What happens when you leave the comfort of a steady job to bet entirely on yourself? In this powerful episode, Nata Salvatori sits down with Sam Cordry, founder of Cordry Creative, to talk about the messy, magical process of becoming your own boss—and how to build a brand that actually reflects who you are.

Sam shares her journey from employee to entrepreneur, including the mindset hurdles no one warns you about, the most common branding mistakes she sees business owners make, and why storytelling is the most underused (yet powerful) marketing tool.

Plus, Sam shares:

• How your gut is a legit business tool
• Where entrepreneurs often get stuck when defining their brand
• The often-ignored UX mistake that hurts your credibility
• Why being protective of your business idea isn't a bad thing

Whether you’re in the early stages of your business or ready to level up, this episode is packed with real talk and actionable strategies for creative entrepreneurs who want to do things their way—and succeed.

Links:

• Sam’s Website: https://www.cordrycreative.com/
• Follow Sam on IG: @samcordry
• Learn more about Nata’s coaching: http://accidentalceo.co/coaching

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