringing people together, Lisa shares invaluable insights into the transformative power of bringing people back to the table and celebrating life in every season. 

From the early days of her relationship with her high school sweetheart, to navigating the demands of entrepreneurship alongside family life, Lisa shares her journey of prioritizing connection amidst life's hustle and bustle. Drawing from personal anecdotes and timeless wisdom, she reveals the magic of slowing down, savoring moments, and cherishing the art of hospitality.

Pull up a chair, pour yourself a drink, and prepare to be nourished as we delve into the transformative power of creating a business and a life based on connection. Because in a world filled with noise, there's nothing quite as important as the simple act of breaking bread together.

Find Lisa on Instagram or visit her Houston store, Celebrate by Lisa Lou.

Grab Lisa's book recommendation (her husband's newest book with Tony Robbins!), wherever you love to purchase books. Linked here for easy access. 

Instagram: @hudsonandco_

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Are you ready to revolutionize your business and unlock its full potential? In this captivating episode of Business Origin Stories, we delve into the heart of entrepreneurship, exploring the dynamic interplay between visionary thinkers and practical doers.

Picture this: On one side, we have the visionary entrepreneur—a whirlwind of creativity and risk-taking, whose bold ideas set the world ablaze. On the other, we have the implementer—the steadfast builder, whose meticulous execution brings dreams to fruition.

But here's the twist: both types face a common challenge. Despite their strengths, many entrepreneurs overlook the critical pillar of brand development.

Unravel the secrets of brand mastery through a strategic four-step process—spark, embody, nourish, and claim. From crafting a compelling brand narrative to fostering a culture of excellence, each phase lays the foundation for lasting success.

Don't miss this opportunity to transform your business from ordinary to extraordinary. 

Tune in to Business Origin Stories and embark on a journey to brand mastery that will reshape the trajectory of your entrepreneurial endeavors.

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Dive into the world of email marketing with Strategic Copywriter Karsen Murray as she unpacks game-changing strategies tailored for female service providers. From crafting compelling messaging to building an authentic brand, discover how to captivate your audience and elevate your business.

In this insightful podcast, Karsen underscores the unparalleled importance of email marketing in fostering deeper connections and driving business growth. Learn firsthand why email outshines social media in delivering personalized, value-packed content that resonates with subscribers on a profound level.

Explore practical tips for building and nurturing an engaged email list, including the power of irresistible lead magnets and attention-grabbing subject lines. Uncover the secrets to writing emails that feel like genuine conversations, leveraging the magic of personalization and readability to keep your audience hooked.

Delve into the entrepreneurial journeys of successful female entrepreneurs, gaining invaluable insights into their experiences with branding, marketing, and overcoming challenges. Discover how to align your business with your values and aspirations, even in the face of change and uncertainty.

This podcast will answer burning questions such as:

• Why is email marketing so crucial for service providers?
• What's the best way to generate leads for a newsletter that converts?
• How can personalization and authenticity enhance email engagement and ROI?
• What are the essential elements of crafting compelling email subject lines?
• How can entrepreneurs align their businesses with their values while maintaining profitability?
• How does building an engaged email list contribute to sustainable business growth and success?

Whether you're just starting or seeking to refine your email marketing strategy, this episode offers a treasure trove of wisdom and inspiration. Tune in now and embark on a transformative journey toward email marketing mastery. 

Learn more about Karsen at www.karsenmurray.com or follow her on Intagram.

Instagram: @hudsonandco_

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Design your work and marketing around who you are, not what you do.

When entrepreneurs feel accomplished but unfulfilled, it’s often because they’ve built a business solely around their skills, without consideration of their soul.

Lisa McGuire is pioneering a new path by combining business and Human Design to help entrepreneurs make business decisions that ignite their energy, instead of depleting it.

She helps business owners answer questions like:

- How do I create content that doesn't drain me?
- What's the best structure for my business?
- How do I know I'm really doing what I was meant to do in the world?

As a personal brand coach and Certified StoryBrand Guide, Lisa helps leaders design businesses that light them up from the inside out.

You can find out more about Lisa and get a free human design chart download at https://lisamcguire.com. 

Instagram: @hudsonandco_

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Sometimes life happens to us, and we're forced to change. 
Other times, we actively seek out transformation, like… 

• signing up for a course, 
• investing in a mastermind,
• pursuing new relationships or going after an audacious project, 

…or, if you're Adrienne Smith, you decide to get in a boat with a team of three women and row across the ocean with the goal of breaking a world record. 

Adrienne and her team rowed from California to Hawaii in 34 days, 14 hours, and 20 minutes, successfully breaking the world record, and in the process, Adrienne changed her life. 

You'll love this conversation if you're looking for inspiration to help you get unstuck or in the middle of a transition and feeling like things are messy and you need to figure out what's next. 

Adrienne is a long-time business owner, visionary, and founder of a new (and fabulous) wellness event called Sunsender in Santa Barbara. 

