The Layover
We dive deep into the art of business. Ever wondered how some start-ups shift gears seamlessly or turn roadblocks into launching pads? Join us for the answers. The hosts, Patrick Trevino and Tracy Davis are seasoned entrepreneurs who both jumpstarted their career in the wild world of Aviation. Join them and their featured guests as they share hilarious business & personal missteps while providing actionable insights on embracing change in business. They hold nothing back. Get ready for a blend of embarrassing stories, sarcasm and wit as you connect with the hosts and their powerful guests on building businesses and growing professionally. Whether you're an aspiring entrepreneur, a start-up veteran or climbing your way to the top, the hosts and their guests provide gems that'll make your next business move a confident and informed one.
The Layover
Episode 18: Marketing Mayhem
In this episode of "The Layover," hosts Tracy and Pat dive deep into the world of marketing trends, personal branding, and digital marketing strategy. Whether you're an aspiring entrepreneur or a seasoned business owner, this episode is packed with valuable tips and strategies to elevate your digital marketing game.
In this episode you will learn:
- Personal Branding
Tracy and Pat discuss the importance of creating a strong personal brand. They emphasize how authenticity and consistency can help you stand out in a crowded market.
- Marketing Strategies and Tips
The duo shares their top marketing strategies that have proven successful in various industries. From social media tactics to content marketing, they cover a broad spectrum of techniques to attract and retain customers.
- Digital Marketing for Business
Listeners will gain practical tips on optimizing their digital presence. Tracy and Pat talk about the connecting personal brands to business, how to engage marketing teams, steps to create a marketing plan, and how to effectively use analytics to measure success.
Tune in to "The Layover" Episode 18 for a masterclass in marketing and personal branding that you won’t want to miss!