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39 GEN - a Yo San University podcast
This podcast is a gateway into all things Traditional Chinese Medicine (TCM), offering insights to the wisdom and healing at YSU. Whether you are a seasoned practitioner or a newcomer, you are welcome to dip your toe in the water or take a deep dive into learning about acupuncture, herbs, qi cultivation and other healing modalities.
39 GEN - a Yo San University podcast
Dual Cultivation: Dr Robert Hoffman on Integrating Identity + Profession in Times of Change
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This episode features Dr. Robert Hoffman, President and CEO of Yo San University, in conversation with host 39GEN Emily. Dr. Hoffman shares his remarkable transition from a high-stakes, 30-year career in the music industry—where he worked as a producer and engineer for icons like Michael Jackson, Janet Jackson, and Quincy Jones—to becoming a leader in the field of Chinese medicine.
He discusses how the lifestyle of the music business and a transformational relief trip to Sri Lanka following the 2004 tsunami led him to pursue acupuncture at age 40. Throughout the interview, Dr. Hoffman explores the parallels between being a music producer and a medical practitioner, the importance of surrounding oneself with a talented team, and how Daoist philosophy (specifically the concepts of Xing and Ming) guides his approach to leadership and personal destiny.