The Commercial Property Inspector Podcast
The Commercial Inspector Podcast is produced by the Certified Commercial Property Inspectors Association (CCPIA®)—the leading organization for commercial property inspector training and professional development.
Tune into multiple series, including the Roundtable Meeting, a monthly discussion with inspectors from across the country, and Building Your Business, where industry leaders share practical tips and strategies. Whether you're looking to sharpen your inspection skills or grow your business, there's something here for you.
The Commercial Property Inspector Podcast
Commercial Property Inspectors Roundtable Meeting #18
The Commercial Property Inspectors Roundtable Meeting is a monthly meeting hosted by the Certified Commercial Property Inspectors Association (CCPIA®) for inspectors across the nation to gather and discuss business development opportunities and strategies. To attend an upcoming meeting, visit the Commercial Property Inspection Training Calendar to register.
APRIL 10, 2025
ROUNDTABLE HIGHLIGHTS:
This month’s roundtable was led by Lance Coffman and packed with insights about marketing, service offerings, and growth strategies in commercial property inspections.
PPC Marketing:
Participants shared their experiences with Google Ads and pay-per-click campaigns, including keywords.
Cost-to-Cure and Service Expansion:
Cost-to-cure tables are emerging as a high-value add-on. Tools like Repair Pricer help scale, but many are building in-house templates for better accuracy.
Phase I Environmental Site Assessments (ESAs):
A few inspectors are now offering Phase I ESA services through partnerships, noting it’s a great opportunity— though more intensive than typical add-ons.
Postcards and Digital Brochures:
Postcards, flipbooks, and short digital brochures are popular for sharing with prospects, offered through CCPIA’s Logos and Marketing Design Services.
Getting Started in Commercial:
For newer inspectors, the advice is clear: Start simple with basic building inspections, then build into ADA/accessibility surveys, sewer scopes, and cost estimates.
Understanding Client Types:
Inspectors shared how to identify client goals — whether they’re buying, leasing, or managing — and tailor the report (debt report, equity report, or disposition report) accordingly.
Final Word:
The commercial property inspection industry is evolving. Whether you're refining your report format, improving online presence, or expanding services— consistency, education, and client communication are key.