Everyday Creation

Sérgio Mendes Forged a Successful Career with Talent, Perseverance and a Little Help from Herb Alpert

Kate Jones Season 2 Episode 105

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Sérgio Mendes had a 60-year career, marked by perseverance and a decision to stay in the U.S. after a lukewarm tour. His success in the U.S. began after being signed by trumpeter Herb Alpert and forming Brasil '66 with two female singers. The group went on to have three Top 10 albums on the Billboard 200 and two Top 10 hits on the Billboard Hot 100 in the late 1960s. 

Mendes' first American hit was "Mas que Nada," reaching number 47 on the singles chart in 1966. Forty years later, he did the song with the Black Eyed Peas. It reached number six in the UK.

You can go here to watch him perform the song in 1967 with Brasil '66. And there are a few videos on YouTube that feature the version with Mendes and the Black Eyed Peas. Your choice.

I thought it would be fun to also feature a different song, "That Heat," with Mendes, will.i.am of the Black Eyed Peas, and Erykah Badu. Go here to watch the video

The photo in this episode's chapters and thumbnail is of Mendes in 1971. It's attributed to Fotograaf Onbekend / Anefo, CC0, via Wikimedia Commons.

This tribute is one of 41 stories that Sheldon Zoldan, a longtime journalist, has written and recorded in honor of the music notables who passed away in 2024. He's written tributes for other years as well. You can listen to the ones from 2023 on Everyday Creation. We'll have the 2022 tributes available later this year.

Sheldon also is the creator of Song of the Day, a story that he sends by email to a list of subscribers. To get on his subscriber list, email shzoldan@comcast.net with the subject line ADD ME TO SOTD.

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This is Kate Jones. Thank you for listening to Everyday Creation®, available on YouTube and in major podcast directories including Apple, Spotify, iHeart and Audible.

Sheldon:
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Without Sérgio Mendes' perseverance,

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he might never have had the 60-year

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career he did.

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Mendes decided to stay in the U.S. after

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a lukewarm American tour

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even though other members of his group returned

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to Brazil.

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Mendes' stubbornness

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paid off.

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Mendes died September 5

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in a Los Angeles hospital from long COVID.

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He was 83.

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The Song of the Day is paying tribute

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to the singers, musicians and songwriters who died

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in 2024.

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Mendes thought he would be a classical pianist

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until one day when he was 16,

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he heard Dave Brubeck and fell in love

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with jazz, according to his New York Times

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obituary.

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He soon was playing in jazz bands, which

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earned him a trip to the U.S.

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Mendes' success in the U.S. coincided with trumpeter

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Herb Alpert signing him.

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Mendes added two female singers to his new

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group, Brasil '66.

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Mendes' music was the opposite of the popular

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rock and roll of the day.

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Brasil '66's first job didn't go smoothly.

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The resort they were playing at fired them

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because the patrons were complaining they couldn't dance

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to the music.

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Alpert knew what to do with Mendes.

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Brasil '66 had three Top 10 albums

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on the Billboard 200 

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and two Top 10 hits on the Billboard

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Hot 100 singles chart in the late 

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1960s.

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Mendes had many lulls during his career, but

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he would make phoenix-like returns,

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touring with Frank Sinatra and recording with Black

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Eyed Peas,

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John Legend, Pharrell Williams and others.

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"Mas que Nada"

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was his first American hit.

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Brazilian

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Jorge Ben wrote and recorded it two years

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before Mendes.

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Mendes' version reached 47 on the singles chart

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in 1966.

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His version with the Black Eyed Peas reached

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number six in England

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nearly 40

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later.

Kate:

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That was Song of the Day creator Sheldon

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Zoldan.

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And I'm Kate Jones, host of Everyday Creation.

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Thank you for joining us.