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Durand on Demand
Sharing stories from the world's industry titans, or giants as we call them, helping to motivate, educate and entertain you into slaying dragons, conquering your objectives and becoming a giant that's capable of building empires. We focus on forming the person first, from there, we go into the specifics of how to start, build and scale a business to make the most impact all while keeping virtue at the forefront. Join us weekly for a brand new episode!
Durand on Demand
Raising the Standard That Actually Matters
In this episode, I talk about standards — not the kind we talk about casually, but the kind that actually shape who we become.
We admire professionals, elite performers, and great leaders because they live by standards most people won’t hold themselves to. They don’t just think big — they live disciplined, intentional lives.
But here’s the deeper question:
If we’re willing to raise our standards for success, performance, and achievement, why do we hesitate to raise them for our interior life?
This conversation goes beyond ambition and productivity. It’s about conscience, virtue, faith, and the call Christ gives us to live differently — not halfway, not comfortably, but with clarity and purpose.
Because at the end of the day, the most important standard you live by isn’t what the world applauds — it’s what actually prepares you for eternity.