
The Sam & Ben Retro
Bored of marketing webinars shilling attribution software, and LinkedIn posts debating the existence of MQLs? So are we...
Want to get under the hood of how decisions are actually made? The wins, the fck ups and everything in between? We have the content for you … if you can call it content.
Sam is Ben’s former manager, and now Ben is Sam’s agency's client. The dynamics are unique, which allows for candid, open conversation.
The Sam & Ben Retro
EP. 3 Navigating brand activation and the evolution of B2B paid marketing
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UTTR
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Episode 3
In this episode, uncover the tactics behind successful brand activation, strategic growth, and the evolution of B2B paid marketing over the last year and how to drive success.
Hosts
- Sam Viskovich, Founder at UTTR
- Ben Pollack, Head of Marketing at Parabola