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Staying Authentic In The Age Of AI

Bizee

Iconic Seattle DJ Supreme La Rock takes us from East LA to Seattle and into a lifelong obsession with vinyl, sound, and soul. He shares how a childhood turntable turned into a 50,000–plus record collection, why his specialty radio show “comes from the soul” instead of a playlist, and how vinyl culture is thriving in a world dominated by streaming and AI.
We talk about the evolution of DJing, the foundational role of the DJ in hip hop, and why “reading the room” is still something no algorithm can do. Supreme explains why he refuses to sound like everyone else, how rare records find him, and why joy is still his compass.
If you are a creative, entrepreneur, or anyone trying to build a life on your own terms, this episode is a masterclass in staying authentic and different in a copycat world.

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