What does it take to grow a trades business inside a franchise system without losing your edge? In this episode of Titans of the Trades, Ryan Englin sits down with Andrew Olesnavich, VP of Emerging Brands at Premium Service Brands. Andrew supports emerging service brands across the trades, helping owners gain traction, build strong teams, and reach breakout growth.

If you’re a trades business owner who wants stronger systems, better leadership, and sustainable business growth, this conversation is for you. Andrew shares what holds entrepreneurs back as they move from operator to true business owner. He explains why so many owners think they “know better,” how that mindset limits growth, and what to do instead.

They also discuss why brand awareness doesn’t happen automatically, even with a franchise name behind you, how to get involved in your local community to drive organic leads, the biggest people mistake owners make in their first 90 days, why culture is your only true competitive advantage in the trades, and how monthly financial reviews can empower your team and improve performance. If you’re serious about growing your trades business, improving hiring, and building a culture that drives referrals, this episode delivers practical insights you can apply immediately.

Key Takeaways

• 00:04 – Why emerging franchise brands face the same growth challenges as independent trades businesses.
• 03:56 – The biggest mindset shift owners must make when operating inside a system.
• 08:31 – Why “I know better” is one of the most common growth killers in the trades.
• 09:26 – The marketing myth that hurts new service businesses the most.
• 10:52 – Why one week of training isn’t enough to build a high-performing field team.
• 14:17 – “Culture is by design or by default” and what that means for your business.
• 16:13 – A simple act of kindness that turned into multiple booked jobs and long-term brand equity.
• 19:44 – A grassroots marketing tactic owners can implement this week.
• 26:18 – Why reviewing financials monthly is non-negotiable for trades business growth.
• 26:47 – How sharing KPIs with your team can increase ownership and performance.

Connect With Andrew:

Website: https://www.premiumservicebrands.com/

LinkedIn: https://www.linkedin.com/in/andrew-olesnavich-9527776/

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