Her new message to the world is about tapping into a life of less pressure and more play.

Learn more about Adrienne and Sunsender at https://www.instagram.com/theadriennesmith/ and https://www.instagram.com/sunsendersb

Instagram: @hudsonandco_

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Brittney Boeser, is the owner of Silver Leaf Office.  She has a Master's degree in accounting, is an Advanced Certified Quickbooks Proadvisor, and a People Advisor Certified through Gusto.

She's been my bookkeeper for five years now, and she is so valuable to me that I often email her to tell her to raise her prices (I'm not kidding) because the value and peace of mind she brings to her clients are priceless.

Tax season and cash flow may not be the sexiest conversation on the podcast airways, but if you run a business and you've ever asked yourself…
… how do I know how much to pay myself?
… how do I know I can afford to bring in help or hire employees?
… is there a way tax season can be easy (and maybe even… delightful)?
... how do I implement Profit First into my business? 

Then this episode is for you.

You don't have to have a business degree to create a successful business, but you absolutely MUST learn how to manage your cash flow and understand your numbers.

Brittney is so eloquent, wise, and approachable, but don’t take it from me.
You’ll want to share this episode all of your fellow small business owner contacts.

Learn more about Brittney and her services at https://www.silverleafoffice.com/ or follow her on instagram. 

Instagram: @hudsonandco_

@amyschutte_

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What happens when you marry into a family business and implement a messaging framework that increases online sales by 417%? 

If you are part of a family business or are building a legacy of your own, the latest episode of Business Origin Stories will give you inspiration, clarity, and actionable marketing advice. 

Our guest, Alex Schauer, is an international brand messaging expert for multi-million dollar companies and a personal brand strategist for CEOs, executives, and entrepreneurs. 

As a StoryBrand Certified Guide and a Personal Brand Strategist with Brand Builders Group, she has helped hundreds of companies and their executives create messaging to drive their marketing efforts. She specializes in increasing visibility and awareness while crafting compelling copy to drive bottom-line profits. 

Alex is the founder of Schauer Branding Co. and serves a variety of businesses, including those in the manufacturing, SAAS, and the natural product industry. As part of a second-generation family business, Alex speaks on and strategizes how to grow family businesses by leveraging their long-standing reputation to increase their revenue. 

You’ll want to hear how: 

• She’s helping her kids be a part of their business while growing her own incredible company,
• She coaches family businesses,
• Alex was able to help her family see the importance of messaging when she revamped the family website and sales skyrocketed. 

Whether you are in a family-owned business or creating one, you’ll love this interview. 

Learn more about Alex at https://schauerco.com/ or connect with her at https://www.linkedin.com/in/alex-schauer/.

Instagram: @hudsonandco_

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Kristina Hollinger shares the ancient manifesting wisdom of feng shui through simple + modern methods. She is a Red Ribbon Professional Member of the International Feng Shui Guild.  Most recently, Kristina joined forces with interior designer Alison Victoria on HGTV’s Windy City Rehab, and she partnered with The AstroTwins, astrologers of Elle Magazine.  Kristina helps you design the life you deserve through her podcast Modern Feng Shui with Kristina Hollinger.  Learn how to align with greater abundance and ease-- not by pushing harder or doing more-- but by aligning your outer + inner environments through the manifesting magic of feng shui.

Get her Free Manifesting with Feng Shui Mini Course + Meditation and learn more about Kristina by visiting kristinahollinger.com.

Instagram: @hudsonandco_

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Jessica Miller is a Sales and Growth Strategist who helps ambitious entrepreneurs streamline and grow their businesses by optimizing their offers to be a “Hell Yes!” so that sell themselves and finding the gaps in their businesses that can be turned into golden opportunities to produce more sustainable income, and more time and freedom without working harder.

You can connect with Jessica on Instagram @jessicadioguardimiller or on her website jessicamillercoaching.com 

Instagram: @hudsonandco_

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Businessoriginstories.com

Welcome to Business Origin Stories! If you want to create a sustainable and profitable business, you need to follow the four phases of the Origin Stories method. This episode walks you through each phase of the method Amy uses at her agency Hudson & Co. to build impactful brands. If you've ever asked, "how do I create a business that is successful, but also life-giving?" then this is the episode for you. 

Instagram: @hudsonandco_

@amyschutte_

Businessoriginstories.com

Claim the Transformative Power of Your Own Origin Story and Use it to Create a Brand that Finally Stands Out

The Business Origin Stories Podcast is for entrepreneurs, leaders, coaches, and small business owners who are ready to make an impact and finally stand out. Hosted by Amy Schutte, marketing agency owner, business coach, and transformational brand strategist, each episode will leave you with actionable takeaways and inspiration to apply to your business journey. Listen each week as Amy interviews leaders and experts in their field and dives into topics on business, marketing, and building a life on your terms. 

Subscribe now and visit instagram.com/amyschutte_ for more. 

Instagram: @hudsonandco_

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