The Boon of Wireless

How to Launch & Scale an MVNO Successfully?

Jon Horovitz

Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.

0:00 | 32:13

What does it really take to build a successful MVNO?

In this episode of The Boon of Wireless, host Jon Horovitz sits down with Brian Latchford, Founder & CEO of Atomic Mobile, to explore the technology, infrastructure, and strategy powering today's fastest-growing wireless brands.

Having helped launch and support more than 100 MVNOs, Brian shares the biggest mistakes founders make, why many wireless startups fail, and what separates successful operators from everyone else.

You'll also learn how MVNAs and MVNEs work behind the scenes, why niche markets outperform price wars, how AI is changing telecom operations, and where the MVNO industry is heading over the next five years.