FoodTech Stories
FoodTech Stories features interviews with the leaders pioneering new approaches to technology, collaboration, and storytelling in the FoodTech and AgTech space.
Food and agriculture are changing, and fresh ideas and leadership are needed to sustainably feed the growing global population.
FoodTech Stories is hosted by FoodTech marketing expert Megan Thomas, the founder of Ladder 17, a purpose-driven marketing consulting firm dedicated to helping companies in the FoodTech, AgTech, and Consumer Products space. FoodTech Stories is edited by TJG Media.
FoodTech Stories
How Novi Connect is Using Tech to Verify Product Claims in a Digital World
Consumer trust is increasingly connected to verifiable product claims, says Novi Connect Co-Founder & CEO Kimberly Shenk in this episode. Shenk sits down with host Megan Thomas to talk about the key role that data, AI, and GPTs are playing in how consumers learn about and choose the products they buy. Plus, find out about the surprising type of claim that can be the most difficult to define and verify, and how Shenk's early start in the Air Force shapes her leadership style.
Follow FoodTech Stories on Apple Podcasts or Spotify. FoodTech Stories is edited by TJG Media.
