What's the Worst that Could Happen?
Stories from an innovator building an empire. With your host Abbie Whittaker.
What's the Worst that Could Happen?
27// Marketing and podcast queen with Sophie Wilson
Soph Wilson from Ontrack studio- Marketing queen, with a passion for content that connects, started a podcast studio to help business owners specifically communicate their purpose, their passion, and their knowledge with long form content.
Sophie explains how ontrack was created from a true desire to help her clients really express their USP and make true content that connects, minimising costs, time and maximising impact.
We discuss:
- The marketing funnel
- How to make content that makes your ideal client feel something
- How to create a podcast strategie
- How to use your podcast to sell your service/ product
- How to make money from your podcast
- How to use your podcast throughout a multitude of marketting platforms for the ultimate repurposing hack
I just know you are going to love this poddy as much as I loved recording it!
Connect with Sophie!
Connect with me!
Instagram: @abbiewhittaker_
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