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Unlocking Hidden Growth Through Strategic Storytelling with Stephen Steers

Better Experiences by Design™

Better Experiences by Design™
Unlocking Hidden Growth Through Strategic Storytelling with Stephen Steers
Jan 21, 2026 Episode 26
Susan Quinn

In this episode, we sit down with Stephen Steers, author, consultant, and keynote speaker, for a strategic conversation about growth, storytelling, and the value that’s already inside your existing client base.

Stephen breaks down how organizations can find revenue growth without chasing new leads, simply by asking better questions, reframing client conversations, and making storytelling a strategic business practice rather than just a sales tool.

He also explains why curiosity is one of the most underrated engines of growth, how to empower every team member to spot new opportunities, and why “selling less” often leads to more revenue and stronger client relationships.

Better Experiences by Design is a podcast series produced by circle S studio that highlights leaders across a variety of industries dedicated to delivering exceptional brand, employee, and client experiences. © circle S studio, 2024.