Decoding Cross-Border Ecommerce
Dive into the world of international ecommerce with 'Decoding Cross-border Ecommerce,' a podcast aimed at demystifying the complexities of global markets and shedding light on the path for businesses aiming to expand or succeed in global markets. Hosted by Clint Reid, CEO and Founder of Zonos, and Aaron Bezzant, Zonos' Head of Global Trade Strategy, this podcast series provides listeners with essential insights into overcoming the challenges of cross-border transactions.
Clint and Aaron bring their years of cross-border experience and expertise directly to you, covering everything from the intricacies of de minimis values to navigating complex international tax laws. Each episode focuses on practical strategies, innovative solutions, and the latest trends in global commerce, aiming to simplify international selling and compliance for businesses of all sizes.
Whether you're just starting to explore international markets or looking to enhance your existing global commerce strategy, "Decoding Cross-border Ecommerce" offers valuable perspectives to help your business thrive in the competitive world market.
About Zonos
Based in St. George, UT, USA, Zonos is the global technology leader for cross-border commerce, committed to creating trust in global trade. With a mission to lower the barriers for businesses expanding globally, Zonos simplifies international commerce through innovative software, APIs, and plugins. Providing businesses with the tools and data needed for cross-border selling, Zonos is known for its true landed cost solution, making the world market accessible to everyone.
Decoding Cross-Border Ecommerce
How Landmark Grew €600M+ Revenue Unlocking Global Markets | Decoding Cross-Border Ecommerce | Ep 65
This episode of the Decoding Cross-Border Ecommerce podcast features James Edge, CEO of Landmark Global. Hosts Clint Reid, Founder and CEO of Zonos, and Aaron Bezzant, Head of Global Trade Strategy at Zonos, dig into how Landmark scaled from a Canada-focused carrier to a global ecommerce powerhouse spanning 25 countries and 4 continents with €600M+ in revenue.
They unpack what brands need to know about in-country fulfillment, how to avoid 55% tariffs on China-origin goods, and what the phase-out of the de minimis threshold could mean for international sellers.
Whether you're shipping into Canada, expanding to Europe, or exploring fulfillment in Australia, this episode offers tactical insights for your cross-border strategy.
[00:00:00] Introductions & guest welcome: James Edge, CEO of Landmark
[00:05:16] James’s path from Royal Mail to Landmark
[00:08:16] Growing Landmark into a €600M global logistics company
[00:10:55] Global expansion: Canada, Australia, Europe, and China
[00:17:34] When in-country fulfillment makes sense — and when it doesn’t
[00:22:42] Mistakes brands make expanding too early
[00:26:23] Coding stories, Mercury platform & startup culture
[00:28:30] Preparing for *de minimis* changes and inbound US growth
[00:30:41] The future of cross-border ecommerce
[00:31:48] Wrap-up & medieval history jokes \
#zonos #podcast #decodingCross-border #cross-borderEcommerce #EcommerceStrategy #GlobalFulfillment #LogisticsInnovation #InternationalTrade