126: Nove Style: Building the Business Platform Personal Stylists Actually Need

Business Origin Stories for Entrepreneurs, Coaches, and Leaders

Business Origin Stories for Entrepreneurs, Coaches, and Leaders
126: Nove Style: Building the Business Platform Personal Stylists Actually Need
Aug 04, 2026
Amy Schutte

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In this episode, host Amy Schutte sits down with Megan Wright and Kaitlin Oran, co-founders of Nove — a platform built specifically for personal stylists to manage and grow their businesses. From digitizing client closets to tracking VIP engagement, Nove was born out of the founders' experience working with stylists and noticing how much of the industry's back end (contracts, invoicing, client communication) was held together by patchwork tools.

In this episode: 

  • Their origin story: from working with video creators at Vimeo to spotting a gap in the personal styling industry
  • The six-to-eight-month research phase before writing a single line of code
  • What it's really like to co-found a company with someone (hint: closer than most marriages)
  • Navigating layoffs, runway, and the fear of leaving corporate stability
  • Building a business while becoming mothers, and reframing the myth of "balance"
  • Where AI fits into styling — and where it absolutely doesn't
  • Why female-founded businesses need better access to revenue, not just funding
  • Their upcoming October event on the future of personal styling

Whether you're a stylist looking to scale your business, an aspiring founder considering a co-founder partnership, or simply curious about the identity work behind getting dressed every day, this episode offers a candid, unfiltered look at building something meaningful — one hard conversation and late night at a time.

Learn more / connect with Nove: Instagram @stylewithnove | https://www.nove.style/

Instagram: 

@amyschutte_

Work with us: www.hudsonandco.co



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