58: Marketing that Moves the Needle: A Conversation with Kelsey Reidl Artwork

You Are Your Business

Welcome to You are Your business Podcast with Amy Sussex.

A podcast to chat you YOU, your life, you business and everything in between.

It is also a space to empower female entrepreneurs to navigate the rollercoaster of being in business. You began with a dream, a vision fueled by passion. In the world of entrepreneurship, it's easy to lose yourself in the whirlwind of your business – from setting boundaries to wearing all the hats: tech guru, marketing maven, sales expert, and customer service extraordinaire. It can feel overwhelming, daunting even. You didn't start your business to be stressed out 24/7.

Through this podcast, I'm here to remind you that you are not alone. Join us as we dive deep into strategies, share stories of triumph, and cultivate a community of like-minded individuals who understand the journey firsthand.

You are the most important thing in your business and I want to support you through this journey.

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You Are Your Business

58: Marketing that Moves the Needle: A Conversation with Kelsey Reidl

April 30, 2025 • Amy Sussex • Episode 58

In this episode of You Are Your Business, I chat with marketing strategist, podcast host, and small business coach Kelsey Reidl to unpack her inspiring journey from corporate marketing to entrepreneurial freedom.

Together, Amy and Kelsey dive into practical strategies for building consistency in marketing and business operations, the power of content creation in the age of AI, and why every business owner needs a clear marketing funnel. Kelsey offers real examples, including a client success story that highlights the power of staying the course with content on platforms like LinkedIn.

They also explore the often-overlooked power of in-person networking, the boundaries between personal and business branding, and how to balance visibility with sustainability. Whether you're looking to tighten up your marketing efforts or step more confidently into your brand, this episode is packed with wisdom you can act on today.

Connect with Kelsey

https://www.instagram.com/kelseyreidl/

https://www.kelseyreidl.com/

https://www.kelseyreidl.com/podcast

Resources

Websitehttps://thebusinessmanagementco.com/

Instagramhttps://www.instagram.com/amy.sussex/

Youtube https://www.youtube.com/@TheBusinessManagementCo

A few of my fav things:

(please note these are affiliate links)

Buzzsprout

https://www.buzzsprout.com/?referrer_id=2271913