Cicis Pizza leads buffet-style pizza concept with customer-focused tech

In this episode of the Pizza Marketplace Podcast, host Mandy Detwiler, editor of Pizza Marketplace, and Jeff Hetsel, president of Cicis Pizza.

Hetsel says Cicis, which is a buffet concept, is doing well with positive sales, and the brand is currently looking for ways to leverage technology to increase those sales.

"One of the great things we try to do is if you don't see your favorite pizza, we'll make it for you," Hetsel said. Pizzas are cooked in about three and a half minutes.

The biggest change the brand has made over the years is improving and increasing its "eatertainment" and game rooms.