The AI Marketer's Playbook
The AI Marketer's Playbook is an actionable podcast focusing on AI and marketing. Each episode covers AI strategies, tools, and trends that are changing marketing. Listen to interviews with industry experts, analyze case studies, and get practical tips. This podcast is for anyone looking to leverage AI in marketing to improve results.
Tune in to stay updated on AI marketing.
The AI Marketer's Playbook
49 | Turning AI Hype into Measurable Gains with Kieran Gilmurray
In this episode of The AI Marketers Playbook, host Audrey Chia sits down with Kieran Gilmurray - top 50 global thought leader in Agent AI, GenAI, and manufacturing — to unpack the hype and reality of AI-driven business transformation. From the evolution of technology over the last 30 years to the rise of generative engine optimization (GEO) and agent-based AI, Kieran shares actionable insights for companies, entrepreneurs, and professionals.
Discover how AI is reshaping work, why top-down adoption matters, and how businesses can prepare for a future where AI-native generations enter the workforce.
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