Who Cares About My Story?
Welcome to 'Who Cares About My Story?'. A podcast by Reme Mancera on the impact of sharing your Personal Brand Story on your business.
Conversations about the benefits and also the behind-the scenes challenges you face in deciding which parts to highlight, without oversharing or pretending to be someone else.
Reme Mancera is a Personal Brand Story Strategist and the creator of the 10 Story Connectors framework, a strategic storytelling tool to choose which personal stories to share so they build trust, create genuine connection, and lead to clients.
A Story Connector is a meaningful moment from your journey that illustrates a benefit or key factor of what you offer.
If you’ve ever felt overwhelmed by not having an “epic” story, or by having too many stories to choose from, Reme can help you to know exactly which story to share, when and why. Bringing clarity, confidence, … and clients.
Remember, your story is relevant and worth telling!
More details at rememancera.com/podcast
Subscribe now!
Who Cares About My Story?
024 | Tracy Irwin: Starting over and creating a business around time freedom
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Have you ever looked “successful” on the outside, but felt stuck inside?
What if the story you’re afraid to tell is the one that could set you (and your business) free?
Today’s guest is Tracy Irwin, a bestselling author, business mentor, and the founder of an award-winning accounting practice in the UK, which she now leads from the Spanish mountainside.
With a lot of openness and honesty, Tracy talks about what it really means to design your business around the life you want, not the other way around.
In this conversation, Tracy shares how a personal turning point led her to walk away from what looked like a “perfect” life, with two suitcases and a strong desire for something more. She tells us about her experience of writing her book, struggling with imposter syndrome, and how finally publishing it in 2023 transformed her business, her confidence, and her visibility.
Of course we also go into storytelling, and how it has become a powerful tool for Tracy, whether she’s coaching clients, sending emails, or speaking on stages. Tracy reminds us that sharing our mistakes, not just our wins, is what truly connects us.
If you've ever wondered whether your story is worth telling, this episode is for you. Tracy shows us that it's not about being loud or having a dramatic backstory. It's about being real. Don’t miss this encouraging conversation.
Links/resources for this episode:
Tracy’s links:
- Website: www.tracyirwin.co.uk
- Resources: https://tracyirwin.co.uk/links/
- Linkedin: https://www.linkedin.com/in/tracyalaineirwin/
- Facebook: https://www.facebook.com/tracyirwintfa/
- Instagram: https://www.instagram.com/tracyalaineirwin
My links:
- Website: https://www.rememancera.com/
- Instagram: https://www.instagram.com/rememancera/
- LinkedIn: https://www.linkedin.com/in/reme-mancera-postigo/
- Youtube: https://www.youtube.com/@rememancera
Ready to gain clarity and confidence in storytelling? Let's explore your 10 Story Connectors:
https://www.rememancera.com/story-connectors/
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CREDITS
Host: Reme Mancera
Guest: Tracy Irwin
Podcast Manager: Rianne Sonneveld
Music: Funny Upbeat Pop Funk, by LightBeats
Contact information: https://www.rememancera.com/podcast/
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👄 Who Cares About My Story?
- Conversations on Personal Brand Story
Interviews with amazing guests about how sharing their stories has impacted their businesses. We cover the benefits and the behind-the-scenes challenges you face in deciding what to share, without oversharing or pretending to be someone else.
Subscribe now and don't miss an episode!
https://www.rememancera.com/podcast/