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A Reality Check for Leaders: Are You Interpreting Data Correctly? (And AI Can't Do It For You.)

Better Experiences by Design™

Better Experiences by Design™
A Reality Check for Leaders: Are You Interpreting Data Correctly? (And AI Can't Do It For You.)
Nov 19, 2025 Episode 24
Susan Quinn

Artificial intelligence isn’t just reshaping marketing — it’s redefining how organizations learn, scale, and make smarter decisions. In this episode of Better Experiences by Design, Susan Quinn sits down with Jim Sterne, internationally recognized author, speaker, and founder of the Marketing Analytics Summit, to explore how generative AI, analytics, and human-centered strategy are converging to create meaningful customer experiences.

Better Experiences by Design is a podcast series produced by circle S studio that highlights leaders across a variety of industries dedicated to delivering exceptional brand, employee, and client experiences. © circle S studio, 2026.