Business Unchained

Why Your Kids Need Emotional Intelligence More Than Straight A’s: Dr. Jenny Woo’s Blueprint for Success (S2:E11)

Bobby Mascia Season 2 Episode 11

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About Dr. Jenny Woo

Dr. Jenny Woo is an educator, entrepreneur, and founder/CEO of Mind Brain Emotion, a company incubated at Harvard Innovation Labs that helps children and adults build emotional intelligence, critical thinking, and communication skills. With a Ph.D. in cognitive science and a master’s from Harvard, she has worked in human capital consulting at Deloitte, talent strategy at Cisco, and career coaching at UC Berkeley.

She is the creator of award-winning card games, including 52 Essential Conversations and 52 Essential Coping Skills, used in 50+ countries. Her work has been featured in CNBC, Forbes, FORTUNE, Fast Company, and more.

As a mother of three, Dr. Woo is passionate about helping families and professionals navigate modern challenges, build resilience, and create meaningful connections.

Reference Links: 

Mind Brain Emotion Social Media

Dr. Jenny Woo  Social Media


Episode Highlights:

What if the key to raising successful, resilient children isn’t about perfect grades or packed schedules—but something far more profound? In a world dominated by social media, academic pressure, and emotional recessions, how do we ensure our kids grow up with the emotional intelligence to thrive?

In this episode of Business Unchained, host Bobby Mascia sits down with Dr. Jenny Woo to discuss her journey from corporate consulting to creating tools that help families and workplaces develop essential human skills. 

[07:54] "When I say village, it doesn’t have to be a lot of people, but you really need that relationship. It could be a partner, a friend, a mentor to just help you stay on track and keep going." — Dr. Jenny Woo

[09:46] "We are experiencing an emotional recession. We don’t quite know how to talk to each other anymore." — Dr. Jenny Woo

Dr. Woo explains how her company creates tools like conversation cards to help families and workplaces build emotional intelligence. 

At its core, Dr. Woo’s story is about the power of emotional intelligence, resilience, and the belief that success isn’t just about academic or professional achievements—it’s about building meaningful connections and leading a balanced, fulfilling life.


 In this episode:

  • (00:00) Introduction: The vicious cycle
  • (04:59) The changing dynamics of parenting
  • (09:45) Building emotional intelligence and resilience
  • (13:02) Jenny's entrepreneurial spirit
  • (14:35) Balancing parenthood and career
  • (17:20) The birth of Mind Brain Emotion
  • (24:06) Adapting communication for different generations
  • (25:19) Impact of the pandemic on communication
  • (30:45) Expanding beyond B2C to B2B
  • (40:22) Finding balance and avoiding burnout
  • (43:27) Conclusion and final thoughts