The Sam & Ben Retro
Bored of marketing webinars shilling attribution software, and LinkedIn posts debating the existence of MQLs? So are we...
Want to get under the hood of how decisions are actually made? The wins, the fck ups and everything in between? We have the content for you … if you can call it content.
Sam is Ben’s former manager, and now Ben is Sam’s agency's client. The dynamics are unique, which allows for candid, open conversation.
The Sam & Ben Retro
EP. 7 Catching up after summer, account journey & fruitful outbound strategies
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This month we focus on three main topics:
- Tips to reach your OKRs after a slow summer and how to prepare for another slow period over the holidays
- Parabola’s ABX efforts and mapping out the full journey of an account
- How to ensure your outbound strategy brings the best results