I am 4 Me with Coach K

Revolutionizing Workwear for Women in Mining with Alicia Woods

Becoming Iconic Agency | Karen Martell, Psy D Season 1 Episode 20

In this episode, Coach K sits down with Alicia Woods, the innovative founder of Covergals, a company dedicated to creating workwear for women in the mining industry. Alicia shares her journey from working in the mining industry for over 20 years to launching her own business. The conversation jumps into the challenges Alicia faced as a woman in a male-dominated industry, the pivotal moment that led to the creation of Covergals, and the struggles she encountered in bringing her vision to life.

Today on I am 4 Me:

  • Facing burnout and finding alignment in business
  • Recognizing the signs of overworking
  • Realigning your business with personal values
  • Strategies for sustainable work-life balance

Connect with Alicia:

Instagram: @covergalls

Connect with your host Coach K:

Instagram: @coachkmartell