Higher Ed Leaders: The Entrepreneurial Campus sponsored by Viv Higher Education
Welcome to Higher Ed Leaders, hosted by Suzan Brinker, PhD, of Viv Higher Education. This podcast is for college and university professionals seeking actionable insights to amplify their impact. This season, we’re focusing on entrepreneurial leadership in higher education—exploring how to accelerate decision-making, navigate imperfect data, and focus on initiatives that truly align with institutional goals. Join us as Suzan and a range of leaders, including presidents and VPs of enrollment, advancement, strategy, and more, share their journeys and leadership strategies.
Higher Ed Leaders: The Entrepreneurial Campus sponsored by Viv Higher Education
SEASON 1, Ep. 7 Kimberly Zimmerman, Assistant Vice President of Admissions, Knox College
Kimberly Zimmerman, Assistant Vice President of Admissions from Knox College shares her own journey in higher education, how she ended up working in admissions, and her strategies in recruiting students with Suzan in this episode of the Higher Ed Leaders podcast.
Zimmerman shares how her personal experiences as a first-generation college student have shaped her approach to supporting students through their higher education journey, particularly those from diverse backgrounds. They discuss Knox's unique position as a diverse campus community and Kimberly's efforts to engage with potential students on a deeper, more personal level.
Zimmerman also touches on the recent challenges posed by the delayed release of FAFSA information, and its impact on students' decision timelines. Throughout the podcast, the importance of authenticity, relationship building, and maintaining a student-centric approach in the field of higher education is emphasized.
About Kimberly Zimmerman
Kimberly Zimmer is the Assistant Vice President of Admissions at Knox College, where she oversees all admissions efforts, reporting directly to the Vice President of Enrollment. With 15 years of experience in college admissions, outreach, and leadership, Zimmer is dedicated to expanding educational opportunities.
Previously, Zimmer served as the Associate Dean of International and Regional Admissions at Illinois Wesleyan University, where she managed regional recruitment and international admissions. She also initiated the regional recruitment program in Dallas, Texas.
Zimmer holds a B.A. in English and American Studies from Illinois Wesleyan University and an M.A. in Leadership Studies in Higher Education from North Central College. Her thesis focused on supporting first-generation college students. With her expertise, Zimmer aims to continue making a positive impact in higher education.
Read more on the Knox College website.
LinkedIn: https://www.linkedin.com/in/kzimmerman1/
This podcast is sponsored by Viv Higher Education
About Viv Higher Education
Viv Higher Education is a Boston-based, female-owned comprehensive marketing agency specializing in higher education. With expertise in strategic planning, creative asset development, and media campaigns, we focus on enrollment-centric initiatives. Our approach is grounded in industry best practices, ensuring precision in reaching target audiences. We have extensive experience in marketing to diverse groups, including high school students, Hispanic, military, LGBTQ+, international students, and online learners. Navigating the complex landscapes of university environments is second nature to us, and we prioritize fostering collaborations that yield mutually beneficial outcomes. With a personable, nimble, and highly responsive approach, we deliver tailored solutions to empower organizations to achieve their objectives.
Website: https://vivhied.com/
LinkedIn: https://www.linkedin.com/company/viv-higher-ed/
