SmartPro Radio
Welcome to SmartPro Radio, where Rick Godfrey II, a SmartVestor Pro and the CEO of SmartPro Financial, invites you to leave normal behind! In each episode, Rick engages with guests from diverse backgrounds, bringing you relevant insights on leadership, finance, and practical tips paired with real-life stories. Whether you’re seeking inspiration or actionable advice, Rick's dynamic conversations will empower you to transform your life and finances. Tune in and discover how to elevate your financial journey and embrace a life of abundance!
Discussions in this show are for entertainment and educational purposes only and should not be construed as specific recommendations or investment advice.
Always consult with your investment professional before making important investment decisions.
Securities offered through Registered Representatives of Cambridge Investment Research, Inc., a broker/dealer, member FINRA/SIPC.
Advisory services through Cambridge Investment Research Advisors, Inc., a Registered Investment Advisor. Cambridge and SmartPro Financial / Bridgeway Wealth, LLC are not affiliated.
SmartPro Radio
Why We Left: The Truth Behind SmartPro Financial
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At its core, SmartPro was built on a simple belief: there’s a right way to give financial guidance and a wrong one. In this episode, founders Brian Wheeler, Rick Godfrey, and Rick Godfrey II share why they’ve always chosen the harder path: leading with integrity, honesty, and time-tested principles, even when they aren’t flashy.
They talk openly about the responsibility they feel toward the people they serve. Clients looking for real help, advisors who want to teach instead of sell, and team members who want meaningful work without burning out. In a world filled with fear-driven headlines and financial noise, the founders explain why hope, fundamentals, and behavioral truth still matter, and why “boring” advice often works best.
The conversation also looks ahead. SmartPro isn’t trying to be exclusive. It’s an open invitation to anyone who shares these values - advisors, team members, and families who want financial guidance rooted in trust, freedom from debt, and long-term opportunity.
This is an honest, behind-the-scenes conversation about faith, fundamentals, and why the right kind of financial advice can restore hope, create opportunity, and give people their time - and their lives back.
🎙️TLDR: This episode is about hope in financial guidance, moral and ethical leadership, time-tested investing principles, behavioral finance, debt and its impact, trust-based advising, financial education, advisor integrity, faith and fundamentals, eliminating financial stress, SmartPro’s mission, building a values-driven organization, SmartPro Financial
Follow SmartPro Financial:
💼 Rick Godfrey II's LinkedIn ⮕ linkedin.com/in/rick-godfrey-ii
📷 Instagram ⮕ instagram.com/smartprofinancial
👥 Facebook ⮕ facebook.com/smartprofinancial
🏆 Find a Financial Advisor ⮕ smartprofinancial.com/find-a-pro
Discussions in this show are for entertainment and educational purposes only and should not be construed as specific recommendations or investment advice. Always consult with your investment professional before making important investment decisions. Securities offered through Registered Representatives of Cambridge Investment Research, Inc., a broker/dealer, member FINRA/SIPC.
Advisory services through Cambridge Investment Research Advisors, Inc., a Registered Investment Advisor. Cambridge and SmartPro Financial are not affiliated.