Getting to Know Hendo

Podcast Guest: Britt Creative (Asheville, NC) Featuring Britt & Tyler Powell

Vickie

Meet Britt and Tyler Powell, the powerhouse duo behind Britt Creative, a boutique branding and digital marketing agency based in Asheville, NC. Known for transforming big ideas into bold brands, they bring a fresh, global perspective to every project—shaped by not only a decade of creative leadership, but also their years spent living abroad in Europe.

From helping visionary startups craft standout identities to guiding nonprofits and growing businesses through high-impact digital campaigns, Britt Creative delivers work that is as thoughtful as it is beautiful. Their studio has become a trusted name for organizations looking to build memorable brands and authentic connections through design, storytelling, and strategy.

About the Founders: Britt and Tyler Powell

Britt Powell, Founder and Creative Director, has spent nearly two decades in the world of branding, design, and art direction. Her eye for detail and intuitive approach to visual storytelling help clients distill their vision into designs that resonate. Whether leading a rebrand or crafting a launch strategy, Britt brings warmth, expertise, and clarity to every collaboration.

Tyler Powell, Co-Founder, adds the strategic backbone to Britt Creative’s creative brilliance. With a background that spans digital product design, web development, and organizational strategy, Tyler ensures that every campaign, logo, or website not only looks amazing—but performs.

Together, Britt and Tyler offer the best of both worlds: the aesthetic intuition of a designer and the analytical mind of a strategist. Their time living and working in Europe helped shape their human-centered, globally informed approach—making them uniquely equipped to help brands break through the noise.

🎵 Musical Intro & Outro by Eric Congdon (Hendersonville, NC)

Setting the tone for today’s episode is none other than Eric Congdon, a genre-defying musician and composer from Hendersonville, North Carolina. Known for his virtuosic guitar work and cinematic soundscapes, Eric brings a soulful, Appalachian-meets-global vibe to every note he plays.

With a career that spans folk, blues, world music, and instrumental rock, Eric’s sound is both rooted and expansive—making him the perfect choice to bookend today’s creative conversation with energy, depth, and style. Whether performing live across the Southeast or composing for film and media, Eric’s music is always a journey—and we’re honored to have him set the stage for this one.


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